Shopping app revenue: 2010 launches
Revenue and download estimates for the 8 Shopping apps in the database that launched in 2010, with revenue shown after Apple takes its cut. None of them keeps $100K a month; the median app keeps $850. Top earners: Parcel - Delivery Tracking ($43K/mo), Forever 21 ($850/mo) and Sephora US: Makeup & Skincare ($850/mo).
Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026
Shopping apps launched in 2010
| App | Category | Net revenue/mo | Downloads/mo | Ratings | Rating | Size | Launched |
|---|---|---|---|---|---|---|---|
 | Shopping | $43K | 1K | 20,167 | 4.9 | 31 MB | Jun 2010 |
 | Shopping | $850 | 1K | 473,290 | 4.8 | 79 MB | Apr 2010 |
 | Shopping | $850 | 300K | 425,808 | 4.9 | 248 MB | Sep 2010 |
 | Shopping | $850 | 200K | 641,216 | 4.9 | 125 MB | Jul 2010 |
 | Shopping | $850 | 200K | 587,843 | 4.8 | 236 MB | Feb 2010 |
 | Shopping | $850 | 100K | 1,268,943 | 4.8 | 240 MB | Nov 2010 |
 | Shopping | $850 | 70K | 212,620 | 4.8 | 106 MB | Jun 2010 |
 | Shopping | $850 | 70K | 532,361 | 4.9 | 145 MB | Mar 2010 |
Shopping apps by launch year
| Launched | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| 2024 | 1 | 0 | 0% | $850 | SKIMS $850 |
| 2023 | 3 | 1 | 33% | $77K | My Package Delivery Tracker $425K |
| 2022 | 13 | 0 | 0% | $850 | Barcodes: Loyalty Card Wallet $9K |
| 2021 | 28 | 0 | 0% | $850 | Package tracker: Parcels Hub $43K |
| 2020 | 26 | 0 | 0% | $850 | Sneakers Drops: Release＋Raffle $34K |
| 2019 | 13 | 0 | 0% | $850 | WorthPoint $17K |
| 2018 | 13 | 0 | 0% | $850 | T-Shirt Design Studio $6K |
| 2017 | 26 | 0 | 0% | $850 | HotStock - in-stock alerts $51K |
| 2016 | 24 | 0 | 0% | $850 | Pass2U Wallet - cards/coupons $26K |
| 2015 | 19 | 0 | 0% | $850 | BayWatch - Alerts for eBay $4K |
| 2014 | 12 | 0 | 0% | $850 | Discounts & Sales calculator $5K |
| 2013 | 5 | 0 | 0% | $850 | Sniper for ebay bid auctions $17K |
| 2012 | 14 | 1 | 7% | $850 | Carousell: Snap-Sell, Chat-Buy $170K |
| 2011 | 14 | 1 | 7% | $850 | CARFAX - New & Used Cars $340K |
| 2010 | 8 | 0 | 0% | $850 | Parcel - Delivery Tracking $43K |
| 2009 | 14 | 0 | 0% | $850 | Our Groceries Shopping List $9K |
| 2008 | 1 | 0 | 0% | $850 | Target: Shop. Style. Save. $850 |
Apps launched in 2010 by category
| Category | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| Books | 5 | 1 | 20% | $34K | Audible: Audiobooks & Podcasts $22.1M |
| Business | 8 | 2 | 25% | $68K | Scanner App: Genius Scan $340K |
| Education | 5 | 2 | 40% | $17K | Busuu: Language Learning App $680K |
| Entertainment | 4 | 0 | 0% | $850 | TBN+ Christian Streaming $8K |
| Finance | 8 | 0 | 0% | $850 | Stocktwits $9K |
| Food & Drink | 11 | 0 | 0% | $850 | WineRatings+ by Wine Spectator $26K |
| Games | 5 | 0 | 0% | $850 | Blackjack $9K |
| Health & Fitness | 8 | 1 | 13% | $17K | AllTrails: Hike, Bike & Run $4.3M |
| Lifestyle | 4 | 0 | 0% | $850 | AARP Now $68K |
| Magazines & Newspapers | 1 | 0 | 0% | $9K | ZINIO - Magazine Newsstand $9K |
| Medical | 12 | 0 | 0% | $850 | VisualDx $43K |
| Music | 14 | 3 | 21% | $6K | Ultimate Guitar: Chords & Tabs $2.6M |
| Navigation | 14 | 1 | 7% | $850 | Avenza Maps: Offline Mapping $170K |
| News | 56 | 6 | 11% | $6K | The Wall Street Journal. News $2.6M |
| Photo & Video | 3 | 2 | 67% | $255K | Splice - Video Editor & Maker $2.6M |
| Productivity | 10 | 5 | 50% | $170K | CamScanner - PDF Scanner App $6.8M |
| Reference | 16 | 1 | 6% | $850 | Ancestry: Family History & DNA $850K |
| Shopping | 8 | 0 | 0% | $850 | Parcel - Delivery Tracking $43K |
| Social Networking | 6 | 4 | 67% | $850K | Life360: Family Safety & GPS $16.2M |
| Sports | 11 | 2 | 18% | $850 | TeamSnap $340K |
| Travel | 20 | 1 | 5% | $850 | Flightradar24 | Flight Tracker $1.7M |
| Utilities | 7 | 3 | 43% | $51K | Calculator₊ $340K |
| Weather | 8 | 1 | 13% | $17K | Surfline: Wave & Surf Reports $510K |
By monthly revenue
$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps