App revenue: 2021 launches
Revenue and download estimates for the 1,269 App Store apps in the database that launched in 2021, with revenue shown after Apple takes its cut. 90 of them (7%) keep $100K or more a month; the median app keeps $850. Top earners: Travel Town - Merge Adventure ($8.5M/mo), WeTransfer: Transfer Files ($4.3M/mo) and Runna: Running Plans & Coach ($3.4M/mo).
Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026
Apps launched in 2021
| App | Category | Net revenue/mo | Downloads/mo | Ratings | Rating | Size | Launched |
|---|---|---|---|---|---|---|---|
 | Photo & Video | $51K | 1K | 5,463 | 4.6 | 61 MB | May 2021 |
 | Games | $51K | 1K | 6,267 | 4.7 | 183 MB | Sep 2021 |
 | Games | $51K | 30K | 11,769 | 4.8 | 1258 MB | Aug 2021 |
 | Games | $51K | 1K | 1,596 | 4.7 | 356 MB | Jan 2021 |
 | Games | $51K | 1K | 659 | 4.0 | 1507 MB | May 2021 |
 | Games | $51K | 1K | 22,291 | 4.8 | 287 MB | Apr 2021 |
 | Health & Fitness | $43K | 90K | 7,754 | 4.8 | 232 MB | Sep 2021 |
 | Productivity | $43K | 10K | 1,120 | 4.5 | 170 MB | Sep 2021 |
 | Photo & Video | $43K | 100K | 6,718 | 4.7 | 423 MB | Dec 2021 |
 | Graphics & Design | $43K | 7K | 47,182 | 4.6 | 157 MB | Dec 2021 |
 | Entertainment | $43K | 60K | 25,960 | 4.6 | 40 MB | Jul 2021 |
 | Music | $43K | 60K | 23,127 | 4.7 | 94 MB | May 2021 |
 | Social Networking | $43K | 30K | 603 | 2.6 | 7 MB | Mar 2021 |
 | Lifestyle | $43K | 1K | 4,147 | 4.7 | 228 MB | May 2021 |
 | Shopping | $43K | 1K | 546 | 3.5 | 28 MB | Jun 2021 |
 | Lifestyle | $43K | 1K | 3,783 | 4.4 | 60 MB | Sep 2021 |
 | Medical | $43K | 10K | 1,834 | 4.5 | 44 MB | May 2021 |
 | Finance | $43K | 8K | 11,431 | 4.7 | 66 MB | Dec 2021 |
 | Utilities | $43K | 1K | 3,686 | 4.9 | 186 MB | May 2021 |
 | Music | $43K | 10K | 4,591 | 4.6 | 193 MB | Oct 2021 |
 | Games | $43K | 1K | 95,165 | 4.8 | 484 MB | Mar 2021 |
 | Sports | $43K | 10K | 2,173 | 4.7 | 241 MB | Feb 2021 |
 | Productivity | $43K | 9K | 13,040 | 4.8 | 146 MB | Jul 2021 |
 | Reference | $43K | 40K | 73,586 | 4.8 | 518 MB | Aug 2021 |
 | Lifestyle | $43K | 30K | 57,608 | 3.9 | 188 MB | Oct 2021 |
 | Games | $43K | 50K | 11,795 | 4.6 | 1518 MB | May 2021 |
 | Games | $43K | 1K | 21,411 | 4.7 | 249 MB | Oct 2021 |
 | Games | $43K | 1K | 211 | 4.2 | 103 MB | Oct 2021 |
 | Productivity | $34K | 1K | 1,112 | 4.8 | 80 MB | Mar 2021 |
 | Education | $34K | 1K | 1,267 | 4.8 | 30 MB | Jan 2021 |
 | Business | $34K | 1K | 6,715 | 4.2 | 242 MB | Mar 2021 |
 | Utilities | $34K | 30K | 21,605 | 4.5 | 144 MB | Feb 2021 |
 | Graphics & Design | $34K | 100K | 2,306 | 4.7 | 473 MB | Sep 2021 |
 | Business | $34K | 1K | 4,298 | 4.6 | 19 MB | Jul 2021 |
 | Health & Fitness | $34K | 1K | 152 | 4.2 | 33 MB | Jul 2021 |
 | Navigation | $34K | 20K | 8,406 | 4.8 | 302 MB | May 2021 |
 | Navigation | $34K | 1K | 1,564 | 4.8 | 40 MB | Jun 2021 |
 | Games | $34K | 30K | 23,071 | 4.3 | 167 MB | Dec 2021 |
 | Lifestyle | $34K | 1K | 3,369 | 4.1 | 212 MB | May 2021 |
 | Weather | $34K | 40K | 17,172 | 4.8 | 280 MB | Feb 2021 |
 | Games | $34K | 30K | 2,025 | 3.6 | 732 MB | Dec 2021 |
 | Games | $34K | 1K | 1,869 | 4.5 | 219 MB | Oct 2021 |
 | Business | $34K | 100K | 4,697 | 4.7 | 34 MB | May 2021 |
 | Graphics & Design | $26K | 20K | 9,213 | 4.5 | 104 MB | Mar 2021 |
 | Health & Fitness | $26K | 1K | 14,472 | 4.8 | 210 MB | Feb 2021 |
 | Utilities | $26K | 9K | 11,807 | 4.3 | 215 MB | Dec 2021 |
 | Entertainment | $26K | 1K | 2,745 | 4.8 | 601 MB | Dec 2021 |
 | Graphics & Design | $26K | 1K | 143,768 | 4.8 | 119 MB | Oct 2021 |
 | Health & Fitness | $26K | 1K | 100,314 | 4.7 | 305 MB | Sep 2021 |
 | Health & Fitness | $26K | 1K | 3,092 | 4.6 | 117 MB | Aug 2021 |
 | Social Networking | $26K | 10K | 30,200 | 4.6 | 79 MB | Feb 2021 |
 | Photo & Video | $26K | 1K | 46,269 | 4.4 | 279 MB | Nov 2021 |
 | Productivity | $26K | 100K | 32,249 | 4.9 | 94 MB | Jul 2021 |
 | Photo & Video | $26K | 400K | 169,476 | 4.8 | 98 MB | Dec 2021 |
 | Books | $26K | 50K | 3,530 | 4.5 | 3 MB | Jun 2021 |
 | Medical | $26K | 1K | 101 | 4.2 | 28 MB | Aug 2021 |
 | Education | $26K | 30K | 11,535 | 4.8 | 126 MB | May 2021 |
 | Shopping | $26K | 1K | 4,304 | 4.8 | 76 MB | Apr 2021 |
 | Graphics & Design | $26K | 1K | 393 | 4.5 | 79 MB | Jun 2021 |
 | Education | $26K | 7K | 2,752 | 4.2 | 712 MB | Dec 2021 |
 | Sports | $26K | 1K | 2,438 | 4.7 | 36 MB | May 2021 |
 | Sports | $26K | 1K | 127 | 3.5 | 67 MB | Dec 2021 |
 | Medical | $26K | 20K | 3,446 | 4.3 | 130 MB | May 2021 |
 | Medical | $26K | 1K | 29 | 4.8 | 113 MB | Sep 2021 |
 | Developer Tools | $26K | 10K | 783 | 4.8 | 62 MB | Mar 2021 |
 | Navigation | $26K | 1K | 195 | 4.5 | 113 MB | Jul 2021 |
 | Finance | $26K | 1K | 3,664 | 4.7 | 161 MB | Feb 2021 |
 | Sports | $26K | 1K | 3,432 | 4.6 | 643 MB | Nov 2021 |
 | Productivity | $26K | 10K | 1,608 | 4.5 | 145 MB | Oct 2021 |
 | Games | $26K | 10K | 3,929 | 4.6 | 435 MB | Dec 2021 |
 | Lifestyle | $26K | 20K | 18,254 | 4.8 | 282 MB | Aug 2021 |
 | Games | $26K | 100K | 16,345 | 4.8 | 275 MB | Jun 2021 |
 | Games | $26K | 30K | 21,261 | 4.4 | 82 MB | May 2021 |
 | Education | $26K | 1K | 1,071 | 4.3 | 186 MB | Feb 2021 |
 | Games | $26K | 1K | 2,929 | 4.7 | 495 MB | Jun 2021 |
 | Games | $26K | 1K | 2,263 | 4.6 | 204 MB | Jul 2021 |
 | Productivity | $26K | 20K | 8,568 | 4.5 | 125 MB | Feb 2021 |
 | Graphics & Design | $26K | 1K | 22,004 | 4.6 | 165 MB | Aug 2021 |
 | Games | $26K | 1K | 345 | 3.5 | 1071 MB | Mar 2021 |
 | Games | $26K | 1K | 9,081 | 4.6 | 228 MB | Aug 2021 |
 | Sports | $26K | 1K | 198 | 3.3 | 247 MB | Mar 2021 |
 | Games | $26K | 1K | 4,614 | 4.6 | 1118 MB | May 2021 |
 | Health & Fitness | $26K | 1K | 6,271 | 4.6 | 104 MB | Jan 2021 |
 | Music | $17K | 1K | 14,641 | 4.5 | 113 MB | Feb 2021 |
 | Health & Fitness | $17K | 1K | 3,302 | 4.5 | 359 MB | Mar 2021 |
 | Utilities | $17K | 30K | 22,266 | 4.4 | 212 MB | Dec 2021 |
 | Graphics & Design | $17K | 50K | 5,195 | 4.4 | 209 MB | Feb 2021 |
 | Entertainment | $17K | 1K | 724 | 4.6 | 80 MB | May 2021 |
 | Reference | $17K | 30K | 24,130 | 4.5 | 458 MB | Sep 2021 |
 | News | $17K | 1K | 1,177 | 4.6 | 114 MB | Jun 2021 |
 | Music | $17K | 20K | 449 | 4.1 | 147 MB | Apr 2021 |
 | Health & Fitness | $17K | 1K | 8,425 | 4.7 | 120 MB | Nov 2021 |
 | Entertainment | $17K | 1K | 176 | 4.3 | 366 MB | Jan 2021 |
 | Graphics & Design | $17K | 30K | 79,450 | 4.7 | 163 MB | Jun 2021 |
 | Books | $17K | 10K | 17,847 | 4.5 | 69 MB | Aug 2021 |
 | Games | $17K | 20K | 6,696 | 4.5 | 117 MB | Oct 2021 |
 | Entertainment | $17K | 1K | 21 | 5.0 | 69 MB | May 2021 |
 | Shopping | $17K | 1K | 698 | 4.7 | 72 MB | Dec 2021 |
 | Music | $17K | 1K | 75 | 4.8 | 7 MB | May 2021 |
 | Productivity | $17K | 1K | 1,748 | 4.4 | 150 MB | Mar 2021 |
 | Productivity | $17K | 1K | 20 | 4.3 | 39 MB | Oct 2021 |
 | Graphics & Design | $17K | 10K | 1,239 | 4.6 | 181 MB | May 2021 |
 | Games | $17K | 1K | 497 | 4.6 | 484 MB | Mar 2021 |
 | Sports | $17K | 1K | 19 | 4.2 | 14 MB | Aug 2021 |
 | Graphics & Design | $17K | 1K | 43 | 4.9 | 131 MB | Sep 2021 |
 | Education | $17K | 1K | 414 | 4.5 | 831 MB | Oct 2021 |
 | Music | $17K | 1K | 587 | 4.8 | 33 MB | Dec 2021 |
 | Photo & Video | $17K | 10K | 584 | 4.1 | 60 MB | Aug 2021 |
 | Games | $17K | 1K | 9,541 | 4.9 | 161 MB | Sep 2021 |
 | Business | $17K | 1K | 456 | 4.0 | 176 MB | Apr 2021 |
 | Entertainment | $17K | 1K | 149 | 3.4 | 63 MB | Mar 2021 |
 | Sports | $17K | 1K | 155 | 4.9 | 22 MB | Oct 2021 |
 | Games | $17K | 1K | 25,207 | 4.7 | 1678 MB | Apr 2021 |
 | Sports | $17K | 1K | 25 | 4.0 | 56 MB | Oct 2021 |
 | Food & Drink | $17K | 10K | 14,517 | 4.8 | 33 MB | Feb 2021 |
 | Lifestyle | $17K | 20K | 55,568 | 4.8 | 145 MB | Mar 2021 |
 | Medical | $17K | 1K | 59 | 4.5 | 93 MB | Jan 2021 |
 | Games | $17K | 1K | 2,428 | 4.4 | 306 MB | Jan 2021 |
 | Travel | $17K | 1K | 5,335 | 4.9 | 26 MB | Sep 2021 |
 | Games | $17K | 1K | 18,949 | 4.7 | 262 MB | Jan 2021 |
 | Sports | $17K | 1K | 133 | 5.0 | 69 MB | May 2021 |
 | Lifestyle | $17K | 1K | 1,744 | 4.6 | 279 MB | Mar 2021 |
 | Productivity | $17K | 1K | 690 | 4.6 | 255 MB | Sep 2021 |
 | Games | $17K | 1K | 3,167 | 4.8 | 753 MB | Feb 2021 |
 | Books | $17K | 1K | 267 | 3.9 | 81 MB | Apr 2021 |
 | Games | $17K | 1K | 5,459 | 4.8 | 211 MB | Jan 2021 |
 | Games | $17K | 1K | 792 | 4.7 | 265 MB | Apr 2021 |
 | Games | $17K | 200K | 18,352 | 4.6 | 683 MB | Jun 2021 |
 | Games | $17K | 10K | 113,332 | 4.6 | 1446 MB | Sep 2021 |
 | Games | $17K | 1K | 4,388 | 4.4 | 1326 MB | May 2021 |
 | Games | $17K | 1K | 33,279 | 4.9 | 547 MB | May 2021 |
 | Health & Fitness | $17K | 1K | 4,817 | 4.8 | 81 MB | Jun 2021 |
 | Food & Drink | $17K | 1K | 1,085 | 4.8 | 39 MB | Jan 2021 |
 | Photo & Video | $17K | 1K | 83,637 | 4.8 | 185 MB | Mar 2021 |
 | Health & Fitness | $9K | 1K | 11,069 | 4.8 | 68 MB | Oct 2021 |
 | Developer Tools | $9K | 10K | 820 | 4.2 | 29 MB | Aug 2021 |
 | Sports | $9K | 1K | 126 | 4.7 | 57 MB | Aug 2021 |
 | Music | $9K | 1K | 205 | 4.1 | 88 MB | Dec 2021 |
 | Navigation | $9K | 1K | 508 | 4.2 | 63 MB | Jul 2021 |
 | Books | $9K | 1K | 1,452 | 4.6 | 106 MB | Nov 2021 |
 | Shopping | $9K | 1K | 55 | 4.8 | 232 MB | Apr 2021 |
 | Games | $9K | 6K | 18,622 | 4.8 | 182 MB | Aug 2021 |
 | Developer Tools | $9K | 20K | 9,154 | 4.7 | 62 MB | Jan 2021 |
 | Finance | $9K | 1K | 231 | 4.8 | 47 MB | Dec 2021 |
 | Business | $9K | 1K | 432 | 4.7 | 26 MB | Mar 2021 |
 | Sports | $9K | 1K | 121 | 4.9 | 131 MB | Jul 2021 |
 | Music | $9K | 20K | 5,547 | 4.4 | 59 MB | Oct 2021 |
 | News | $9K | 1K | 172 | 4.8 | 70 MB | Oct 2021 |
 | Music | $9K | 1K | 1,836 | 4.5 | 194 MB | Nov 2021 |
 | Games | $9K | 1K | 14,684 | 4.8 | 252 MB | Apr 2021 |
By launch year
| Launched | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| 2026 | 92 | 25 | 27% | $77K | StoryReel: Exclusive Drama $6.0M |
| 2025 | 263 | 83 | 32% | $85K | Grok AI $24.7M |
| 2024 | 509 | 103 | 20% | $9K | Claude by Anthropic $57.8M |
| 2023 | 365 | 94 | 26% | $26K | ChatGPT $256.7M |
| 2022 | 714 | 71 | 10% | $850 | zeta: AI Chat, Story, Play $5.1M |
| 2021 | 1,269 | 90 | 7% | $850 | Travel Town - Merge Adventure $8.5M |
| 2020 | 1,254 | 86 | 7% | $850 | CapCut: Photo & Video Editor $43.4M |
| 2019 | 1,074 | 100 | 9% | $850 | Goodnotes: AI Notes, Docs, PDF $11.1M |
| 2018 | 891 | 72 | 8% | $850 | Total Battle: War Strategy $7.7M |
| 2017 | 849 | 69 | 8% | $850 | FaceApp: Perfect Face Editor $10.2M |
| 2016 | 705 | 64 | 9% | $850 | Facetune: Photo & Video Editor $8.5M |
| 2015 | 578 | 66 | 11% | $850 | YouTube Music $32.3M |
| 2014 | 470 | 51 | 11% | $850 | Canva AI Photo & Video Editor $24.7M |
| 2013 | 440 | 62 | 14% | $850 | Paramount+ $38.3M |
| 2012 | 494 | 55 | 11% | $850 | YouTube $165.8M |
| 2011 | 406 | 35 | 9% | $850 | Snapchat $68M |
| 2010 | 244 | 35 | 14% | $4K | Audible: Audiobooks & Podcasts $22.1M |
| 2009 | 164 | 22 | 13% | $850 | Crunchyroll $32.3M |
| 2008 | 17 | 6 | 35% | $17K | Deezer: Music Player, Podcast $6.8M |
Apps launched in 2021 by category
| Category | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| Books | 43 | 3 | 7% | $850 | JoyRead-Enjoy Novels & Shorts $340K |
| Business | 43 | 4 | 9% | $850 | Scanner App - Scan PDF & Docs $2.6M |
| Developer Tools | 32 | 0 | 0% | $850 | Proxyman - Capture HTTPS $26K |
| Education | 112 | 15 | 13% | $850 | Speak English with Loora AI $1.7M |
| Entertainment | 56 | 6 | 11% | $850 | Quinn - Audio Stories $850K |
| Finance | 64 | 0 | 0% | $850 | Aura: Security & Protection $85K |
| Food & Drink | 54 | 1 | 2% | $850 | ReciMe: Recipes & Meal Planner $1.7M |
| Games | 229 | 14 | 6% | $850 | Travel Town - Merge Adventure $8.5M |
| Graphics & Design | 88 | 0 | 0% | $850 | ThemeMe: Top Widgets & Themes $43K |
| Health & Fitness | 57 | 8 | 14% | $850 | Runna: Running Plans & Coach $3.4M |
| Lifestyle | 44 | 4 | 9% | $850 | CHAI: Social AI Platform- Chat $2.6M |
| Medical | 45 | 1 | 2% | $850 | Anatomy Learning - 3D Atlas $170K |
| Music | 26 | 1 | 4% | $850 | Clear Wave $425K |
| Navigation | 24 | 0 | 0% | $850 | Spartan Forge: Hunt $60K |
| News | 8 | 1 | 13% | $850 | Watch Duty: Wildfire & Floods $170K |
| Photo & Video | 42 | 9 | 21% | $17K | Wink: Video Enhancer & Editor $1.7M |
| Productivity | 38 | 5 | 13% | $850 | WeTransfer: Transfer Files $4.3M |
| Reference | 48 | 0 | 0% | $850 | DeepL Translate $77K |
| Shopping | 28 | 0 | 0% | $850 | Package tracker: Parcels Hub $43K |
| Social Networking | 21 | 3 | 14% | $5K | Poppo Live- Live Stream $850K |
| Sports | 49 | 4 | 8% | $850 | Card Ladder $850K |
| Travel | 34 | 0 | 0% | $850 | GuideAlong | GPS Audio Tours $85K |
| Utilities | 67 | 11 | 16% | $850 | Universal Remote TV Control · $765K |
| Weather | 17 | 0 | 0% | $850 | (Not Boring) Weather $34K |
By monthly revenue
$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps