App revenue: 2011 launches

Revenue and download estimates for the 406 App Store apps in the database that launched in 2011, with revenue shown after Apple takes its cut. 35 of them (9%) keep $100K or more a month; the median app keeps $850. Top earners: Snapchat ($68M/mo), Strava: Run, Bike, Walk ($12.8M/mo) and Meitu AI Photo & Video Editor ($11.1M/mo).

Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026

Apps launched in 2011

406 apps, total $118.0M/mo, median $850/mo, 35 over $100K, cohort hit rate 9%

App	Category	Net revenue/mo	Downloads/mo	Ratings	Rating	Size	Launched
Snapchat by Snap, Inc.	Photo & Video	$68M	5M	5,938,607	4.5	397 MB	Jul 2011
Strava: Run, Bike, Walk by Strava, Inc.	Health & Fitness	$12.8M	3M	375,986	4.8	439 MB	Mar 2011
Meitu AI Photo & Video Editor by Meitu Technology Co., Ltd.	Photo & Video	$11.1M	2M	79,688	4.8	807 MB	Feb 2011
Twitch: Live Streaming by Twitch Interactive, Inc.	Photo & Video	$6.0M	2M	2,801,833	4.7	456 MB	Oct 2011
Viki: Asian Drama, Movies & TV by ViKi Inc.	Entertainment	$3.4M	200K	451,599	4.8	72 MB	Jul 2011
Microsoft OneDrive by Microsoft Corporation	Productivity	$2.6M	1M	486,717	4.7	346 MB	Dec 2011
TuneIn Radio: Music & Sports by TuneIn	Music	$850K	90K	1,110,458	4.8	202 MB	Apr 2011
Private Photo Vault - Pic Safe by Legendary Software Labs LLC	Photo & Video	$850K	40K	939,977	4.8	232 MB	Feb 2011
PicCollage: Magic Photo Editor by Cardinal Blue	Photo & Video	$850K	200K	1,838,384	4.8	225 MB	Jul 2011
VPN Hotspot Shield: Secure VPN by AnchorFree Inc.	Productivity	$510K	200K	357,701	4.6	164 MB	Oct 2011
Wikiloc - Trails of the World by Wikiloc Outdoor SL	Navigation	$510K	100K	4,837	4.8	313 MB	May 2011
Splitwise by Splitwise, Inc.	Finance	$425K	600K	28,422	4.0	67 MB	Aug 2011
Hallmark+ by Hallmark Labs, LLC	Entertainment	$425K	6K	11,644	4.3	66 MB	Oct 2011
Coloring Games for Kids 2-6! by KidloLand Kids & Toddler Games	Education	$425K	200K	221,350	4.4	239 MB	Oct 2011
ibis Paint X by ibis inc.	Graphics & Design	$340K	800K	294,450	4.7	117 MB	Aug 2011
iSharing: GPS Location Tracker by ISHARINGSOFT, INC.	Social Networking	$340K	200K	25,003	4.8	247 MB	Jan 2011
CARFAX - New & Used Cars by CARFAX, Inc.	Shopping	$340K	200K	368,005	4.9	90 MB	Nov 2011
Strong Workout Tracker Gym Log by Strong Fitness PTE Limited	Health & Fitness	$340K	70K	108,293	4.9	157 MB	Sep 2011
KaraFun: Karaoke, Battle, Quiz by Recisio	Music	$340K	50K	22,792	4.8	118 MB	Aug 2011
Golf GameBook: Scorecard & GPS by GameBook Oy	Sports	$340K	30K	2,139	4.7	266 MB	Jan 2011
Video Star by Frontier Design Group	Photo & Video	$340K	80K	88,247	4.1	386 MB	Sep 2011
Xero Accounting for business by Xero Ltd	Finance	$340K	30K	1,073	4.6	209 MB	Jul 2011
Carly — OBD2 car scanner by Carly Solutions GmbH Co KG	Productivity	$255K	8K	9,019	4.7	313 MB	Oct 2011
MyHeritage: Family Tree & DNA by MyHeritage.com	Reference	$255K	50K	64,124	4.9	524 MB	Nov 2011
SayHi Chat - Meet New People by UNEARBY LIMITED	Social Networking	$255K	40K	4,930	4.3	139 MB	Oct 2011
Vivino: Drink The Right Wine by Vivino ApS	Food & Drink	$255K	90K	123,981	4.9	228 MB	Jan 2011
Night Sky by iCandi Apps Ltd.	Reference	$255K	200K	488,508	4.7	1302 MB	Nov 2011
iScape: Landscape Design by iScape Holdings Inc.	Lifestyle	$170K	1K	25,830	4.6	107 MB	May 2011
Photo Lab Editor: AI Filter by VicMan LLC	Photo & Video	$170K	100K	184,056	4.8	142 MB	Jun 2011
Fotor - AI Agent Photo Editor by Chengdu Everimaging Science and Technology Co., Ltd	Photo & Video	$170K	40K	39,735	4.7	286 MB	Jul 2011
The Globe and Mail by The Globe and Mail Inc.	News	$170K	1K	2,958	4.7	72 MB	Apr 2011
Hornet - Queer Social Network by Queer Networks Inc.	Social Networking	$170K	30K	2,841	3.8	324 MB	Oct 2011
Perfect365 Makeup Photo Editor by Perfect365, Inc.	Lifestyle	$170K	30K	173,957	4.8	250 MB	Nov 2011
magicplan by Sensopia	Productivity	$170K	30K	35,631	4.7	336 MB	Apr 2011
5K Runner: couch potato to 5K by FITNESS22 LTD	Health & Fitness	$170K	9K	109,209	4.9	165 MB	Jul 2011
Rosetta Stone: Learn Languages by Rosetta Stone, Ltd.	Education	$85K	20K	234,784	4.8	208 MB	Jun 2011
Filmic Pro－Video Camera by Bending Spoons Apps ApS	Photo & Video	$85K	1K	7,991	3.5	216 MB	May 2011
The San Francisco Chronicle by Hearst Newspapers	News	$85K	1K	30,792	4.5	101 MB	May 2011
Find Me Gluten Free by Gluten Free Classes, LLC	Health & Fitness	$85K	10K	17,668	4.9	18 MB	Apr 2011
NZ Herald News by NZME Holdings Ltd	News	$85K	1K	1,433	4.6	34 MB	Apr 2011
C25K® 5K Run Trainer & Coach by Zen Labs	Health & Fitness	$85K	1K	154,339	4.8	326 MB	Dec 2011
JEFIT Workout Planner Gym Log by Jefit Inc.	Health & Fitness	$85K	1K	43,609	4.8	192 MB	Jul 2011
StrongLifts Weight Lifting Log by StrongLifts	Health & Fitness	$85K	1K	72,653	4.9	66 MB	Dec 2011
JioSaavn – Music & Podcasts by Saavn Media Limited	Music	$85K	100K	5,622	4.2	95 MB	Jun 2011
Fit Radio: Train Inspired by Social Study Media, LLC.	Health & Fitness	$85K	6K	35,267	4.8	115 MB	Jun 2011
Lookout Life - Mobile Security by F-Secure Corporation	Utilities	$85K	1K	104,834	4.7	133 MB	Oct 2011
Pic Stitch - Collage Editor by Maple Media Apps, LLC	Photo & Video	$85K	1K	58,377	4.7	329 MB	Aug 2011
DragonVale by Deca Live Operations GmbH	Games	$85K	9K	96,939	4.7	503 MB	Sep 2011
Map My Walk: Walking Tracker by Outside Television Inc	Lifestyle	$77K	40K	463,168	4.8	185 MB	Apr 2011
Fing - Network Scanner by Fing Limited	Productivity	$77K	200K	109,564	4.7	185 MB	Apr 2011
Rain Rain Sleep Sounds by Tim Gostony	Health & Fitness	$77K	8K	115,263	4.9	97 MB	Nov 2011
Brainscape - Smart Flashcards by Brainscape	Education	$68K	10K	16,239	4.8	35 MB	Jul 2011
Dext: Expense Tracker App by Dext Software Limited	Business	$68K	10K	4,183	4.8	59 MB	Feb 2011
VIZ Manga by VIZ Media, LLC	Books	$68K	10K	73,154	4.9	42 MB	May 2011
Noondate: Dating & Friends by Mozzet Co.Ltd.	Social Networking	$68K	5K	668	3.7	174 MB	Apr 2011
Pocket Casts: Podcast Player by Automattic	News	$60K	20K	15,839	4.5	160 MB	Jan 2011
Decibel X:dB Sound Level Meter by Thanh Dinh	Utilities	$60K	100K	142,241	4.7	63 MB	Nov 2011
Weather Underground: Local Map by Weather Underground, LLC	Weather	$60K	30K	31,571	3.9	90 MB	Dec 2011
Magic Piano: game by Smule by Smule	Music	$60K	7K	19,252	3.5	58 MB	May 2011
Camera360-Selfie Editor by 灏徐	Photo & Video	$60K	30K	12,845	4.7	452 MB	Jun 2011
Jesus Calling Devotional by HarperCollins Christian Publishing, Inc.	Books	$60K	1K	54,035	4.9	64 MB	Jul 2011
Splash Math - Games by Grade by StudyPad, Inc.	Education	$60K	7K	4,325	4.6	429 MB	Nov 2011
Mango Languages: Learning by Creative Empire, LLC	Education	$60K	20K	44,250	4.8	84 MB	Jun 2011
Weather Hi-Def Radar Forecast by Maple Media Apps, LLC	Weather	$51K	1K	76,475	4.6	340 MB	Sep 2011
Golf Pad GPS Rangefinder by Contorra LLC	Sports	$51K	1K	20,567	4.8	355 MB	Jun 2011
Learn English - Studycat by Studycat Limited	Education	$51K	6K	751	4.6	99 MB	Apr 2011
The Minnesota Star Tribune by The Star Tribune Media Company	News	$51K	1K	11,455	4.4	30 MB	Nov 2011
Singing Machine Karaoke by Stingray Group Inc.	Music	$43K	1K	3,229	4.6	81 MB	Sep 2011
Zaim - Money Tracker by Kufu AI Studio Inc.	Finance	$43K	20K	141	4.7	178 MB	Jul 2011
SV - Private Photo Vault PRO by Legendary Software Labs LLC	Photo & Video	$43K	1K	24,854	4.9	232 MB	Mar 2011
Davis Drug Guide For Nurses by Atmosphere Apps, Inc.	Medical	$43K	1K	7,199	4.8	147 MB	Jul 2011
GPSmyCity: Walks in 1K+ Cities by GPSmyCity.com, Inc.	Travel	$34K	1K	1,071	4.0	91 MB	Mar 2011
Manchester City Official App by Manchester City FC Ltd	Sports	$34K	7K	434	4.5	75 MB	Feb 2011
Turbulence Forecast by PJM Media, LLC	Weather	$34K	1K	194	4.6	35 MB	Dec 2011
Chargemap - Charging stations by Chargemap	Navigation	$34K	50K	103	4.4	233 MB	Aug 2011
GPS Tracks by David Morneault	Navigation	$34K	30K	16,808	4.7	107 MB	May 2011
NJ.com by NJ.com	News	$34K	1K	24,300	4.5	83 MB	Feb 2011
The Economic Times by Times Internet Limited	News	$34K	7K	1,375	4.4	192 MB	Oct 2011
Houston Chronicle by Hearst Newspapers	News	$34K	1K	13,189	4.6	39 MB	Sep 2011
Johns Hopkins Antibiotic Guide by Unbound Medicine, Inc.	Medical	$34K	1K	3,385	4.9	13 MB	Apr 2011
Expensify - Expense Tracker by Expensify, Inc.	Business	$34K	6K	137,792	4.7	55 MB	Oct 2011
The Mindfulness App by Reflective Technologies ApS	Health & Fitness	$26K	1K	7,337	4.8	100 MB	Feb 2011
Guitar - Chords, Tabs & Games by Gismart Limited	Music	$26K	20K	44,317	4.4	402 MB	Mar 2011
FotMob - Soccer Live Scores by FotMob AS	Sports	$26K	200K	173,863	4.9	152 MB	Dec 2011
MarketSurge - Stock Research by Investor’s Business Daily, Inc.	Finance	$26K	1K	7,271	4.8	84 MB	Jul 2011
Microsoft OneNote by Microsoft Corporation	Productivity	$26K	600K	1,057,144	4.7	391 MB	Jan 2011
Turning Point Ministries by Turning Point for God, Inc.	Lifestyle	$26K	1K	26,639	4.9	51 MB	Jan 2011
Austin American Statesman by Gannett	News	$26K	1K	920	4.1	205 MB	Jun 2011
Citymapper: All Live Transit by Citymapper Limited	Navigation	$26K	300K	103,121	4.9	260 MB	Oct 2011
Adam4Adam Gay Dating Chat A4A by A4A Network Inc.	Social Networking	$26K	8K	40,557	4.7	79 MB	Jul 2011
Musixmatch Lyrics Finder by musiXmatch srl	Music	$26K	30K	8,325	4.4	124 MB	Aug 2011
Contacts Sync: Google & More by Playa Apps	Productivity	$26K	40K	12,863	4.6	30 MB	Aug 2011
First \| Fun Learning for Kids by BFTV, LLC	Education	$26K	1K	31,635	4.3	60 MB	Apr 2011
LetterSchool - Learn to Write! by Letterschool Enabling Learning B.V.	Education	$26K	1K	16,297	4.5	248 MB	Dec 2011
Stop Motion Studio by CATEATER, LLC	Photo & Video	$26K	100K	60,696	4.6	162 MB	Sep 2011
ynet by Yedioth Internet	News	$26K	1K	187	1.7	81 MB	Apr 2011
El Nuevo Día by El Nuevo Día	News	$26K	1K	40,055	4.7	112 MB	Sep 2011
AlMosaly: athan prayer, athkar by Madar Al Parmaga	Lifestyle	$17K	100K	77,301	4.7	477 MB	May 2011
AJC News by Cox Enterprises Inc.	News	$17K	1K	18,864	4.6	132 MB	Jan 2011
Evite: Party Invitation Maker by Evite, Inc	Lifestyle	$17K	40K	510,258	4.9	107 MB	Apr 2011
Kansas City Star News by The McClatchy Company	News	$17K	1K	4,604	4.4	120 MB	Jun 2011
BeFunky by BeFunky Inc	Photo & Video	$17K	1K	9,765	4.7	133 MB	Jun 2011
PlugShare: Charging Stations by Recargo, Inc.	Navigation	$17K	100K	138,178	4.7	75 MB	Mar 2011
MLive.com by MLive.com	News	$17K	1K	15,613	4.4	86 MB	Feb 2011
VPAR Golf GPS & Scorecard by VPAR Limited	Sports	$17K	1K	59	4.1	222 MB	Apr 2011
San Antonio Express-News by Hearst Newspapers	News	$17K	1K	5,497	4.5	34 MB	Nov 2011
syracuse.com by syracuse.com	News	$17K	1K	6,732	4.4	85 MB	Feb 2011
The Dallas Morning News by The Dallas Morning News	News	$17K	1K	4,538	4.5	126 MB	Oct 2011
The Times of India - News App by Times Internet Limited	News	$17K	10K	2,392	3.5	186 MB	Mar 2011
Waterkaarten: Boat Navigation by Biggerworks.com	Navigation	$17K	1K	62	4.7	289 MB	Apr 2011
Snow-Forecast.com by Meteo365 Ltd.	Weather	$17K	1K	893	4.9	105 MB	Feb 2011
The Week magazine UK edition by Future plc	News	$17K	1K	305	4.7	19 MB	Nov 2011
Magicbricks Property Search by Magicbricks Realty Services Limited	Business	$17K	40K	528	4.0	179 MB	Dec 2011
StarNow Audition Finder by StarNow NZ LP	Business	$17K	1K	745	4.6	92 MB	Aug 2011
Goodbudget Budget Planner by Dayspring Technologies	Finance	$17K	30K	12,888	4.6	77 MB	Oct 2011
Home Design 3D by Anuman	Productivity	$17K	20K	103,097	4.3	626 MB	Oct 2011
Brainwaves -- Binaural Beats by iMobLife Inc.	Productivity	$9K	1K	2,224	4.2	316 MB	Aug 2011
radio.net - AM FM Radio Tuner by radio.de GmbH	Music	$9K	20K	63,431	4.7	51 MB	May 2011
Untappd: Find Beer You'll Love by Untappd, Inc	Food & Drink	$9K	20K	186,354	4.9	128 MB	Sep 2011
AvPlan EFB by BJA Consulting Pty Ltd	Navigation	$9K	1K	83	4.6	213 MB	Aug 2011
PennLive by PennLive.com	News	$9K	1K	3,192	4.5	86 MB	Mar 2011
BloodPressureDB by klier.net GmbH & Co. KG	Medical	$9K	1K	23	4.1	17 MB	Apr 2011
North Jersey by Gannett	News	$9K	1K	1,844	4.5	208 MB	Aug 2011
The Palm Beach Post by Gannett	News	$9K	1K	671	4.1	205 MB	Aug 2011
Times Union by Hearst Newspapers	News	$9K	1K	3,985	4.5	34 MB	Nov 2011
OsiriX HD by Pixmeo SARL	Medical	$9K	1K	48	2.8	34 MB	Feb 2011
Fishing Calendar, Fish Finder by TOP APP d.o.o.	Weather	$9K	1K	10,634	4.4	66 MB	Jan 2011
Paragliding Map by Craig Payne	Sports	$9K	1K	36	3.8	43 MB	Aug 2011
Scores and Odds Sports Betting by RotoGrinders	Sports	$9K	1K	12,469	4.8	76 MB	Apr 2011
Enpass Password Manager by Enpass Technologies Private Limited	Productivity	$9K	1K	1,187	4.3	88 MB	Aug 2011
Paltalk: Chat with Strangers by AVM Software, Inc	Social Networking	$9K	1K	14,083	4.3	206 MB	Sep 2011
WeDrum: Drum Games, Real Drums by Gismart Limited	Music	$9K	5K	20,464	4.3	389 MB	Nov 2011
Cellular Network Signal Finder by BigBalli Consulting llc	Navigation	$9K	1K	665	4.3	30 MB	Jul 2011
Magzter: Magazines, Newspapers by Magzter Inc.	Magazines & Newspapers	$9K	1K	5,678	4.5	123 MB	Jun 2011
palmEM AI: EM Quick Reference by palmER Worldwide LLC	Medical	$8K	1K	66	4.4	134 MB	Nov 2011
Vanity Fair Digital Edition by Advance Magazine Publishers Inc.	Entertainment	$8K	1K	647	4.5	19 MB	Apr 2011
National Review by National Review	News	$8K	1K	8,712	4.7	21 MB	May 2011
California Crime Finder-Phone by The PlacerGroup	Reference	$8K	1K	32	2.8	70 MB	Jul 2011
SILive.com by SILive.com	News	$8K	1K	6,628	4.6	86 MB	Feb 2011
Mac\|Life Magazine by Future plc	News	$8K	1K	873	4.4	24 MB	Oct 2011
Money Lover: Expense Manager by Finsify Technology Company Limited	Finance	$8K	20K	1,892	4.6	372 MB	Dec 2011
1st Grade Kids Learning Games by StudyPad, Inc.	Education	$8K	1K	4,253	4.6	410 MB	Nov 2011
Splash Mini: Multiplication by StudyPad, Inc.	Education	$8K	1K	6,624	4.5	432 MB	Aug 2011
FT中文网 - 财经新闻与评论 by Financial Times Ltd.	News	$8K	1K	1,583	4.7	31 MB	Jun 2011
PRO CHARTS - Marine Navigation by MiraTrex, Inc.	Navigation	$8K	1K	8,111	4.5	45 MB	Aug 2011
Deluxe Moon Pro • App & Widget by Sergey Vdovenko	Weather	$7K	1K	7,346	4.7	412 MB	Nov 2011
KHL by КХЛ	Sports	$7K	5K	860	4.8	173 MB	Aug 2011
myPill® Birth Control Reminder by Bouqt.com Ltd	Medical	$7K	1K	6,364	4.8	45 MB	Mar 2011
Bon Appetit by Advance Magazine Publishers Inc.	Food & Drink	$6K	1K	244	4.4	19 MB	Aug 2011
Mint News App: Business & More by HT Media	News	$6K	1K	271	4.7	157 MB	Oct 2011

By launch year

Launched	Apps	$100K+	Hit rate	Median/mo	Top earner
2026	92	25	27%	$77K	StoryReel: Exclusive Drama $6.0M
2025	263	83	32%	$85K	Grok AI $24.7M
2024	509	103	20%	$9K	Claude by Anthropic $57.8M
2023	365	94	26%	$26K	ChatGPT $256.7M
2022	714	71	10%	$850	zeta: AI Chat, Story, Play $5.1M
2021	1,269	90	7%	$850	Travel Town - Merge Adventure $8.5M
2020	1,254	86	7%	$850	CapCut: Photo & Video Editor $43.4M
2019	1,074	100	9%	$850	Goodnotes: AI Notes, Docs, PDF $11.1M
2018	891	72	8%	$850	Total Battle: War Strategy $7.7M
2017	849	69	8%	$850	FaceApp: Perfect Face Editor $10.2M
2016	705	64	9%	$850	Facetune: Photo & Video Editor $8.5M
2015	578	66	11%	$850	YouTube Music $32.3M
2014	470	51	11%	$850	Canva AI Photo & Video Editor $24.7M
2013	440	62	14%	$850	Paramount+ $38.3M
2012	494	55	11%	$850	YouTube $165.8M
2011	406	35	9%	$850	Snapchat $68M
2010	244	35	14%	$4K	Audible: Audiobooks & Podcasts $22.1M
2009	164	22	13%	$850	Crunchyroll $32.3M
2008	17	6	35%	$17K	Deezer: Music Player, Podcast $6.8M

Apps launched in 2011 by category

Category	Apps	$100K+	Hit rate	Median/mo	Top earner
Books	12	0	0%	$850	VIZ Manga $68K
Business	13	0	0%	$850	Dext: Expense Tracker App $68K
Education	29	1	3%	$850	Coloring Games for Kids 2-6! $425K
Entertainment	10	2	20%	$850	Viki: Asian Drama, Movies & TV $3.4M
Finance	22	2	9%	$850	Splitwise $425K
Food & Drink	16	1	6%	$850	Vivino: Drink The Right Wine $255K
Games	6	0	0%	$850	DragonVale $85K
Graphics & Design	1	1	100%	$340K	ibis Paint X $340K
Health & Fitness	13	3	23%	$85K	Strava: Run, Bike, Walk $12.8M
Lifestyle	14	2	14%	$5K	iScape: Landscape Design $170K
Magazines & Newspapers	2	0	0%	$9K	Magzter: Magazines, Newspapers $9K
Medical	17	0	0%	$850	Davis Drug Guide For Nurses $43K
Music	17	2	12%	$9K	TuneIn Radio: Music & Sports $850K
Navigation	23	1	4%	$850	Wikiloc - Trails of the World $510K
News	67	1	1%	$5K	The Globe and Mail $170K
Photo & Video	16	8	50%	$170K	Snapchat $68M
Productivity	14	4	29%	$26K	Microsoft OneDrive $2.6M
Reference	21	2	10%	$850	MyHeritage: Family Tree & DNA $255K
Shopping	14	1	7%	$850	CARFAX - New & Used Cars $340K
Social Networking	9	3	33%	$26K	iSharing: GPS Location Tracker $340K
Sports	18	1	6%	$5K	Golf GameBook: Scorecard & GPS $340K
Travel	34	0	0%	$850	GPSmyCity: Walks in 1K+ Cities $34K
Utilities	5	0	0%	$850	Lookout Life - Mobile Security $85K
Weather	13	0	0%	$850	Weather Underground: Local Map $60K

By monthly revenue

$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps