App revenue: 2010 launches

Revenue and download estimates for the 244 App Store apps in the database that launched in 2010, with revenue shown after Apple takes its cut. 35 of them (14%) keep $100K or more a month; the median app keeps $4K. Top earners: Audible: Audiobooks & Podcasts ($22.1M/mo), Life360: Family Safety & GPS ($16.2M/mo) and CamScanner - PDF Scanner App ($6.8M/mo).

Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026

Apps launched in 2010

244 apps, total $77.3M/mo, median $4K/mo, 35 over $100K, cohort hit rate 14%

App	Category	Net revenue/mo	Downloads/mo	Ratings	Rating	Size	Launched
Audible: Audiobooks & Podcasts by Audible, Inc.	Books	$22.1M	600K	5,558,716	4.9	288 MB	Jul 2010
Life360: Family Safety & GPS by Life360	Social Networking	$16.2M	2M	2,990,214	4.8	508 MB	Aug 2010
CamScanner - PDF Scanner App by INTSIG Information Co., Ltd	Productivity	$6.8M	4M	1,864,787	4.9	364 MB	Aug 2010
Notability: Smarter AI Notes by Ginger Labs	Productivity	$5.1M	700K	422,177	4.8	340 MB	Apr 2010
AllTrails: Hike, Bike & Run by AllTrails, Inc.	Health & Fitness	$4.3M	500K	1,041,052	4.9	288 MB	Dec 2010
Ultimate Guitar: Chords & Tabs by Ultimate Guitar	Music	$2.6M	200K	463,280	4.7	220 MB	Mar 2010
The Wall Street Journal. News by Dow Jones & Company, Inc., publisher of The Wall Street Journal.	News	$2.6M	70K	551,851	4.7	184 MB	Apr 2010
Splice - Video Editor & Maker by Bending Spoons Apps ApS	Photo & Video	$2.6M	100K	428,879	4.6	163 MB	Dec 2010
Flightradar24 \| Flight Tracker by Flightradar24 AB	Travel	$1.7M	800K	666,851	4.8	362 MB	Jul 2010
Meetup: Social Events & Groups by Meetup LLC	Social Networking	$1.7M	200K	272,624	4.7	262 MB	Jun 2010
Ancestry: Family History & DNA by Ancestry.com	Reference	$850K	100K	625,090	4.8	610 MB	Jan 2010
Rakuten Viber Messenger by Viber Media SARL.	Social Networking	$850K	600K	831,882	4.6	404 MB	Dec 2010
Busuu: Language Learning App by Busuu Limited	Education	$680K	200K	99,908	4.7	234 MB	Sep 2010
Documents: File Manager & Docs by Readdle Technologies Limited	Productivity	$595K	300K	616,963	4.8	405 MB	Apr 2010
Songsterr Tabs & Chords by Guitar Tabs LLC	Music	$595K	100K	43,110	4.7	48 MB	Dec 2010
Surfline: Wave & Surf Reports by Surfline/Wavetrak	Weather	$510K	40K	30,139	4.7	215 MB	Oct 2010
Washington Post by The Washington Post	News	$510K	10K	637,026	4.7	110 MB	Mar 2010
The Telegraph: UK & World News by TELEGRAPH MEDIA GROUP HOLDINGS LIMITED	News	$425K	10K	1,514	4.6	68 MB	Sep 2010
TeamSnap by TeamSnap, Inc.	Sports	$340K	90K	60,107	4.8	229 MB	Sep 2010
Cozi Family Organizer by Cozi	Productivity	$340K	30K	367,536	4.8	76 MB	Dec 2010
Willow - Watch Live Cricket by Cricket Acquisition Corporation	Sports	$340K	6K	9,889	3.1	99 MB	May 2010
Scanner App: Genius Scan by The Grizzly Labs	Business	$340K	200K	1,370,556	4.9	100 MB	Jun 2010
Calculator₊ by Impala Studios	Utilities	$340K	100K	1,580,004	4.7	203 MB	Oct 2010
QR Reader for iPhone by TapMedia Ltd	Utilities	$255K	80K	1,413,541	4.7	83 MB	May 2010
CNBC: Stock Market & Business by Versant Media LLC	News	$255K	20K	628,071	4.7	170 MB	Dec 2010
Tagged Dating: Chat & Go Live! by Ifwe Inc.	Social Networking	$255K	30K	462,533	4.5	318 MB	Mar 2010
Construction Master Pro Calc by Calculated Industries	Utilities	$255K	1K	28,794	4.9	58 MB	May 2010
TouchRetouch by ADVA Soft GmbH	Photo & Video	$255K	60K	48,293	4.8	545 MB	Jun 2010
Avenza Maps: Offline Mapping by Avenza Systems Inc.	Navigation	$170K	50K	125,747	4.8	334 MB	Sep 2010
LingQ \| Learn 42 Languages by The Linguist Institute	Education	$170K	10K	4,434	4.7	135 MB	Jul 2010
LivePhish by nugs.net enterprises, LLC	Music	$170K	1K	36,523	4.9	43 MB	Jun 2010
The Irish Times News by The Irish Times Ltd	News	$170K	1K	36	3.1	30 MB	Apr 2010
The Atlantic Magazine by The Atlantic Monthly Group LLC	News	$170K	20K	137,641	4.9	53 MB	Oct 2010
CamCard:Digital Business Card by INTSIG Information Co., Ltd	Business	$170K	6K	90,555	4.7	174 MB	Feb 2010
Signeasy－Sign & send documents by Glykka LLC	Productivity	$170K	20K	32,611	4.9	197 MB	Jul 2010
OneFootball Live Soccer scores by Onefootball GmbH	Sports	$85K	70K	209,206	4.8	381 MB	Jul 2010
Carb Manager—Keto Diet Tracker by Wombat Apps LLC	Health & Fitness	$85K	5K	686,872	4.8	43 MB	Dec 2010
Plane Finder ⁃ Flight Tracker by pinkfroot limited	Travel	$85K	20K	48,720	4.7	158 MB	Mar 2010
LA Times by Los Angeles Times Communications LLC	News	$85K	1K	19,566	4.6	36 MB	Jun 2010
Instant Heart Rate: HR Monitor by Bodymatter, Inc.	Health & Fitness	$85K	30K	223,679	4.9	80 MB	Dec 2010
AutoCAD by Autodesk Inc.	Productivity	$85K	80K	6,216	4.4	439 MB	Sep 2010
GROWLR: Gay Bears Near You by GROWLR, LLC	Social Networking	$85K	1K	46,955	4.3	181 MB	Nov 2010
Barron’s - Investing Insights by Dow Jones & Company, Inc., publisher of The Wall Street Journal.	News	$85K	7K	12,706	4.6	148 MB	Dec 2010
Week Calendar - Smart Planner by Do More Mobile, LLC.	Productivity	$85K	1K	9,350	4.4	220 MB	Jul 2010
Voxer Walkie Talkie Messenger by Voxer LLC	Business	$77K	1K	1,635	3.0	72 MB	Jul 2010
Muslim Pro: Quran & Athan by Bitsmedia Pte Ltd	Reference	$68K	200K	596,202	4.7	324 MB	Aug 2010
eFax App–Send Fax from iPhone by j2 Cloud Services LLC	Business	$68K	1K	25,714	4.7	151 MB	Oct 2010
AARP Now by AARP	Lifestyle	$68K	50K	182,977	4.8	182 MB	Sep 2010
Bookmate. Listen & read books by Bookmate Limited	Books	$60K	10K	1,129	4.5	99 MB	Aug 2010
V1 Golf: Golf Swing Analyzer by Interactive Frontiers, Inc.	Sports	$60K	1K	1,425	4.0	127 MB	Jan 2010
ServiceM8 - Field Service App by Eroldawn Pty Ltd	Business	$60K	1K	329	4.6	97 MB	Jul 2010
Kik Messaging & Chat App by Medialab - Kik	Social Networking	$51K	60K	484,471	4.3	270 MB	Apr 2010
Race Monitor by Karting Coach, Inc.	Sports	$51K	1K	155	3.4	12 MB	Dec 2010
Route4Me Route Planner by Route4Me Inc	Navigation	$51K	1K	10,462	4.6	181 MB	Jan 2010
Wärtsilä iSailor by Wartsila Voyage Sweden AB	Navigation	$51K	1K	181	2.9	70 MB	Dec 2010
AllStays Camp & RV: Camping by Allstays LLC	Travel	$51K	1K	4,724	4.5	109 MB	May 2010
Construction Master 5 Calc by Calculated Industries	Utilities	$51K	1K	9,657	4.9	39 MB	May 2010
Parcel - Delivery Tracking by Ivan Pavlov Pty Ltd	Shopping	$43K	1K	20,167	4.9	31 MB	Jun 2010
OzRunways EFB by OzRunways Pty. Ltd.	Navigation	$43K	1K	142	4.8	57 MB	Dec 2010
VisualDx by Logical Images	Medical	$43K	1K	179	4.5	171 MB	Jan 2010
La Vanguardia by La Vanguardia Ediciones S.L.	News	$43K	1K	8	2.4	59 MB	Mar 2010
Chicago Tribune by Tribune Publishing Company, LLC	News	$43K	1K	15,448	4.5	137 MB	Aug 2010
Magnificat English Editions by Magnificat	Books	$34K	1K	744	4.4	29 MB	Apr 2010
Merriam-Webster Dictionary by Merriam-Webster, Inc.	Reference	$34K	80K	322,726	4.8	216 MB	Dec 2010
Newsday by Newsday LLC	News	$34K	1K	18,067	4.5	183 MB	Mar 2010
ESV Bible by Crossway	Reference	$26K	10K	8,365	4.7	34 MB	Mar 2010
Miami Herald News by The Miami Herald	News	$26K	1K	496	1.6	120 MB	Jun 2010
St. Louis Post-Dispatch by St. Louis Post-Dispatch	News	$26K	1K	2,548	3.8	60 MB	Dec 2010
cleveland.com by cleveland.com	News	$26K	1K	11,168	4.5	86 MB	Oct 2010
Weatherzone: Weather Forecasts by DTN APAC Pty Ltd	Weather	$26K	9K	1,699	4.6	273 MB	Dec 2010
New York Daily News by New York Daily News	News	$26K	1K	10,484	4.6	134 MB	Feb 2010
DI.FM - Electronic Music Radio by Digitally Imported, Inc.	Music	$26K	1K	683	4.4	99 MB	Aug 2010
Mind Mapping - MindMeister by MeisterLabs	Productivity	$26K	1K	1,020	4.4	36 MB	Jul 2010
RINGTONES for iPhone (MAKER) by byss mobile	Music	$26K	20K	483	4.4	192 MB	Jul 2010
WineRatings+ by Wine Spectator by M. Shanken Communications, Inc.	Food & Drink	$26K	1K	848	4.7	312 MB	Jul 2010
Healthi: Weight Loss, Diet App by Sunshine Health Studios	Health & Fitness	$17K	1K	89,993	4.8	79 MB	Nov 2010
Baby & Toddler Recipe App by Annabel Karmel	Food & Drink	$17K	1K	144	4.7	117 MB	Dec 2010
Slate.com by The Slate Group, LLC	News	$17K	1K	9,069	4.5	47 MB	Feb 2010
AwardWallet: Track Rewards by AwardWallet, LLC	Travel	$17K	1K	2,669	4.8	100 MB	Aug 2010
QuakeFeed Earthquake Alerts by Artisan Global LLC	Weather	$17K	1K	98,653	4.8	169 MB	Nov 2010
OREGONLIVE.COM by OregonLive.com	News	$17K	1K	10,062	4.3	85 MB	Oct 2010
BookBuddy: Book Tracker by Kimico, Ltd.	Books	$17K	6K	12,988	4.8	29 MB	Oct 2010
SmugMug - Store & Share Photos by SmugMug	Photo & Video	$17K	1K	44,116	4.8	194 MB	Apr 2010
Weather⁺ by Impala Studios	Weather	$17K	1K	144,266	4.6	173 MB	Dec 2010
JAZZ RADIO - Enjoy Great Music by Digitally Imported, Inc.	Music	$17K	1K	460	4.8	99 MB	Oct 2010
Sun Sentinel by Tribune Publishing Company, LLC	News	$17K	1K	5,914	4.5	138 MB	Nov 2010
Sleep Talk Recorder by THESTR AB	Utilities	$17K	1K	2,672	4.4	30 MB	Sep 2010
BrainPOP by BrainPOP®	Education	$17K	1K	34,298	4.7	28 MB	Apr 2010
Journal Le Monde by Societe Editrice du Monde	News	$17K	1K	50	4.7	36 MB	Apr 2010
Lexington Herald-Leader News by The McClatchy Company	News	$9K	1K	2,231	4.4	120 MB	Sep 2010
Denver Post by The Denver Post	News	$9K	1K	842	4.5	134 MB	Jun 2010
ZINIO - Magazine Newsstand by Zinio LLC	Magazines & Newspapers	$9K	1K	15,524	4.6	115 MB	Apr 2010
The Charlotte Observer News by The McClatchy Company	News	$9K	1K	2,556	4.2	120 MB	Dec 2010
LEO dictionary by LEO GmbH	Reference	$9K	20K	154	4.5	16 MB	Oct 2010
Flightview - Flight Tracker by FlightView Inc.	Travel	$9K	1K	4,644	4.2	82 MB	Oct 2010
Blackjack by TapTapBoom Ltd.	Games	$9K	10K	27,591	4.5	442 MB	May 2010
Yamb by 100kas	Games	$9K	1K	615	4.7	40 MB	Feb 2010
Hartford Courant by Tribune Publishing Company, LLC	News	$9K	1K	3,399	4.3	141 MB	Oct 2010
New York Subway MTA Map NYC by Mapway Inc.	Navigation	$9K	10K	109,198	4.6	134 MB	May 2010
PocketLife Calendar by OvalKey Ltd.	Productivity	$9K	1K	40,189	4.7	43 MB	Feb 2010
Stocktwits by StockTwits Inc.	Finance	$9K	1K	155,035	4.8	131 MB	Oct 2010
Planet Fitness by Planet Fitness Holdings, LLC	Health & Fitness	$9K	400K	813,816	4.9	119 MB	Nov 2010
TBN+ Christian Streaming by Trinity Broadcasting Network	Entertainment	$8K	1K	38,563	4.9	68 MB	Feb 2010
OCRegister by MediaNews Group	News	$8K	1K	744	4.6	149 MB	Jul 2010
The Raleigh News & Observer by The McClatchy Company	News	$8K	1K	2,363	4.0	120 MB	Oct 2010
Rain Alarm Live Weather Radar by Carlos Aviles Software	Weather	$8K	20K	96	4.1	28 MB	Oct 2010
Orlando Sentinel by Tribune Publishing Company, LLC	News	$8K	1K	3,751	4.4	138 MB	Nov 2010
PDF Reader - Edit & Scan PDF by Kdan Mobile Software LTD	Utilities	$8K	1K	2,332	4.5	241 MB	Apr 2010
Sacramento Bee News by The McClatchy Company	News	$7K	1K	3,389	4.2	120 MB	Jul 2010
Naviki by beemo	Travel	$7K	1K	26	4.1	100 MB	May 2010
Fort Worth Star-Telegram News by The McClatchy Company	News	$6K	1K	2,740	4.2	120 MB	Sep 2010
Radio Tunes - great music 24/7 by Digitally Imported, Inc.	Music	$6K	1K	207	4.5	94 MB	Oct 2010
WavePad Music and Audio Editor by NCH Software	Music	$6K	1K	4,117	4.6	29 MB	Oct 2010
iRad Xrays by MEDIWARE CY LTD	Medical	$5K	1K	192	4.7	238 MB	Sep 2010
TIME Magazine by TIME	News	$5K	1K	2,229	4.5	22 MB	Apr 2010
Journal Star by Lee Enterprises	News	$5K	1K	163	1.4	58 MB	May 2010
Richmond Times Dispatch by BH Media Group	News	$5K	1K	1,136	4.3	58 MB	Sep 2010
Hearts of Space by Hearts of Space	Music	$5K	1K	76	4.4	45 MB	Oct 2010
BuzzFeed - Quiz, Trivia & News by BuzzFeed	News	$5K	1K	233,656	4.7	115 MB	Mar 2010
medici.tv, classical music by MUSEEC	Music	$5K	1K	1,113	4.6	74 MB	Jul 2010
Pocket Pharmacist by Danike, Inc.	Medical	$5K	1K	3,530	4.7	46 MB	Aug 2010
The News Tribune News by The McClatchy Company	News	$4K	1K	1,194	4.3	113 MB	Oct 2010
Qualifier Plus IIIx/fx by Calculated Industries	Finance	$4K	1K	2,802	4.9	32 MB	Oct 2010
WingX by Hilton Software LLC	Navigation	$4K	1K	170	3.6	64 MB	Jun 2010
K.J.V. Holy Bible by ThoughtFul	Education	$850	40K	482,072	4.9	92 MB	Sep 2010
My Love - Relationship Counter by Bjoern Bartels	Lifestyle	$850	200K	1,032,164	4.8	4 MB	Dec 2010
Numbers: Make Spreadsheets by Apple	Productivity	$850	1K	212,167	4.6	620 MB	Apr 2010
American Airlines by American Airlines	Travel	$850	600K	1,643,081	4.8	311 MB	Jul 2010
StubHub: Event Tickets by StubHub Inc.	Entertainment	$850	400K	1,387,971	4.8	124 MB	Jun 2010
Forever 21 by Forever 21, Inc.	Shopping	$850	1K	473,290	4.8	79 MB	Apr 2010
trivago: Compare hotel prices by trivago N.V.	Travel	$850	300K	293,657	4.8	230 MB	Jun 2010
Jimmy John’s Sandwiches by Jimmy John's Sandwiches	Food & Drink	$850	100K	1,546,081	4.9	158 MB	Dec 2010
Booking.com: Hotels & Travel by Booking.com	Travel	$850	2M	2,180,724	4.9	469 MB	Apr 2010
MGM Rewards by MGM Resorts	Travel	$850	60K	263,719	4.8	180 MB	Apr 2010
Sephora US: Makeup & Skincare by Sephora USA, Inc	Shopping	$850	300K	425,808	4.9	248 MB	Sep 2010
Hollister Co. by Abercrombie & Fitch	Shopping	$850	200K	641,216	4.9	125 MB	Jul 2010
Cracker Barrel by Cracker Barrel Old Country Store, Inc.	Food & Drink	$850	40K	98,453	4.9	72 MB	Sep 2010
Groupon - Local Deals Near Me by Groupon, Inc.	Shopping	$850	200K	587,843	4.8	236 MB	Feb 2010
JIM Stoppani by Bowleg Media, LLC	Health & Fitness	$850	1K	5,252	4.8	89 MB	Oct 2010
Denver Post Sports by The Denver Post	Sports	$850	1K	76	4.7	134 MB	Sep 2010
SomaFM Radio Player by SomaFM	Music	$850	1K	393	4.6	23 MB	Dec 2010
Winston-Salem Journal by BH Media Group	News	$850	1K	211	4.4	60 MB	Nov 2010
PV Master - Solar Panel System by BigBalli Consulting llc	Weather	$850	1K	-	-	34 MB	Oct 2010
The Olympian News by The McClatchy Company	News	$850	1K	86	1.6	120 MB	Sep 2010
Navmii Offline GPS by Navmii Publishing Ltd	Navigation	$850	1K	41	2.8	204 MB	Sep 2010
Kroger by The Kroger Co.	Shopping	$850	100K	1,268,943	4.8	240 MB	Nov 2010
Trout Stream GPS - Fly Fishing by Distal Industries, LLC	Navigation	$850	1K	3	2.7	23 MB	Jul 2010
Alaska Hawaiian by Alaska Airlines, Inc.	Travel	$850	200K	1,641,133	4.8	192 MB	Feb 2010
Rapid City Journal by Lee Enterprises	News	$850	1K	48	1.4	59 MB	Jun 2010
AutoZone Auto Parts & Repair by AutoZone, Inc.	Shopping	$850	70K	212,620	4.8	106 MB	Jun 2010

By launch year

Launched	Apps	$100K+	Hit rate	Median/mo	Top earner
2026	92	25	27%	$77K	StoryReel: Exclusive Drama $6.0M
2025	263	83	32%	$85K	Grok AI $24.7M
2024	509	103	20%	$9K	Claude by Anthropic $57.8M
2023	365	94	26%	$26K	ChatGPT $256.7M
2022	714	71	10%	$850	zeta: AI Chat, Story, Play $5.1M
2021	1,269	90	7%	$850	Travel Town - Merge Adventure $8.5M
2020	1,254	86	7%	$850	CapCut: Photo & Video Editor $43.4M
2019	1,074	100	9%	$850	Goodnotes: AI Notes, Docs, PDF $11.1M
2018	891	72	8%	$850	Total Battle: War Strategy $7.7M
2017	849	69	8%	$850	FaceApp: Perfect Face Editor $10.2M
2016	705	64	9%	$850	Facetune: Photo & Video Editor $8.5M
2015	578	66	11%	$850	YouTube Music $32.3M
2014	470	51	11%	$850	Canva AI Photo & Video Editor $24.7M
2013	440	62	14%	$850	Paramount+ $38.3M
2012	494	55	11%	$850	YouTube $165.8M
2011	406	35	9%	$850	Snapchat $68M
2010	244	35	14%	$4K	Audible: Audiobooks & Podcasts $22.1M
2009	164	22	13%	$850	Crunchyroll $32.3M
2008	17	6	35%	$17K	Deezer: Music Player, Podcast $6.8M

Apps launched in 2010 by category

Category	Apps	$100K+	Hit rate	Median/mo	Top earner
Books	5	1	20%	$34K	Audible: Audiobooks & Podcasts $22.1M
Business	8	2	25%	$68K	Scanner App: Genius Scan $340K
Education	5	2	40%	$17K	Busuu: Language Learning App $680K
Entertainment	4	0	0%	$850	TBN+ Christian Streaming $8K
Finance	8	0	0%	$850	Stocktwits $9K
Food & Drink	11	0	0%	$850	WineRatings+ by Wine Spectator $26K
Games	5	0	0%	$850	Blackjack $9K
Health & Fitness	8	1	13%	$17K	AllTrails: Hike, Bike & Run $4.3M
Lifestyle	4	0	0%	$850	AARP Now $68K
Magazines & Newspapers	1	0	0%	$9K	ZINIO - Magazine Newsstand $9K
Medical	12	0	0%	$850	VisualDx $43K
Music	14	3	21%	$6K	Ultimate Guitar: Chords & Tabs $2.6M
Navigation	14	1	7%	$850	Avenza Maps: Offline Mapping $170K
News	56	6	11%	$6K	The Wall Street Journal. News $2.6M
Photo & Video	3	2	67%	$255K	Splice - Video Editor & Maker $2.6M
Productivity	10	5	50%	$170K	CamScanner - PDF Scanner App $6.8M
Reference	16	1	6%	$850	Ancestry: Family History & DNA $850K
Shopping	8	0	0%	$850	Parcel - Delivery Tracking $43K
Social Networking	6	4	67%	$850K	Life360: Family Safety & GPS $16.2M
Sports	11	2	18%	$850	TeamSnap $340K
Travel	20	1	5%	$850	Flightradar24 \| Flight Tracker $1.7M
Utilities	7	3	43%	$51K	Calculator₊ $340K
Weather	8	1	13%	$17K	Surfline: Wave & Surf Reports $510K

By monthly revenue

$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps