App revenue: 2010 launches

Revenue and download estimates for the 244 App Store apps in the database that launched in 2010, with revenue shown after Apple takes its cut. 35 of them (14%) keep $100K or more a month; the median app keeps $4K. Top earners: Audible: Audiobooks & Podcasts ($22.1M/mo), Life360: Family Safety & GPS ($16.2M/mo) and CamScanner - PDF Scanner App ($6.8M/mo).

Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026

Apps launched in 2010

244 apps, total $77.3M/mo, median $4K/mo, 35 over $100K, cohort hit rate 14%

App	Category	Net revenue/mo	Downloads/mo	Ratings	Rating	Size	Launched
Gourmet Traveller by Are Media Pty Limited	Food & Drink	$850	1K	56	4.9	42 MB	Jun 2010
La Crosse Tribune by Lee Enterprises	News	$850	1K	25	1.6	58 MB	Apr 2010
Papa Johns Pizza & Delivery by Papa John's International Inc.	Food & Drink	$850	200K	1,635,293	4.9	116 MB	Dec 2010
Air France - Book a flight by Societe Air France S.A.	Travel	$850	200K	95,110	4.8	520 MB	Sep 2010
Urban Outfitters by Urban Outfitters	Shopping	$850	70K	532,361	4.9	145 MB	Mar 2010
Airbnb by Airbnb, Inc.	Travel	$850	3M	702,892	4.8	342 MB	Nov 2010
CVS Health by CVS Pharmacy	Medical	$850	400K	1,676,796	4.7	1002 MB	Oct 2010
Motor Trend Digital Magazine by TEN: Publishing Media LLC	News	$850	1K	173	4.4	82 MB	Nov 2010
The China Daily iPaper by PressReader Inc	News	$850	1K	19	4.1	51 MB	Aug 2010
Missoulian by Lee Enterprises	News	$850	1K	61	1.7	58 MB	May 2010
ESPN Tournament Challenge by Disney	Sports	$850	1K	43,965	4.7	86 MB	Mar 2010
The Post-Star by Lee Enterprises	News	$850	1K	66	1.9	58 MB	Jun 2010
NDTV News by NDTV Convergence	News	$850	1K	4,278	4.5	115 MB	Jul 2010
Billings Gazette by Lee Enterprises	News	$850	1K	95	1.8	58 MB	Apr 2010
NWI.com by Lee Enterprises	News	$850	1K	161	2.8	58 MB	May 2010
Moco - Chat, Meet People by MocoSpace	Lifestyle	$850	1K	23,099	4.1	213 MB	May 2010
Idaho Statesman News by The McClatchy Company	News	$850	1K	1,277	4.1	120 MB	Sep 2010
The Wichita Eagle News by The McClatchy Company	News	$850	1K	1,450	4.2	120 MB	Sep 2010
People Magazine by TI Media Solutions Inc.	Entertainment	$850	1K	1,163	4.4	81 MB	Aug 2010
5-0 Radio Police Scanner by Smartest Apps LLC	News	$850	1K	424,860	4.6	47 MB	Feb 2010
Daily Press by Tribune Publishing Company, LLC	News	$850	1K	771	4.4	137 MB	Oct 2010
California Road Report by Adam Levy	Navigation	$850	1K	6,928	4.7	58 MB	Apr 2010
Manual of Patent Examining Proc. (LawStack MPEP) by Tekk Innovations LLC	Reference	$850	1K	7	3.6	188 MB	Aug 2010
Player Piano Plus by Barrett Productions, LLC	Games	$850	1K	22	3.6	59 MB	Dec 2010
Ocala Star Banner, FL by Gannett	News	$850	1K	244	4.0	205 MB	Sep 2010
Louisiana Code of Criminal Procedure (LawStack) by Tekk Innovations LLC	Reference	$850	1K	2	5.0	48 MB	Oct 2010
CTOAgent ONE by PalmAgent Software	Finance	$850	1K	7	4.9	442 MB	Mar 2010
DaySmart Salon Software by DaySmart Software, Inc.	Business	$850	1K	5,261	4.9	127 MB	Oct 2010
Texas Rules of Civil Procedure (LawStack's TX Law) by Tekk Innovations LLC	Reference	$850	1K	2	3.5	50 MB	Jul 2010
Time To Burn 2023 by Terry Grossman Consulting	Travel	$850	1K	68	4.4	133 MB	Apr 2010
Fast Food Finder! Find FastFood Restaurants by Michael Quach	Food & Drink	$850	1K	33	4.2	9 MB	Nov 2010
FloodWatch by Brian Deshong	Weather	$850	1K	7	4.6	9 MB	Aug 2010
North Carolina Law (LawStack Series) by Tekk Innovations LLC	Reference	$850	1K	1	2.0	168 MB	Jun 2010
Texas Rules of Evidence (LawStack's TX Law) by Tekk Innovations LLC	Reference	$850	1K	1	5.0	47 MB	Jul 2010
Emergency Central by Unbound Medicine, Inc.	Medical	$850	1K	46	4.8	11 MB	Jan 2010
Italia! by Anthem Publishing Ltd	Travel	$850	1K	57	4.8	25 MB	Aug 2010
Cincinnati Sports by Gannett	Sports	$850	1K	4,072	4.5	205 MB	Sep 2010
Lingvo English Dictionary by Content AI, LLC	Reference	$850	1K	369	4.6	59 MB	Nov 2010
Newsweek by Newsweek Publishing LLC	News	$850	1K	1,253	4.5	29 MB	May 2010
Property Fixer - Real Estate Investment Calculator by iMLS LLC	Finance	$850	1K	9	3.7	30 MB	Sep 2010
ICD10 Consult by Evan Schoenberg	Medical	$850	1K	13,191	4.8	80 MB	Mar 2010
iExit Interstate Exit Guide by Metrocket, LLC	Travel	$850	1K	27,201	4.8	18 MB	Nov 2010
iGeriatrics by American Geriatrics Society	Medical	$850	1K	56	4.5	61 MB	May 2010
Knot Guide (Lite) by Winkpass Creations, Inc.	Reference	$850	1K	351	4.0	213 MB	Nov 2010
HelloMind - Hypnosis & Therapy by HelloMind APS	Health & Fitness	$850	1K	152	4.2	94 MB	Jul 2010
Model Military International by Doolittle Media Ltd	Reference	$850	1K	14	4.4	66 MB	Oct 2010
Medicine Central by Unbound Medicine, Inc.	Medical	$850	1K	96	4.9	9 MB	Jan 2010
Mobile Coder Orthopedics by Psygo LLC	Medical	$850	1K	33	4.7	22 MB	Jun 2010
Navitel Navigator Ukraine by Navitel	Navigation	$850	1K	3	1.0	96 MB	Aug 2010
onTime : MNR - MetroNorth Rail by Mobileware Inc.	Navigation	$850	1K	751	3.9	129 MB	Jul 2010
Pantagraph by Lee Enterprises	News	$850	1K	64	1.8	58 MB	May 2010
Parkopedia Parking by Parkopedia Ltd	Navigation	$850	1K	732	4.6	51 MB	Dec 2010
PilotFAR / AIM by CoDeveloper LLC	Reference	$850	1K	52	3.1	110 MB	Jan 2010
Road Tripper by ZurApps Research Inc.	Travel	$850	1K	2	3.5	50 MB	Dec 2010
Pocket Wine: Guide & Cellar by Wine Paradigm	Food & Drink	$850	1K	640	4.7	36 MB	Oct 2010
Property Evaluator - REI Calc by iMLS LLC	Finance	$850	1K	31	3.0	35 MB	Aug 2010
Real Estate Master IIIx by Calculated Industries	Finance	$850	1K	1,088	4.9	28 MB	Oct 2010
Routesy by Routesy, LLC	Navigation	$850	1K	14,292	4.7	46 MB	Jul 2010
Gatorsports by Gannett	Sports	$850	1K	642	4.8	205 MB	Sep 2010
StockRank Value Stocks Trading by Stockring, Inc.	Finance	$850	1K	116	4.2	64 MB	Aug 2010
FOOD & WINE by TI Media Solutions Inc.	Food & Drink	$850	1K	286	4.4	80 MB	Oct 2010
Daily News - Digital Edition by New York Daily News	News	$850	1K	6,818	4.4	22 MB	Dec 2010
Specialty Produce by Specialty Produce	Food & Drink	$850	1K	950	4.7	204 MB	Oct 2010
Tamiya Model Magazine by Doolittle Media Ltd	Reference	$850	1K	79	4.8	66 MB	Oct 2010
The Tuscaloosa News by Gannett	News	$850	1K	271	4.5	205 MB	Sep 2010
Travel + Leisure by TI Media Solutions Inc.	Travel	$850	1K	109	4.5	76 MB	Nov 2010
VST CoffeeTools for iPhone by VST	Food & Drink	$850	1K	15	2.3	13 MB	Apr 2010
AmpKit - Guitar amps & pedals by Agile Partners	Music	$850	1K	159	2.5	213 MB	Aug 2010
Deep Sleep Hypnotherapy by Harmony Hypnosis Ltd	Medical	$850	1K	192	4.8	69 MB	Feb 2010
Equine Drugs by Sycamore Lodge Equine Hospital	Reference	$850	1K	7	4.1	17 MB	Jun 2010
Radio Spirits by RSPT, LLC	Entertainment	$850	1K	525	4.2	21 MB	Sep 2010
Earthquake+ Alerts & Tracker by Slava Barouline	Weather	$850	1K	21,891	4.7	138 MB	Oct 2010
Manhunt – Gay Chat, Meet, Date by Online Buddies	Lifestyle	$850	1K	402	1.7	73 MB	Dec 2010
Dosecast: My Pill Reminder App by Montuno Software, LLC	Medical	$850	1K	217	4.0	89 MB	May 2010
Fax Burner: Send & Receive Fax by Networx Online, Inc.	Business	$850	1K	37,078	4.9	66 MB	Oct 2010
My Books – Unlimited Library by Digital Press Publishing	Books	$850	1K	1,358	4.1	98 MB	Apr 2010
Popular Science by The Drive Media Inc.	News	$850	1K	132	4.3	81 MB	Apr 2010
Sports Illustrated Magazine by The Arena Platform, Inc.	Sports	$850	1K	1,302	4.0	83 MB	Jun 2010
DrChrono EHR / EMR by drchrono Inc	Medical	$850	1K	2,698	4.4	331 MB	Apr 2010
CityMaps2Go – Offline Maps by Kulemba GmbH	Travel	$850	1K	4,972	4.6	100 MB	Dec 2010
Cobra iRadar by Cobra Electronics Corporation	Navigation	$850	1K	4,980	4.4	162 MB	Sep 2010
iHunt Hunting Calls 750 by iHunt, LLC	Sports	$850	1K	494	3.1	33 MB	Sep 2010
Tricount - Split group bills by Tricount	Finance	$850	500K	2,052	4.8	196 MB	Feb 2010
ChordBank: Guitar Chords,Tuner by Better Notes, LLC	Music	$850	1K	6,185	4.7	124 MB	Oct 2010
hip: Birthday Reminder App by Celebrate Labs Inc.	Utilities	$850	1K	16,534	4.7	74 MB	Nov 2010
Magic Guide for Disney World by VersaEdge Software, LLC	Travel	$850	1K	6,016	4.7	59 MB	Oct 2010
MyFax App–Send and Receive Fax by Consensus Cloud Solutions Canada ULC	Business	$850	1K	6,599	4.7	171 MB	Jul 2010
AmpliTube CS by IK Multimedia US, LLC	Music	$850	1K	24	2.5	824 MB	Jun 2010
Death Worm™ by PlayCreek	Games	$850	20K	45,898	4.7	46 MB	Dec 2010
Fooducate: Nutrition Coach by Maple Media Apps, LLC	Health & Fitness	$850	1K	76,201	4.7	168 MB	Nov 2010
WIRED Magazine by Advance Magazine Publishers Inc.	News	$850	1K	472	3.6	20 MB	May 2010
L'ancienne app Paris Match by Lagardere Media News	News	$850	1K	393	4.8	24 MB	Apr 2010
getAbstract Book Summaries by getAbstract	Education	$850	1K	287	4.5	44 MB	May 2010
GraalOnline Era+ by EUROCENTER GAMES CY	Games	$850	1K	1,569	3.9	33 MB	Dec 2010

By launch year

Launched	Apps	$100K+	Hit rate	Median/mo	Top earner
2026	92	25	27%	$77K	StoryReel: Exclusive Drama $6.0M
2025	263	83	32%	$85K	Grok AI $24.7M
2024	509	103	20%	$9K	Claude by Anthropic $57.8M
2023	365	94	26%	$26K	ChatGPT $256.7M
2022	714	71	10%	$850	zeta: AI Chat, Story, Play $5.1M
2021	1,269	90	7%	$850	Travel Town - Merge Adventure $8.5M
2020	1,254	86	7%	$850	CapCut: Photo & Video Editor $43.4M
2019	1,074	100	9%	$850	Goodnotes: AI Notes, Docs, PDF $11.1M
2018	891	72	8%	$850	Total Battle: War Strategy $7.7M
2017	849	69	8%	$850	FaceApp: Perfect Face Editor $10.2M
2016	705	64	9%	$850	Facetune: Photo & Video Editor $8.5M
2015	578	66	11%	$850	YouTube Music $32.3M
2014	470	51	11%	$850	Canva AI Photo & Video Editor $24.7M
2013	440	62	14%	$850	Paramount+ $38.3M
2012	494	55	11%	$850	YouTube $165.8M
2011	406	35	9%	$850	Snapchat $68M
2010	244	35	14%	$4K	Audible: Audiobooks & Podcasts $22.1M
2009	164	22	13%	$850	Crunchyroll $32.3M
2008	17	6	35%	$17K	Deezer: Music Player, Podcast $6.8M

Apps launched in 2010 by category

Category	Apps	$100K+	Hit rate	Median/mo	Top earner
Books	5	1	20%	$34K	Audible: Audiobooks & Podcasts $22.1M
Business	8	2	25%	$68K	Scanner App: Genius Scan $340K
Education	5	2	40%	$17K	Busuu: Language Learning App $680K
Entertainment	4	0	0%	$850	TBN+ Christian Streaming $8K
Finance	8	0	0%	$850	Stocktwits $9K
Food & Drink	11	0	0%	$850	WineRatings+ by Wine Spectator $26K
Games	5	0	0%	$850	Blackjack $9K
Health & Fitness	8	1	13%	$17K	AllTrails: Hike, Bike & Run $4.3M
Lifestyle	4	0	0%	$850	AARP Now $68K
Magazines & Newspapers	1	0	0%	$9K	ZINIO - Magazine Newsstand $9K
Medical	12	0	0%	$850	VisualDx $43K
Music	14	3	21%	$6K	Ultimate Guitar: Chords & Tabs $2.6M
Navigation	14	1	7%	$850	Avenza Maps: Offline Mapping $170K
News	56	6	11%	$6K	The Wall Street Journal. News $2.6M
Photo & Video	3	2	67%	$255K	Splice - Video Editor & Maker $2.6M
Productivity	10	5	50%	$170K	CamScanner - PDF Scanner App $6.8M
Reference	16	1	6%	$850	Ancestry: Family History & DNA $850K
Shopping	8	0	0%	$850	Parcel - Delivery Tracking $43K
Social Networking	6	4	67%	$850K	Life360: Family Safety & GPS $16.2M
Sports	11	2	18%	$850	TeamSnap $340K
Travel	20	1	5%	$850	Flightradar24 \| Flight Tracker $1.7M
Utilities	7	3	43%	$51K	Calculator₊ $340K
Weather	8	1	13%	$17K	Surfline: Wave & Surf Reports $510K

By monthly revenue

$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps