Health & Fitness app revenue: 2008 launches

Revenue and download estimates for the 3 Health & Fitness apps in the database that launched in 2008, with revenue shown after Apple takes its cut. 2 of them (67%) keep $100K or more a month; the median app keeps $170K. Top earners: Lose It! – Calorie Counter ($850K/mo), Map My Run GPS Running Tracker ($170K/mo) and Map My Ride by Under Armour ($26K/mo).

Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026

Health & Fitness apps launched in 2008

3 apps, total $1.0M/mo, median $170K/mo, 2 over $100K, cohort hit rate 67%
App Category Net revenue/mo Downloads/mo Ratings Rating Size Launched
Lose It! – Calorie Counter by FitNow
Health & Fitness$850K100K779,8214.8219 MBNov 2008
Map My Run GPS Running Tracker by Outside Television Inc
Health & Fitness$170K60K754,6484.8168 MBOct 2008
Map My Ride by Under Armour by Under Armour, Inc.
Health & Fitness$26K1K225,5404.8184 MBOct 2008

Health & Fitness apps by launch year

LaunchedApps$100K+Hit rateMedian/moTop earner
20269222%$85K
Stella - Manifest Anything $255K
2025311032%$85K
MenuFit - Healthy Eating Out $680K
2024381334%$60K
Cal AI - Calorie Tracker $1.7M
2023291241%$85K
StressWatch: AI Stress Monitor $850K
202220210%$7K
Lyfta: Gym Workout Tracker Log $425K
202157814%$850
Runna: Running Plans & Coach $3.4M
202065711%$850
LADDER Strength Training Plans $5.1M
2019601728%$7K
Hevy - Workout Tracker Gym Log $850K
201848613%$6K
Waking Up: Meditation & Wisdom $595K
201740820%$17K
BetterMe Well-Being Coach $850K
201632722%$26K
Cronometer: Calorie Counter $850K
2015341029%$34K
Flo Cycle & Period Tracker $6.8M
201420735%$85K
Peloton: Fitness & Workouts $2.6M
201320735%$34K
Calm $2.6M
201211327%$26K
Headspace: Sleep & Meditation $1.7M
201113323%$85K
Strava: Run, Bike, Walk $12.8M
20108113%$17K
AllTrails: Hike, Bike & Run $4.3M
200911655%$170K
MyFitnessPal: Calorie Counter $9.4M
20083267%$170K
Lose It! – Calorie Counter $850K

Apps launched in 2008 by category

CategoryApps$100K+Hit rateMedian/moTop earner
Business100%$60K
XING – the right job for you $60K
Education100%$850
Star Walk:Find Stars & Planets $850
Finance100%$9K
Fuelly: MPG & Service Tracker $9K
Food & Drink200%$850
8,500+ Drink Recipes $850
Health & Fitness3267%$170K
Lose It! – Calorie Counter $850K
Medical100%$8K
Glucose Buddy Diabetes Tracker $8K
Music11100%$6.8M
Deezer: Music Player, Podcast $6.8M
Navigation100%$17K
Japan Transit Planner $17K
News11100%$850K
Le Monde, Live News $850K
Shopping100%$850
Target: Shop. Style. Save. $850
Travel200%$850
Lufthansa $850
Weather22100%$850K
The Weather Channel - Radar $850K

By monthly revenue