Health & Fitness app revenue: 2020 launches

Revenue and download estimates for the 65 Health & Fitness apps in the database that launched in 2020, with revenue shown after Apple takes its cut. 7 of them (11%) keep $100K or more a month; the median app keeps $850. Top earners: LADDER Strength Training Plans ($5.1M/mo), Bend: Stretching & Flexibility ($595K/mo) and Stardust Period Tracker ($340K/mo).

Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026

Health & Fitness apps launched in 2020

65 apps, total $7.9M/mo, median $850/mo, 7 over $100K, cohort hit rate 11%

App	Category	Net revenue/mo	Downloads/mo	Ratings	Rating	Size	Launched
LADDER Strength Training Plans by Ladder Technologies, Inc.	Health & Fitness	$5.1M	300K	204,497	5.0	222 MB	Jun 2020
Bend: Stretching & Flexibility by Bowery Digital	Health & Fitness	$595K	100K	174,061	4.8	259 MB	May 2020
Stardust Period Tracker by Stardust App LLC (New York)	Health & Fitness	$340K	100K	118,284	4.8	188 MB	Jan 2020
Alive by Whitney Simmons by Whitney Simmons App, LLC	Health & Fitness	$340K	1K	36,931	4.9	107 MB	Jan 2020
Planfit - Gym Fitness Planner by Planfit Inc.	Health & Fitness	$170K	30K	2,309	4.8	407 MB	May 2020
Reframe: Drink Less & Thrive by Glucobit Inc.	Health & Fitness	$170K	40K	44,906	4.7	363 MB	Feb 2020
Carbon - Macro Coach & Tracker by Reform LLC	Health & Fitness	$170K	1K	6,721	4.8	97 MB	Apr 2020
Caliber: Strength Training by Caliber Fitness, Inc	Health & Fitness	$85K	6K	5,338	4.8	61 MB	Jul 2020
MadMuscles: Workouts & Diet by Amoapps Limited	Health & Fitness	$85K	1K	127,935	4.4	200 MB	Nov 2020
Move With Us by Global Fitness Pty Ltd	Health & Fitness	$85K	1K	6,765	4.9	93 MB	Aug 2020
Ultrahuman by ULTRAHUMAN HEALTHCARE PRIVATE LIMITED	Health & Fitness	$85K	1K	7,557	4.6	873 MB	Jun 2020
Bearable - Symptom Tracker by Bearable Ltd	Health & Fitness	$77K	10K	2,578	4.7	90 MB	Mar 2020
Loóna: Sleep Stories by Loona Inc	Health & Fitness	$60K	1K	22,567	4.6	219 MB	Mar 2020
GOLFFOREVER by Back Story, LLC	Health & Fitness	$60K	1K	4,730	4.9	111 MB	Dec 2020
Sleep Monitor: Sleep Tracker by Xi'an Monster Software Technology Co., Ltd	Health & Fitness	$60K	20K	3,808	4.6	292 MB	Jun 2020
Superhuman: Health + Balance by Superhuman Inc. (Apps)	Health & Fitness	$60K	1K	1,844	4.9	71 MB	Jul 2020
Intermittent Fasting Tracker ⋆ by Leap Health	Health & Fitness	$51K	40K	20,704	4.9	336 MB	Mar 2020
OWNU: Strength & Gym Training by Hanna Öberg	Health & Fitness	$43K	1K	3,013	4.8	75 MB	Oct 2020
JuggernautAI by Juggernaut Apps	Health & Fitness	$43K	1K	4,462	4.9	79 MB	Dec 2020
WeGLOW Workout Plan for Women by WEGLOW APP LTD	Health & Fitness	$43K	1K	3,321	4.8	96 MB	Nov 2020
MeThreeSixty: 3D Body Scanner by Size Stream LLC	Health & Fitness	$26K	1K	17,367	4.8	321 MB	Mar 2020
Body by Blogilates by oGorgeous Inc.	Health & Fitness	$26K	1K	3,342	4.6	82 MB	Jul 2020
The Pilates Class by The Pilates Class Online, LLC	Health & Fitness	$17K	1K	404	4.8	30 MB	Sep 2020
Chopra: Meditation & Wellbeing by Chopra Enterprises Corporation	Health & Fitness	$9K	1K	38,042	4.9	42 MB	Aug 2020
B The Method by Lia Bartha by B The Method LLC	Health & Fitness	$9K	1K	603	5.0	48 MB	Jul 2020
STRNG by STRONG&SXY LTD	Health & Fitness	$8K	1K	3,777	4.8	57 MB	Jan 2020
Keto Cycle: Keto Diet App by KETO DIETS UAB	Health & Fitness	$7K	1K	4,682	4.1	98 MB	Jan 2020
Inflow - Manage your ADHD by Get Inflow Ltd.	Health & Fitness	$5K	1K	4,155	4.3	38 MB	Nov 2020
DreamApp: Dream Interpretation by DreamApp Ltd	Health & Fitness	$850	1K	3,122	4.6	141 MB	Aug 2020
Omo: Healthy Weight Loss App by WELLTECH APPS LIMITED	Health & Fitness	$850	1K	31,730	4.5	177 MB	Jun 2020
Intent - Meal Planner by Excipient, Inc.	Health & Fitness	$850	1K	36,740	4.9	53 MB	Jul 2020
The Conqueror Challenges by Actionary Limited	Health & Fitness	$850	30K	10,042	4.8	149 MB	Dec 2020
CT Legacy by CompTrain	Health & Fitness	$850	1K	96	3.7	29 MB	Aug 2020
BetterTogether: Weight Loss by Social First Ltd.	Health & Fitness	$850	1K	6,901	4.7	233 MB	Apr 2020
Yoga Burn App by Digital Health Solutions Inc.	Health & Fitness	$850	1K	157	4.0	61 MB	Sep 2020
Agapé: Feel Close When Apart by Agape Wellness Inc	Health & Fitness	$850	1K	24,496	4.8	100 MB	Oct 2020
Reboot: Quit Fap No Porn by Tinybiohacks Private Limited	Health & Fitness	$850	1K	760	4.8	63 MB	Oct 2020
Coach Dory by Founders First System, LLC	Health & Fitness	$850	1K	20	5.0	37 MB	Jul 2020
Gluten Dude: GF Restaurants by Gluten Dude, LLC	Health & Fitness	$850	1K	536	4.8	69 MB	Sep 2020
AARMY by ATeam Army Inc.	Health & Fitness	$850	1K	146	4.7	42 MB	Feb 2020
Recover Athletics by Strava, Inc.	Health & Fitness	$850	1K	3,129	4.8	66 MB	Mar 2020
Piku - Calm Kids by Kada Designs Ltd	Health & Fitness	$850	1K	80	4.7	231 MB	Jun 2020
Powermove - Resistance Band by Rahul Shah	Health & Fitness	$850	1K	141	4.7	50 MB	Oct 2020
Intermittent Fasting - Clear by ZipoApps	Health & Fitness	$850	1K	470	4.7	144 MB	Jun 2020
Sound Machine - White Noise by Rockwell Ventures	Health & Fitness	$850	1K	1,833	4.6	103 MB	Oct 2020
Vision Board Perfectly Happy by Perfectly Happy Meditation GmbH	Health & Fitness	$850	1K	4,079	4.8	170 MB	Jan 2020
Fit-2-Flaunt by Fit2Flaunt LLC	Health & Fitness	$850	1K	258	4.2	73 MB	Mar 2020
Workout & Women Fitness: BeFit by GO FITNESS SIA	Health & Fitness	$850	1K	6,941	4.8	65 MB	Jan 2020
Heart Rate Monitor- Pulse BPM. by NDVTTS ZLATA, TOV	Health & Fitness	$850	1K	126	4.4	82 MB	Nov 2020
The DB Method by The DB Method	Health & Fitness	$850	1K	17	4.1	53 MB	Nov 2020
Mintal Tracker:Sleep Recorder by HICLUB, INC.	Health & Fitness	$850	1K	37,304	4.8	204 MB	Aug 2020
Habio - Daily Habit Tracker by Gototop LTD	Health & Fitness	$850	1K	3,373	4.2	81 MB	Oct 2020
Fastin: Intermittent Fasting by Bongmi Global Group	Health & Fitness	$850	1K	10,089	4.9	318 MB	Sep 2020
Klinio: Health & Weight Loss by DIABETES SOLUTIONS UAB	Health & Fitness	$850	1K	449	4.0	70 MB	Jul 2020
PRETTY MUSCLES by Erin Oprea by Plankk Technologies Inc.	Health & Fitness	$850	1K	3,579	4.9	51 MB	Jan 2020
Organic Dance: Weight Loss App by OrganicApps	Health & Fitness	$850	1K	5,264	4.2	128 MB	Nov 2020
fit52 with Carrie Underwood by fit52 digital	Health & Fitness	$850	1K	1,119	4.8	116 MB	Feb 2020
FitHim: Gym & Home Workouts by Loyal Health & Fitness, Inc.	Health & Fitness	$850	1K	4,245	4.7	151 MB	Oct 2020
Heart Rate Monitor - Pulse HR by Get In Shape	Health & Fitness	$850	1K	8,791	4.1	109 MB	Mar 2020
Prime: Intermittent Fasting by Otion, Inc.	Health & Fitness	$850	1K	4,578	4.7	277 MB	Nov 2020
Beastly Fitness by BEAST INDUSTRIES LLC	Health & Fitness	$850	1K	294	4.3	28 MB	Jul 2020
Life Explorer-Master Your Life by Guangzhou Zhuneng Technology Co., Ltd.	Health & Fitness	$850	1K	4,393	3.7	233 MB	Feb 2020
Weight Loss Running by Runiac by Funplex Limited	Health & Fitness	$850	1K	2,804	4.3	105 MB	May 2020
Yoga for Weight Loss \| Nandy by Oliver Apps	Health & Fitness	$850	1K	5,209	4.5	166 MB	Aug 2020
Fitness for muscles \| Fitcher by Netshape	Health & Fitness	$850	1K	1,611	4.2	160 MB	Oct 2020

Health & Fitness apps by launch year

Launched	Apps	$100K+	Hit rate	Median/mo	Top earner
2026	9	2	22%	$85K	Stella - Manifest Anything $255K
2025	31	10	32%	$85K	MenuFit - Healthy Eating Out $680K
2024	38	13	34%	$60K	Cal AI - Calorie Tracker $1.7M
2023	29	12	41%	$85K	StressWatch: AI Stress Monitor $850K
2022	20	2	10%	$7K	Lyfta: Gym Workout Tracker Log $425K
2021	57	8	14%	$850	Runna: Running Plans & Coach $3.4M
2020	65	7	11%	$850	LADDER Strength Training Plans $5.1M
2019	60	17	28%	$7K	Hevy - Workout Tracker Gym Log $850K
2018	48	6	13%	$6K	Waking Up: Meditation & Wisdom $595K
2017	40	8	20%	$17K	BetterMe Well-Being Coach $850K
2016	32	7	22%	$26K	Cronometer: Calorie Counter $850K
2015	34	10	29%	$34K	Flo Cycle & Period Tracker $6.8M
2014	20	7	35%	$85K	Peloton: Fitness & Workouts $2.6M
2013	20	7	35%	$34K	Calm $2.6M
2012	11	3	27%	$26K	Headspace: Sleep & Meditation $1.7M
2011	13	3	23%	$85K	Strava: Run, Bike, Walk $12.8M
2010	8	1	13%	$17K	AllTrails: Hike, Bike & Run $4.3M
2009	11	6	55%	$170K	MyFitnessPal: Calorie Counter $9.4M
2008	3	2	67%	$170K	Lose It! – Calorie Counter $850K

Apps launched in 2020 by category

Category	Apps	$100K+	Hit rate	Median/mo	Top earner
Books	35	4	11%	$5K	GoodNovel - Booktok, Stories $6.0M
Business	46	5	11%	$5K	PDF Editor ® $595K
Developer Tools	29	0	0%	$850	Sticky - AI Game Maker $9K
Education	115	4	3%	$850	Simply Guitar - Learn Guitar $765K
Entertainment	61	7	11%	$850	Peacock TV: Stream TV & Movies $40.8M
Finance	41	1	2%	$850	Monarch: Budget & Track Money $170K
Food & Drink	41	0	0%	$850	InVintory: Wine Collecting $51K
Games	200	11	6%	$850	Merge Mansion $4.3M
Graphics & Design	81	3	4%	$850	Pixelcut AI Photo Editor $425K
Health & Fitness	65	7	11%	$850	LADDER Strength Training Plans $5.1M
Lifestyle	45	5	11%	$850	CHANI: Your Astrology Guide $510K
Medical	47	0	0%	$850	Body Temperature App For Fever $68K
Music	26	2	8%	$850	Moises: The Musician's App $850K
Navigation	30	0	0%	$5K	Hammer: Truck GPS & Maps $85K
News	13	0	0%	$850	Nikkei Asia $17K
Photo & Video	51	6	12%	$850	CapCut: Photo & Video Editor $43.4M
Productivity	58	10	17%	$850	Google One $765K
Reference	31	0	0%	$850	Glorify: Devotional & Prayer $77K
Shopping	26	0	0%	$850	Sneakers Drops: Release＋Raffle $34K
Social Networking	35	9	26%	$26K	Gaze: Random Video Chat $850K
Sports	38	5	13%	$850	NBA: Live Games & Scores $850K
Travel	40	0	0%	$850	Locationscout - Photo Spots $17K
Utilities	65	7	11%	$850	Cleanup: Phone Storage Cleaner $9.4M
Weather	35	0	0%	$850	NOAA Radar & Weather Forecast $68K

By monthly revenue

$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps