Reference app revenue
Revenue and download estimates for 440 Reference apps that run a paywall on the App Store, with revenue shown after Apple takes its cut. 33 of them (8%) keep $100K or more a month; the median app keeps $850. Top earners: Translate Now - AI Translator ($2.6M/mo), Ancestry: Family History & DNA ($850K/mo) and Bible Chat: Daily Devotional ($765K/mo).
Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026
Reference apps
| App | Category | Net revenue/mo | Downloads/mo | Ratings | Rating | Size | Launched |
|---|---|---|---|---|---|---|---|
 | Reference | $2.6M | 400K | 354,977 | 4.7 | 247 MB | Mar 2018 |
 | Reference | $850K | 100K | 625,090 | 4.8 | 610 MB | Jan 2010 |
 | Reference | $765K | 500K | 351,370 | 4.9 | 146 MB | May 2023 |
 | Reference | $680K | 200K | 370,086 | 4.9 | 180 MB | Dec 2018 |
 | Reference | $595K | 400K | 17,118 | 4.6 | 273 MB | Feb 2025 |
 | Reference | $510K | 200K | 2,812 | 4.2 | 192 MB | Jan 2025 |
 | Reference | $510K | 200K | 290,200 | 4.7 | 188 MB | Aug 2022 |
 | Reference | $510K | 400K | 57,713 | 4.9 | 101 MB | Jan 2022 |
 | Reference | $425K | 200K | 94,275 | 4.7 | 67 MB | Mar 2023 |
 | Reference | $340K | 300K | 94,792 | 4.9 | 247 MB | May 2025 |
 | Reference | $340K | 200K | 30,584 | 4.7 | 126 MB | Oct 2025 |
 | Reference | $340K | 300K | 37,227 | 4.8 | 181 MB | Aug 2024 |
 | Reference | $340K | 100K | 145,406 | 4.9 | 226 MB | Jun 2024 |
 | Reference | $255K | 200K | 19,289 | 4.8 | 63 MB | Sep 2025 |
 | Reference | $255K | 20K | 87,869 | 4.9 | 196 MB | Jun 2023 |
 | Reference | $255K | 50K | 64,124 | 4.9 | 524 MB | Nov 2011 |
 | Reference | $255K | 50K | 93,428 | 4.4 | 187 MB | Sep 2015 |
 | Reference | $255K | 1K | 9,779 | 4.3 | 182 MB | Mar 2023 |
 | Reference | $255K | 200K | 366,257 | 4.8 | 444 MB | May 2013 |
 | Reference | $255K | 200K | 488,508 | 4.7 | 1302 MB | Nov 2011 |
 | Reference | $170K | 200K | 6,846 | 4.7 | 114 MB | Oct 2025 |
 | Reference | $170K | 100K | 211 | 3.4 | 160 MB | Dec 2025 |
 | Reference | $170K | 60K | 1,237 | 4.3 | 73 MB | Mar 2022 |
 | Reference | $170K | 30K | 8,213 | 4.6 | 146 MB | Jul 2025 |
 | Reference | $170K | 30K | 3,447 | 4.9 | 62 MB | Jul 2024 |
 | Reference | $170K | 100K | 2,325 | 4.7 | 124 MB | Nov 2024 |
 | Reference | $170K | 90K | 2,245 | 4.5 | 296 MB | Jan 2025 |
 | Reference | $170K | 100K | 11,366 | 4.8 | 138 MB | Sep 2025 |
 | Reference | $170K | 20K | 23,349 | 4.8 | 129 MB | Apr 2025 |
 | Reference | $170K | 70K | 3,274 | 4.4 | 160 MB | Aug 2024 |
 | Reference | $170K | 10K | 162,001 | 4.6 | 33 MB | Feb 2019 |
 | Reference | $170K | 20K | 84,010 | 4.9 | 240 MB | Aug 2018 |
 | Reference | $170K | 20K | 121,373 | 4.9 | 635 MB | Mar 2014 |
 | Reference | $85K | 90K | 1,631 | 4.8 | 76 MB | Feb 2026 |
 | Reference | $85K | 100K | 226 | 4.5 | 42 MB | Sep 2023 |
 | Reference | $85K | 50K | 3,014 | 4.6 | 155 MB | Feb 2026 |
 | Reference | $85K | 30K | 13,797 | 4.8 | 56 MB | Jul 2024 |
 | Reference | $85K | 40K | 7,643 | 4.8 | 192 MB | Dec 2024 |
 | Reference | $85K | 100K | 41,475 | 4.9 | 183 MB | Aug 2025 |
 | Reference | $85K | 70K | 7,875 | 4.8 | 138 MB | Nov 2025 |
 | Reference | $85K | 9K | 4,084 | 4.5 | 105 MB | Apr 2025 |
 | Reference | $85K | 20K | 39,235 | 4.7 | 128 MB | Aug 2019 |
 | Reference | $85K | 30K | 3,650 | 4.7 | 261 MB | Aug 2019 |
 | Reference | $85K | 60K | 3,563 | 4.7 | 263 MB | Nov 2014 |
 | Reference | $85K | 40K | 12,393 | 4.5 | 168 MB | May 2016 |
 | Reference | $85K | 20K | 10,276 | 4.8 | 103 MB | Oct 2024 |
 | Reference | $85K | 30K | 8,915 | 4.6 | 120 MB | Jan 2023 |
 | Reference | $85K | 20K | 34,803 | 4.6 | 179 MB | Dec 2009 |
 | Reference | $85K | 10K | 43,284 | 4.5 | 99 MB | Feb 2023 |
 | Reference | $85K | 20K | 20,285 | 4.8 | 105 MB | Mar 2022 |
 | Reference | $85K | 50K | 64,790 | 4.8 | 182 MB | Oct 2014 |
 | Reference | $77K | 80K | 2,136 | 4.7 | 74 MB | Dec 2025 |
 | Reference | $77K | 200K | 13,280 | 4.8 | 192 MB | Apr 2021 |
 | Reference | $77K | 50K | 14,000 | 4.8 | 124 MB | Jul 2025 |
 | Reference | $77K | 30K | 95,709 | 4.9 | 297 MB | Jan 2020 |
 | Reference | $77K | 90K | 27,204 | 4.6 | 109 MB | Jun 2015 |
 | Reference | $77K | 10K | 102,675 | 4.9 | 296 MB | Jul 2022 |
 | Reference | $68K | 10K | 3,564 | 4.4 | 98 MB | Nov 2024 |
 | Reference | $68K | 200K | 596,202 | 4.7 | 324 MB | Aug 2010 |
 | Reference | $68K | 30K | 12,456 | 4.8 | 113 MB | Mar 2021 |
 | Reference | $68K | 1K | 72 | 4.1 | 55 MB | Mar 2019 |
 | Reference | $68K | 1K | 1,943 | 4.8 | 171 MB | Mar 2023 |
 | Reference | $68K | 30K | 169,032 | 4.9 | 318 MB | Nov 2009 |
 | Reference | $60K | 30K | 467 | 4.3 | 203 MB | Nov 2025 |
 | Reference | $60K | 200K | 1,412 | 4.8 | 189 MB | Feb 2026 |
 | Reference | $60K | 10K | 64,474 | 4.8 | 96 MB | Feb 2021 |
 | Reference | $51K | 10K | 2,429 | 4.7 | 102 MB | Jul 2025 |
 | Reference | $51K | 100K | 1,002 | 4.7 | 181 MB | Mar 2026 |
 | Reference | $51K | 1K | 7,719 | 4.7 | 22 MB | Jul 2024 |
 | Reference | $51K | 90K | 24,698 | 4.8 | 55 MB | Sep 2023 |
 | Reference | $43K | 20K | 6,192 | 4.7 | 87 MB | Jun 2025 |
 | Reference | $43K | 40K | 11,118 | 4.8 | 175 MB | Feb 2025 |
 | Reference | $43K | 10K | 7,866 | 4.6 | 306 MB | Aug 2024 |
 | Reference | $43K | 10K | 1,866 | 4.7 | 190 MB | Sep 2022 |
 | Reference | $43K | 30K | 13,001 | 4.7 | 144 MB | Jun 2023 |
 | Reference | $43K | 10K | 19,033 | 4.6 | 155 MB | May 2023 |
 | Reference | $43K | 1K | 2,441 | 4.6 | 268 MB | May 2023 |
 | Reference | $43K | 40K | 73,586 | 4.8 | 518 MB | Aug 2021 |
 | Reference | $43K | 30K | 379,694 | 4.9 | 50 MB | Oct 2017 |
 | Reference | $43K | 6K | 93,915 | 4.9 | 159 MB | Aug 2009 |
 | Reference | $43K | 100K | 85,937 | 4.7 | 362 MB | Aug 2016 |
 | Reference | $34K | 30K | 207 | 4.7 | 203 MB | Feb 2026 |
 | Reference | $34K | 20K | 28,766 | 4.9 | 373 MB | Apr 2025 |
 | Reference | $34K | 1K | 2,751 | 4.6 | 168 MB | Oct 2025 |
 | Reference | $34K | 40K | 3,749 | 4.5 | 173 MB | Feb 2025 |
 | Reference | $34K | 10K | 312,330 | 4.9 | 107 MB | Oct 2009 |
 | Reference | $34K | 1K | 31,512 | 4.6 | 408 MB | Apr 2018 |
 | Reference | $34K | 1K | 2,205 | 4.5 | 83 MB | Apr 2024 |
 | Reference | $34K | 80K | 322,726 | 4.8 | 216 MB | Dec 2010 |
 | Reference | $34K | 1K | 64 | 3.3 | 70 MB | Sep 2018 |
 | Reference | $26K | 70K | 1,182 | 4.2 | 54 MB | Mar 2024 |
 | Reference | $26K | 10K | 608 | 4.7 | 204 MB | Sep 2023 |
 | Reference | $26K | 1K | 3,736 | 4.7 | 228 MB | Feb 2024 |
 | Reference | $26K | 10K | 8,365 | 4.7 | 34 MB | Mar 2010 |
 | Reference | $26K | 1K | 10,485 | 4.5 | 205 MB | Dec 2023 |
 | Reference | $26K | 1K | 34,544 | 5.0 | 40 MB | May 2016 |
 | Reference | $26K | 20K | 76,419 | 4.6 | 192 MB | Apr 2014 |
 | Reference | $26K | 20K | 10,009 | 3.7 | 109 MB | Mar 2012 |
 | Reference | $26K | 10K | 106,913 | 4.8 | 150 MB | Jun 2012 |
 | Reference | $26K | 20K | 6 | 3.7 | 145 MB | Jun 2020 |
 | Reference | $26K | 1K | 11,412 | 4.8 | 119 MB | May 2012 |
 | Reference | $17K | 20K | 4,166 | 4.8 | 54 MB | May 2026 |
 | Reference | $17K | 1K | 1,800 | 4.5 | 95 MB | Mar 2024 |
 | Reference | $17K | 30K | 24,130 | 4.5 | 458 MB | Sep 2021 |
 | Reference | $17K | 1K | 6,192 | 4.3 | 166 MB | Jul 2020 |
 | Reference | $17K | 1K | 12,128 | 4.6 | 207 MB | Apr 2022 |
 | Reference | $17K | 1K | 3,998 | 3.8 | 1775 MB | Mar 2009 |
 | Reference | $17K | 1K | 2,469 | 3.8 | 117 MB | Apr 2024 |
 | Reference | $17K | 1K | 9,732 | 4.5 | 1 MB | May 2013 |
 | Reference | $17K | 1K | 7,539 | 4.7 | 209 MB | May 2023 |
 | Reference | $17K | 10K | 1,252 | 4.8 | 250 MB | Jul 2015 |
 | Reference | $17K | 10K | 456 | 4.4 | 67 MB | Feb 2022 |
 | Reference | $17K | 1K | 10,520 | 4.7 | 22 MB | Jun 2018 |
 | Reference | $17K | 90K | 490,864 | 4.9 | 292 MB | Apr 2018 |
 | Reference | $17K | 30K | 47,712 | 4.8 | 286 MB | Mar 2012 |
 | Reference | $17K | 8K | 27,527 | 4.8 | 90 MB | Jan 2012 |
 | Reference | $17K | 70K | 1,791 | 4.7 | 113 MB | Dec 2009 |
 | Reference | $17K | 1K | 3,537 | 4.7 | 11 MB | Jan 2019 |
 | Reference | $17K | 20K | 66,241 | 4.6 | 195 MB | Sep 2017 |
 | Reference | $17K | 1K | 252,548 | 4.8 | 152 MB | Sep 2018 |
 | Reference | $17K | 1K | 38,059 | 4.8 | 156 MB | Nov 2020 |
 | Reference | $17K | 1K | 22,624 | 4.4 | 208 MB | Sep 2017 |
 | Reference | $9K | 90K | 104,210 | 4.8 | 178 MB | Oct 2013 |
 | Reference | $9K | 1K | 2,630 | 4.5 | 85 MB | Jul 2024 |
 | Reference | $9K | 10K | 147,591 | 4.9 | 93 MB | Feb 2019 |
 | Reference | $9K | 20K | 154 | 4.5 | 16 MB | Oct 2010 |
 | Reference | $9K | 1K | 2,560 | 4.8 | 124 MB | Sep 2020 |
 | Reference | $9K | 5K | 110,983 | 4.9 | 136 MB | May 2009 |
 | Reference | $9K | 40K | 1,625 | 4.6 | 118 MB | Mar 2016 |
 | Reference | $9K | 1K | 366 | 4.2 | 190 MB | Jun 2018 |
 | Reference | $9K | 1K | 1,439 | 3.2 | 171 MB | Jul 2014 |
 | Reference | $9K | 1K | 16,392 | 5.0 | 125 MB | Apr 2016 |
 | Reference | $8K | 1K | 32 | 2.8 | 70 MB | Jul 2011 |
 | Reference | $8K | 20K | 726 | 4.7 | 297 MB | Nov 2012 |
 | Reference | $8K | 20K | 415 | 4.5 | 418 MB | Dec 2014 |
 | Reference | $8K | 5K | 376 | 3.0 | 136 MB | Oct 2017 |
 | Reference | $8K | 1K | 83 | 2.4 | 153 MB | Jan 2020 |
 | Reference | $8K | 1K | 3,515 | 4.7 | 106 MB | Nov 2014 |
 | Reference | $7K | 10K | 4,316 | 4.5 | 73 MB | Apr 2021 |
 | Reference | $7K | 1K | 3,111 | 4.0 | 212 MB | Feb 2021 |
 | Reference | $6K | 1K | 632 | 4.7 | 81 MB | Nov 2019 |
 | Reference | $6K | 1K | 16 | 4.0 | 144 MB | Jan 2013 |
 | Reference | $6K | 1K | 129 | 4.6 | 47 MB | Jul 2014 |
 | Reference | $6K | 1K | 74,817 | 4.8 | 91 MB | Dec 2011 |
 | Reference | $6K | 1K | 50 | 3.2 | 22 MB | Jul 2018 |
 | Reference | $6K | 8K | 17,702 | 4.3 | 245 MB | Apr 2019 |
 | Reference | $6K | 5K | 9,088 | 4.6 | 555 MB | Jan 2018 |
 | Reference | $5K | 1K | 1,883 | 4.9 | 209 MB | Sep 2024 |
 | Reference | $5K | 1K | 631 | 4.8 | 16 MB | Nov 2019 |
 | Reference | $5K | 1K | 6,635 | 4.6 | 22 MB | Nov 2011 |
Reference apps by launch year
| Launched | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| 2026 | 6 | 0 | 0% | $60K | BibleScroll: Christian Focus $85K |
| 2025 | 23 | 11 | 48% | $85K | Live Translator - AI Translate $595K |
| 2024 | 31 | 5 | 16% | $17K | Bible Path: Prayers & Widgets $340K |
| 2023 | 22 | 4 | 18% | $43K | Bible Chat: Daily Devotional $765K |
| 2022 | 23 | 3 | 13% | $850 | CoinSnap: Coin Identifier $510K |
| 2021 | 48 | 0 | 0% | $850 | DeepL Translate $77K |
| 2020 | 31 | 0 | 0% | $850 | Glorify: Devotional & Prayer $77K |
| 2019 | 41 | 1 | 2% | $850 | Whitepages: People Search $170K |
| 2018 | 28 | 3 | 11% | $850 | Translate Now - AI Translator $2.6M |
| 2017 | 22 | 0 | 0% | $850 | #Bible - Verse of the Day $43K |
| 2016 | 23 | 0 | 0% | $850 | Talk & Translate AI Translator $85K |
| 2015 | 22 | 1 | 5% | $850 | Voice Translator: AI Translate $255K |
| 2014 | 18 | 1 | 6% | $5K | Abide: Bible Prayer Meditation $170K |
| 2013 | 17 | 1 | 6% | $850 | Sky Guide $255K |
| 2012 | 27 | 0 | 0% | $850 | Bible Gateway $26K |
| 2011 | 21 | 2 | 10% | $850 | MyHeritage: Family Tree & DNA $255K |
| 2010 | 16 | 1 | 6% | $850 | Ancestry: Family History & DNA $850K |
| 2009 | 21 | 0 | 0% | $850 | BeenVerified: People Search $85K |
By category
| Category | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| Books | 319 | 34 | 11% | $5K | Audible: Audiobooks & Podcasts $22.1M |
| Business | 374 | 47 | 13% | $5K | iScanner: PDF Document Scanner $3.4M |
| Developer Tools | 162 | 3 | 2% | $850 | Replit: Vibe Code with AI Fast $340K |
| Education | 948 | 112 | 12% | $850 | Duolingo: Language Lessons $38.3M |
| Entertainment | 472 | 91 | 19% | $850 | Peacock TV: Stream TV & Movies $40.8M |
| Finance | 396 | 10 | 3% | $850 | TradingView: Track All Markets $1.7M |
| Food & Drink | 371 | 6 | 2% | $850 | ReciMe: Recipes & Meal Planner $1.7M |
| Games | 1,141 | 62 | 5% | $850 | Travel Town - Merge Adventure $8.5M |
| Graphics & Design | 508 | 29 | 6% | $850 | Kling AI: AI Image&Video Maker $1.7M |
| Health & Fitness | 549 | 131 | 24% | $17K | Strava: Run, Bike, Walk $12.8M |
| Lifestyle | 381 | 55 | 14% | $7K | Tipsy Chat: Live Your Story $8.5M |
| Magazines & Newspapers | 22 | 2 | 9% | $850 | Readly: Newspapers & Magazines $425K |
| Medical | 444 | 6 | 1% | $850 | Huckleberry: Baby Tracker $680K |
| Music | 378 | 52 | 14% | $6K | YouTube Music $32.3M |
| Navigation | 346 | 18 | 5% | $850 | onX Hunt: GPS Hunting Maps $6.8M |
| News | 418 | 27 | 6% | $850 | X $11.1M |
| Photo & Video | 476 | 123 | 26% | $17K | YouTube $165.8M |
| Productivity | 484 | 120 | 25% | $17K | ChatGPT $256.7M |
| Reference | 440 | 33 | 8% | $850 | Translate Now - AI Translator $2.6M |
| Shopping | 234 | 3 | 1% | $850 | My Package Delivery Tracker $425K |
| Social Networking | 268 | 59 | 22% | $26K | Telegram Messenger $17.9M |
| Sports | 439 | 45 | 10% | $850 | GameChanger $6.0M |
| Travel | 427 | 9 | 2% | $850 | Flightradar24 | Flight Tracker $1.7M |
| Utilities | 489 | 100 | 20% | $4K | Cleanup: Phone Storage Cleaner $9.4M |
| Weather | 312 | 12 | 4% | $850 | Clime: NOAA Weather Radar Live $1.7M |
By monthly revenue
$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps