Photo & Video app revenue
Revenue and download estimates for 476 Photo & Video apps that run a paywall on the App Store, with revenue shown after Apple takes its cut. 123 of them (26%) keep $100K or more a month; the median app keeps $17K. Top earners: YouTube ($165.8M/mo), Snapchat ($68M/mo) and CapCut: Photo & Video Editor ($43.4M/mo).
Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026
Photo & Video apps
| App | Category | Net revenue/mo | Downloads/mo | Ratings | Rating | Size | Launched |
|---|---|---|---|---|---|---|---|
 | Photo & Video | $165.8M | 6M | 49,018,732 | 4.7 | 374 MB | Sep 2012 |
 | Photo & Video | $68M | 5M | 5,938,607 | 4.5 | 397 MB | Jul 2011 |
 | Photo & Video | $43.4M | 12M | 1,120,974 | 4.6 | 775 MB | Apr 2020 |
 | Photo & Video | $24.7M | 6M | 3,535,911 | 4.9 | 171 MB | Oct 2014 |
 | Photo & Video | $16.2M | 3M | 1,565,419 | 4.8 | 422 MB | May 2015 |
 | Photo & Video | $11.1M | 2M | 79,688 | 4.8 | 807 MB | Feb 2011 |
 | Photo & Video | $10.2M | 800K | 1,784,674 | 4.7 | 146 MB | Jan 2017 |
 | Photo & Video | $8.5M | 500K | 377,186 | 4.6 | 562 MB | Nov 2016 |
 | Photo & Video | $6.0M | 2M | 2,801,833 | 4.7 | 456 MB | Oct 2011 |
 | Photo & Video | $4.3M | 2M | 1,195,208 | 4.7 | 255 MB | Jan 2013 |
 | Photo & Video | $3.4M | 2M | 121,457 | 4.8 | 125 MB | Oct 2017 |
 | Photo & Video | $2.6M | 600K | 353,335 | 4.6 | 200 MB | Aug 2019 |
 | Photo & Video | $2.6M | 1M | 22,205 | 4.8 | 546 MB | Jan 2013 |
 | Photo & Video | $2.6M | 100K | 428,879 | 4.6 | 163 MB | Dec 2010 |
 | Photo & Video | $2.6M | 500K | 14,983 | 4.5 | 128 MB | Apr 2023 |
 | Photo & Video | $1.7M | 2M | 50,844 | 4.7 | 340 MB | Dec 2021 |
 | Photo & Video | $1.7M | 500K | 343,335 | 4.7 | 326 MB | Mar 2018 |
 | Photo & Video | $1.7M | 200K | 37,798 | 4.7 | 230 MB | Dec 2020 |
 | Photo & Video | $1.7M | 200K | 833,184 | 4.8 | 291 MB | Oct 2012 |
 | Photo & Video | $1.7M | 500K | 229,300 | 4.8 | 422 MB | Mar 2019 |
 | Photo & Video | $1.7M | 200K | 51,871 | 4.8 | 140 MB | Oct 2018 |
 | Photo & Video | $1.7M | 300K | 51,585 | 4.6 | 183 MB | Oct 2023 |
 | Photo & Video | $1.7M | 300K | 277,337 | 4.7 | 320 MB | Jun 2013 |
 | Photo & Video | $1.7M | 2M | 77,601 | 4.5 | 184 MB | Dec 2022 |
 | Photo & Video | $850K | 2M | 8,990 | 4.6 | 109 MB | Jun 2025 |
 | Photo & Video | $850K | 200K | 45,624 | 4.7 | 474 MB | Mar 2019 |
 | Photo & Video | $850K | 1M | 2,492,138 | 4.9 | 251 MB | Jun 2015 |
 | Photo & Video | $850K | 200K | 47,190 | 4.7 | 817 MB | Jul 2018 |
 | Photo & Video | $850K | 40K | 939,977 | 4.8 | 232 MB | Feb 2011 |
 | Photo & Video | $850K | 2M | 139,395 | 4.7 | 138 MB | Mar 2023 |
 | Photo & Video | $850K | 200K | 1,838,384 | 4.8 | 225 MB | Jul 2011 |
 | Photo & Video | $850K | 90K | 36,734 | 4.6 | 243 MB | Nov 2015 |
 | Photo & Video | $765K | 300K | 30,910 | 4.5 | 136 MB | Feb 2021 |
 | Photo & Video | $765K | 100K | 95,534 | 4.6 | 238 MB | Apr 2022 |
 | Photo & Video | $765K | 50K | 135,992 | 4.6 | 529 MB | Sep 2017 |
 | Photo & Video | $765K | 200K | 44,171 | 4.8 | 263 MB | Apr 2021 |
 | Photo & Video | $765K | 500K | 54,670 | 4.7 | 362 MB | Aug 2021 |
 | Photo & Video | $765K | 200K | 11,426 | 4.6 | 491 MB | Dec 2020 |
 | Photo & Video | $680K | 200K | 24,310 | 4.8 | 99 MB | Oct 2024 |
 | Photo & Video | $680K | 400K | 3,986 | 4.7 | 88 MB | Nov 2022 |
 | Photo & Video | $680K | 200K | 18,290 | 4.6 | 272 MB | Oct 2023 |
 | Photo & Video | $680K | 200K | 155,165 | 4.7 | 241 MB | Aug 2014 |
 | Photo & Video | $680K | 2M | 114,307 | 4.8 | 139 MB | Aug 2018 |
 | Photo & Video | $680K | 100K | 86,905 | 4.6 | 570 MB | Apr 2018 |
 | Photo & Video | $680K | 700K | 28,848 | 4.5 | 192 MB | Mar 2024 |
 | Photo & Video | $595K | 600K | 1,428 | 4.3 | 118 MB | Dec 2024 |
 | Photo & Video | $595K | 200K | 118,802 | 4.8 | 226 MB | Mar 2014 |
 | Photo & Video | $595K | 500K | 46,805 | 4.8 | 330 MB | Aug 2022 |
 | Photo & Video | $595K | 60K | 95,058 | 4.7 | 227 MB | Oct 2015 |
 | Photo & Video | $595K | 300K | 47,798 | 4.7 | 183 MB | Dec 2022 |
 | Photo & Video | $510K | 300K | 463 | 4.4 | 245 MB | Dec 2025 |
 | Photo & Video | $510K | 400K | 20,481 | 4.8 | 168 MB | Jun 2025 |
 | Photo & Video | $510K | 60K | 325,991 | 4.7 | 187 MB | Nov 2012 |
 | Photo & Video | $510K | 100K | 32,128 | 4.6 | 201 MB | Apr 2023 |
 | Photo & Video | $425K | 800K | 2,059 | 4.1 | 114 MB | Jan 2026 |
 | Photo & Video | $425K | 100K | 5,549 | 4.5 | 133 MB | May 2025 |
 | Photo & Video | $425K | 300K | 14,095 | 4.6 | 97 MB | Feb 2026 |
 | Photo & Video | $425K | 300K | 75,991 | 4.4 | 191 MB | Dec 2019 |
 | Photo & Video | $425K | 60K | 252,800 | 4.8 | 153 MB | Apr 2012 |
 | Photo & Video | $425K | 100K | 141,841 | 4.6 | 82 MB | Jun 2017 |
 | Photo & Video | $425K | 200K | 27,116 | 4.6 | 124 MB | Nov 2023 |
 | Photo & Video | $425K | 70K | 22,819 | 4.7 | 301 MB | Jun 2016 |
 | Photo & Video | $425K | 100K | 43,249 | 4.7 | 496 MB | Sep 2020 |
 | Photo & Video | $425K | 100K | 107,146 | 4.9 | 323 MB | Aug 2012 |
 | Photo & Video | $425K | 200K | 88,898 | 4.7 | 588 MB | Apr 2016 |
 | Photo & Video | $340K | 1K | 3,246 | 4.1 | 77 MB | Aug 2025 |
 | Photo & Video | $340K | 80K | 789 | 4.8 | 56 MB | Jul 2025 |
 | Photo & Video | $340K | 100K | 11,920 | 4.7 | 205 MB | Aug 2025 |
 | Photo & Video | $340K | 80K | 9,764 | 4.5 | 169 MB | Jan 2025 |
 | Photo & Video | $340K | 300K | 93,456 | 4.5 | 525 MB | Nov 2019 |
 | Photo & Video | $340K | 200K | 141,325 | 4.7 | 240 MB | Jan 2021 |
 | Photo & Video | $340K | 90K | 34,228 | 4.5 | 209 MB | Aug 2023 |
 | Photo & Video | $340K | 200K | 435,466 | 4.9 | 148 MB | Dec 2016 |
 | Photo & Video | $340K | 20K | 157,623 | 4.9 | 233 MB | Jun 2017 |
 | Photo & Video | $340K | 80K | 88,247 | 4.1 | 386 MB | Sep 2011 |
 | Photo & Video | $340K | 1K | 101,812 | 4.2 | 145 MB | Feb 2015 |
 | Photo & Video | $340K | 40K | 519,950 | 4.7 | 169 MB | Jul 2020 |
 | Photo & Video | $340K | 90K | 11,760 | 4.8 | 178 MB | Oct 2022 |
 | Photo & Video | $255K | 100K | 1,467 | 4.9 | 675 MB | Nov 2024 |
 | Photo & Video | $255K | 40K | 2,777 | 4.9 | 70 MB | Sep 2023 |
 | Photo & Video | $255K | 90K | 8,896 | 4.6 | 204 MB | May 2024 |
 | Photo & Video | $255K | 100K | 2,037 | 4.6 | 107 MB | Aug 2025 |
 | Photo & Video | $255K | 400K | 175,988 | 4.9 | 262 MB | Jun 2018 |
 | Photo & Video | $255K | 100K | 77,461 | 4.8 | 293 MB | Feb 2015 |
 | Photo & Video | $255K | 100K | 178,707 | 4.4 | 193 MB | Dec 2019 |
 | Photo & Video | $255K | 100K | 50,277 | 4.6 | 268 MB | Nov 2020 |
 | Photo & Video | $255K | 20K | 414,900 | 4.7 | 198 MB | Nov 2018 |
 | Photo & Video | $255K | 20K | 137,292 | 4.9 | 313 MB | Nov 2018 |
 | Photo & Video | $255K | 200K | 119,777 | 4.5 | 202 MB | May 2017 |
 | Photo & Video | $255K | 1K | 131,111 | 4.7 | 509 MB | Jul 2017 |
 | Photo & Video | $255K | 60K | 48,293 | 4.8 | 545 MB | Jun 2010 |
 | Photo & Video | $255K | 70K | 20,272 | 4.7 | 412 MB | Feb 2023 |
 | Photo & Video | $255K | 80K | 6,623 | 4.8 | 305 MB | Jun 2024 |
 | Photo & Video | $255K | 100K | 52,886 | 4.8 | 282 MB | Jan 2024 |
 | Photo & Video | $170K | 400K | 220 | 4.5 | 115 MB | May 2026 |
 | Photo & Video | $170K | 200K | 390 | 4.5 | 112 MB | Mar 2025 |
 | Photo & Video | $170K | 100K | 1,602 | 4.5 | 137 MB | Aug 2026 |
 | Photo & Video | $170K | 200K | 1,649 | 4.7 | 142 MB | Aug 2025 |
 | Photo & Video | $170K | 100K | 2,317 | 4.4 | 109 MB | Mar 2024 |
 | Photo & Video | $170K | 10K | 12,572 | 4.9 | 90 MB | Aug 2022 |
 | Photo & Video | $170K | 200K | 3,289 | 4.8 | 164 MB | Aug 2025 |
 | Photo & Video | $170K | 30K | 26,458 | 4.6 | 296 MB | Dec 2019 |
 | Photo & Video | $170K | 50K | 84,658 | 4.6 | 656 MB | Mar 2022 |
 | Photo & Video | $170K | 1K | 4,857 | 4.1 | 210 MB | Aug 2015 |
 | Photo & Video | $170K | 6K | 45,312 | 4.7 | 196 MB | Mar 2023 |
 | Photo & Video | $170K | 100K | 74,985 | 4.5 | 204 MB | Sep 2022 |
 | Photo & Video | $170K | 1K | 16,767 | 4.4 | 74 MB | May 2014 |
 | Photo & Video | $170K | 100K | 184,056 | 4.8 | 142 MB | Jun 2011 |
 | Photo & Video | $170K | 40K | 30,757 | 4.6 | 474 MB | Sep 2013 |
 | Photo & Video | $170K | 40K | 6,605 | 4.8 | 207 MB | Mar 2017 |
 | Photo & Video | $170K | 10K | 16,210 | 4.4 | 109 MB | Jan 2023 |
 | Photo & Video | $170K | 20K | 16,312 | 4.6 | 130 MB | Jun 2019 |
 | Photo & Video | $170K | 40K | 39,735 | 4.7 | 286 MB | Jul 2011 |
 | Photo & Video | $170K | 1K | 163 | 2.3 | 31 MB | May 2013 |
 | Photo & Video | $170K | 1M | 316,316 | 4.8 | 590 MB | Apr 2018 |
 | Photo & Video | $170K | 80K | 81,062 | 4.3 | 122 MB | Sep 2022 |
 | Photo & Video | $170K | 1K | 47,045 | 4.8 | 359 MB | Jan 2013 |
 | Photo & Video | $170K | 60K | 11,038 | 4.8 | 210 MB | Jan 2021 |
 | Photo & Video | $170K | 200K | 176,735 | 4.8 | 259 MB | Jun 2012 |
 | Photo & Video | $170K | 50K | 12,550 | 4.9 | 88 MB | Aug 2022 |
 | Photo & Video | $170K | 30K | 5,642 | 4.8 | 306 MB | Dec 2021 |
 | Photo & Video | $170K | 100K | 11,083 | 4.7 | 208 MB | Nov 2021 |
 | Photo & Video | $170K | 200K | 124,297 | 4.4 | 103 MB | Jul 2021 |
 | Photo & Video | $85K | 80K | 4,115 | 4.6 | 93 MB | Mar 2026 |
 | Photo & Video | $85K | 20K | 1,597 | 4.1 | 207 MB | Jun 2023 |
 | Photo & Video | $85K | 50K | 2,555 | 4.4 | 142 MB | Sep 2025 |
 | Photo & Video | $85K | 200K | 1,581 | 4.4 | 70 MB | Jun 2025 |
 | Photo & Video | $85K | 50K | 4,695 | 4.7 | 111 MB | Jul 2025 |
 | Photo & Video | $85K | 10K | 3,947 | 4.1 | 92 MB | Apr 2025 |
 | Photo & Video | $85K | 100K | 186 | 3.7 | 183 MB | Oct 2024 |
 | Photo & Video | $85K | 10K | 13,300 | 4.6 | 211 MB | Jan 2025 |
 | Photo & Video | $85K | 40K | 30,455 | 4.9 | 30 MB | Nov 2017 |
 | Photo & Video | $85K | 20K | 28,462 | 4.5 | 207 MB | Apr 2021 |
 | Photo & Video | $85K | 40K | 34,001 | 4.9 | 214 MB | Oct 2017 |
 | Photo & Video | $85K | 1K | 33,284 | 4.3 | 105 MB | Jul 2015 |
 | Photo & Video | $85K | 200K | 557,436 | 4.5 | 284 MB | Aug 2017 |
 | Photo & Video | $85K | 1K | 63,967 | 4.7 | 169 MB | Dec 2019 |
 | Photo & Video | $85K | 20K | 3,585 | 4.8 | 209 MB | Oct 2021 |
 | Photo & Video | $85K | 60K | 7,064 | 4.9 | 194 MB | Oct 2021 |
 | Photo & Video | $85K | 1K | 7,991 | 3.5 | 216 MB | May 2011 |
 | Photo & Video | $85K | 100K | 11,686 | 4.9 | 170 MB | Mar 2022 |
 | Photo & Video | $85K | 1K | 7,463 | 4.8 | 262 MB | Apr 2021 |
 | Photo & Video | $85K | 200K | 46,206 | 4.7 | 325 MB | Dec 2019 |
 | Photo & Video | $85K | 6K | 13,814 | 4.5 | 106 MB | Sep 2009 |
 | Photo & Video | $85K | 9K | 1,357 | 4.7 | 173 MB | Aug 2017 |
 | Photo & Video | $85K | 50K | 29,020 | 4.7 | 168 MB | May 2022 |
 | Photo & Video | $85K | 9K | 114,024 | 4.7 | 189 MB | Apr 2020 |
 | Photo & Video | $85K | 20K | 5,628 | 4.4 | 308 MB | Oct 2014 |
 | Photo & Video | $85K | 10K | 548 | 4.5 | 155 MB | Aug 2024 |
 | Photo & Video | $85K | 50K | 12,533 | 4.4 | 47 MB | May 2017 |
Photo & Video apps by launch year
| Launched | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| 2026 | 8 | 4 | 50% | $170K | Vixel - AI Video Generator $425K |
| 2025 | 22 | 12 | 55% | $170K | Shots: Photo & Video Generator $850K |
| 2024 | 35 | 8 | 23% | $9K | AI Avatar Generator - HeyGen $680K |
| 2023 | 25 | 11 | 44% | $43K | Runway: AI Image & Video $2.6M |
| 2022 | 33 | 11 | 33% | $43K | Momo: AI Photo & Video Maker $1.7M |
| 2021 | 42 | 9 | 21% | $17K | Wink: Video Enhancer & Editor $1.7M |
| 2020 | 51 | 6 | 12% | $850 | CapCut: Photo & Video Editor $43.4M |
| 2019 | 67 | 8 | 12% | $850 | Remini - AI Photo Enhancer $2.6M |
| 2018 | 45 | 9 | 20% | $8K | Prequel: Photo & Video Editor $1.7M |
| 2017 | 32 | 8 | 25% | $17K | FaceApp: Perfect Face Editor $10.2M |
| 2016 | 23 | 4 | 17% | $850 | Facetune: Photo & Video Editor $8.5M |
| 2015 | 30 | 7 | 23% | $26K | Google Photos: Backup & Edit $16.2M |
| 2014 | 15 | 4 | 27% | $34K | Canva AI Photo & Video Editor $24.7M |
| 2013 | 14 | 6 | 43% | $60K | Picsart AI Photo Editor, Video $4.3M |
| 2012 | 12 | 6 | 50% | $170K | YouTube $165.8M |
| 2011 | 16 | 8 | 50% | $170K | Snapchat $68M |
| 2010 | 3 | 2 | 67% | $255K | Splice - Video Editor & Maker $2.6M |
| 2009 | 3 | 0 | 0% | $68K | Flickr $85K |
By category
| Category | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| Books | 319 | 34 | 11% | $5K | Audible: Audiobooks & Podcasts $22.1M |
| Business | 374 | 47 | 13% | $5K | iScanner: PDF Document Scanner $3.4M |
| Developer Tools | 162 | 3 | 2% | $850 | Replit: Vibe Code with AI Fast $340K |
| Education | 948 | 112 | 12% | $850 | Duolingo: Language Lessons $38.3M |
| Entertainment | 472 | 91 | 19% | $850 | Peacock TV: Stream TV & Movies $40.8M |
| Finance | 396 | 10 | 3% | $850 | TradingView: Track All Markets $1.7M |
| Food & Drink | 371 | 6 | 2% | $850 | ReciMe: Recipes & Meal Planner $1.7M |
| Games | 1,141 | 62 | 5% | $850 | Travel Town - Merge Adventure $8.5M |
| Graphics & Design | 508 | 29 | 6% | $850 | Kling AI: AI Image&Video Maker $1.7M |
| Health & Fitness | 549 | 131 | 24% | $17K | Strava: Run, Bike, Walk $12.8M |
| Lifestyle | 381 | 55 | 14% | $7K | Tipsy Chat: Live Your Story $8.5M |
| Magazines & Newspapers | 22 | 2 | 9% | $850 | Readly: Newspapers & Magazines $425K |
| Medical | 444 | 6 | 1% | $850 | Huckleberry: Baby Tracker $680K |
| Music | 378 | 52 | 14% | $6K | YouTube Music $32.3M |
| Navigation | 346 | 18 | 5% | $850 | onX Hunt: GPS Hunting Maps $6.8M |
| News | 418 | 27 | 6% | $850 | X $11.1M |
| Photo & Video | 476 | 123 | 26% | $17K | YouTube $165.8M |
| Productivity | 484 | 120 | 25% | $17K | ChatGPT $256.7M |
| Reference | 440 | 33 | 8% | $850 | Translate Now - AI Translator $2.6M |
| Shopping | 234 | 3 | 1% | $850 | My Package Delivery Tracker $425K |
| Social Networking | 268 | 59 | 22% | $26K | Telegram Messenger $17.9M |
| Sports | 439 | 45 | 10% | $850 | GameChanger $6.0M |
| Travel | 427 | 9 | 2% | $850 | Flightradar24 | Flight Tracker $1.7M |
| Utilities | 489 | 100 | 20% | $4K | Cleanup: Phone Storage Cleaner $9.4M |
| Weather | 312 | 12 | 4% | $850 | Clime: NOAA Weather Radar Live $1.7M |
By monthly revenue
$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps