Photo & Video app revenue
Revenue and download estimates for 476 Photo & Video apps that run a paywall on the App Store, with revenue shown after Apple takes its cut. 123 of them (26%) keep $100K or more a month; the median app keeps $17K. Top earners: YouTube ($165.8M/mo), Snapchat ($68M/mo) and CapCut: Photo & Video Editor ($43.4M/mo).
Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026
Photo & Video apps
| App | Category | Net revenue/mo | Downloads/mo | Ratings | Rating | Size | Launched |
|---|---|---|---|---|---|---|---|
 | Photo & Video | $85K | 1K | 38,936 | 4.8 | 169 MB | Jan 2024 |
 | Photo & Video | $85K | 1K | 58,377 | 4.7 | 329 MB | Aug 2011 |
 | Photo & Video | $77K | 200K | 36,887 | 4.8 | 181 MB | Dec 2020 |
 | Photo & Video | $77K | 1K | 35,841 | 4.4 | 221 MB | Dec 2021 |
 | Photo & Video | $77K | 1K | 5,928 | 4.8 | 641 MB | Dec 2018 |
 | Photo & Video | $77K | 1K | 3,383 | 4.7 | 175 MB | Jan 2019 |
 | Photo & Video | $77K | 1K | 122,893 | 4.6 | 146 MB | Jan 2012 |
 | Photo & Video | $77K | 200K | 5,524 | 4.7 | 271 MB | Jun 2021 |
 | Photo & Video | $77K | 20K | 16,089 | 4.5 | 195 MB | Nov 2022 |
 | Photo & Video | $77K | 10K | 9,966 | 4.8 | 63 MB | Apr 2020 |
 | Photo & Video | $68K | 80K | 62 | 4.1 | 28 MB | Apr 2025 |
 | Photo & Video | $68K | 10K | 3,626 | 4.7 | 86 MB | Jun 2009 |
 | Photo & Video | $68K | 1K | 95,043 | 4.8 | 147 MB | Feb 2012 |
 | Photo & Video | $68K | 20K | 76,972 | 4.8 | 189 MB | Jun 2019 |
 | Photo & Video | $68K | 1K | 98,049 | 4.7 | 274 MB | Aug 2017 |
 | Photo & Video | $68K | 300K | 12,749 | 4.4 | 197 MB | Jan 2020 |
 | Photo & Video | $68K | 30K | 676 | 4.9 | 405 MB | May 2021 |
 | Photo & Video | $60K | 90K | 847 | 4.3 | 333 MB | Jan 2026 |
 | Photo & Video | $60K | 1K | 1,876 | 4.3 | 109 MB | Oct 2025 |
 | Photo & Video | $60K | 100K | 12,248 | 4.5 | 229 MB | Jan 2018 |
 | Photo & Video | $60K | 30K | 219,104 | 4.7 | 232 MB | Oct 2018 |
 | Photo & Video | $60K | 1K | 359,240 | 4.9 | 188 MB | Jun 2013 |
 | Photo & Video | $60K | 30K | 12,845 | 4.7 | 452 MB | Jun 2011 |
 | Photo & Video | $60K | 20K | 7,935 | 4.4 | 82 MB | May 2022 |
 | Photo & Video | $51K | 1K | 4,341 | 4.8 | 230 MB | Jun 2025 |
 | Photo & Video | $51K | 1K | 2,864 | 4.7 | 87 MB | Mar 2025 |
 | Photo & Video | $51K | 50K | 4,482 | 4.8 | 286 MB | Mar 2024 |
 | Photo & Video | $51K | 10K | 37,722 | 4.5 | 110 MB | Oct 2019 |
 | Photo & Video | $51K | 20K | 30,411 | 4.7 | 239 MB | Mar 2019 |
 | Photo & Video | $51K | 60K | 73,324 | 4.6 | 202 MB | Dec 2014 |
 | Photo & Video | $51K | 8K | 19,268 | 4.3 | 287 MB | Jun 2019 |
 | Photo & Video | $51K | 30K | 63,537 | 4.7 | 238 MB | Jun 2015 |
 | Photo & Video | $51K | 1K | 26,339 | 4.6 | 235 MB | Jan 2018 |
 | Photo & Video | $51K | 1K | 41,465 | 4.7 | 48 MB | Jul 2016 |
 | Photo & Video | $51K | 1K | 260,922 | 4.7 | 98 MB | Apr 2017 |
 | Photo & Video | $51K | 1K | 45,459 | 4.8 | 86 MB | Sep 2020 |
 | Photo & Video | $51K | 7K | 117,100 | 4.8 | 220 MB | Sep 2018 |
 | Photo & Video | $51K | 9K | 10,099 | 3.9 | 135 MB | Oct 2024 |
 | Photo & Video | $51K | 1K | 5,463 | 4.6 | 61 MB | May 2021 |
 | Photo & Video | $51K | 6K | 3,646 | 4.7 | 78 MB | Nov 2020 |
 | Photo & Video | $43K | 1K | 3 | 4.0 | 1051 MB | Jan 2025 |
 | Photo & Video | $43K | 1K | 2,024 | 4.6 | 190 MB | Oct 2024 |
 | Photo & Video | $43K | 100K | 6,718 | 4.7 | 423 MB | Dec 2021 |
 | Photo & Video | $43K | 1K | 1,358 | 4.1 | 129 MB | Apr 2022 |
 | Photo & Video | $43K | 200K | 927 | 4.8 | 271 MB | Mar 2022 |
 | Photo & Video | $43K | 10K | 244 | 4.0 | 82 MB | Jan 2026 |
 | Photo & Video | $43K | 1K | 210,803 | 4.8 | 213 MB | Jun 2016 |
 | Photo & Video | $43K | 1K | 50,055 | 4.8 | 153 MB | Oct 2015 |
 | Photo & Video | $43K | 6K | 671,744 | 4.7 | 382 MB | Apr 2014 |
 | Photo & Video | $43K | 60K | 2,319 | 4.8 | 226 MB | Mar 2023 |
 | Photo & Video | $43K | 40K | 481 | 4.7 | 1259 MB | Mar 2023 |
 | Photo & Video | $43K | 1K | 24,854 | 4.9 | 232 MB | Mar 2011 |
 | Photo & Video | $34K | 1K | 520 | 4.6 | 71 MB | Apr 2026 |
 | Photo & Video | $34K | 70K | 21,298 | 4.5 | 230 MB | Sep 2019 |
 | Photo & Video | $34K | 40K | 13,933 | 4.8 | 37 MB | Jun 2015 |
 | Photo & Video | $34K | 10K | 11,389 | 4.8 | 114 MB | Apr 2022 |
 | Photo & Video | $34K | 1K | 5,677 | 4.2 | 366 MB | May 2018 |
 | Photo & Video | $34K | 60K | 217,077 | 4.5 | 313 MB | Nov 2019 |
 | Photo & Video | $34K | 1K | 2,081 | 4.6 | 207 MB | Sep 2014 |
 | Photo & Video | $34K | 30K | 1,950 | 4.5 | 369 MB | Sep 2019 |
 | Photo & Video | $34K | 300K | 113,517 | 4.6 | 204 MB | Dec 2015 |
 | Photo & Video | $26K | 10K | 7,938 | 4.3 | 541 MB | Dec 2019 |
 | Photo & Video | $26K | 1K | 4,190 | 4.5 | 108 MB | Aug 2020 |
 | Photo & Video | $26K | 50K | 48,646 | 4.7 | 68 MB | Apr 2018 |
 | Photo & Video | $26K | 1K | 12,959 | 4.4 | 204 MB | Dec 2022 |
 | Photo & Video | $26K | 1K | 26,750 | 4.7 | 119 MB | Aug 2015 |
 | Photo & Video | $26K | 1K | 46,269 | 4.4 | 279 MB | Nov 2021 |
 | Photo & Video | $26K | 1K | 13,286 | 4.2 | 125 MB | Jun 2015 |
 | Photo & Video | $26K | 7K | 4,251 | 4.6 | 180 MB | Jan 2023 |
 | Photo & Video | $26K | 400K | 169,476 | 4.8 | 98 MB | Dec 2021 |
 | Photo & Video | $26K | 1K | 11,588 | 4.4 | 92 MB | Aug 2018 |
 | Photo & Video | $26K | 9K | 2,310 | 4.8 | 63 MB | Jul 2020 |
 | Photo & Video | $26K | 1K | 1,305 | 4.9 | 181 MB | Jan 2024 |
 | Photo & Video | $26K | 9K | 45,559 | 4.7 | 364 MB | Dec 2014 |
 | Photo & Video | $26K | 10K | 5,006 | 4.5 | 474 MB | Feb 2018 |
 | Photo & Video | $26K | 1K | 28,108 | 4.8 | 277 MB | Jul 2016 |
 | Photo & Video | $26K | 1K | 26,390 | 4.8 | 85 MB | Feb 2015 |
 | Photo & Video | $26K | 1K | 30,508 | 4.8 | 127 MB | Jan 2016 |
 | Photo & Video | $26K | 1K | 11,525 | 4.8 | 258 MB | Apr 2018 |
 | Photo & Video | $26K | 100K | 60,696 | 4.6 | 162 MB | Sep 2011 |
 | Photo & Video | $17K | 1K | 70,661 | 4.8 | 177 MB | Nov 2017 |
 | Photo & Video | $17K | 80K | 1,574 | 4.8 | 467 MB | Aug 2022 |
 | Photo & Video | $17K | 30K | 24,256 | 4.9 | 131 MB | Jun 2020 |
 | Photo & Video | $17K | 10K | 27 | 2.5 | 386 MB | Feb 2020 |
 | Photo & Video | $17K | 1K | 713 | 4.7 | 250 MB | Jul 2020 |
 | Photo & Video | $17K | 1K | 9,765 | 4.7 | 133 MB | Jun 2011 |
 | Photo & Video | $17K | 10K | 613 | 3.7 | 329 MB | May 2022 |
 | Photo & Video | $17K | 10K | 584 | 4.1 | 60 MB | Aug 2021 |
 | Photo & Video | $17K | 1K | 44,116 | 4.8 | 194 MB | Apr 2010 |
 | Photo & Video | $17K | 1K | 1,928 | 4.7 | 99 MB | Apr 2020 |
 | Photo & Video | $17K | 10K | 163,586 | 4.6 | 182 MB | Mar 2018 |
 | Photo & Video | $17K | 10K | 78,806 | 4.6 | 251 MB | Aug 2017 |
 | Photo & Video | $17K | 1K | 31,387 | 4.6 | 277 MB | Aug 2015 |
 | Photo & Video | $17K | 1K | 1,567 | 4.8 | 30 MB | Aug 2018 |
 | Photo & Video | $17K | 1K | 31,493 | 4.6 | 147 MB | May 2019 |
 | Photo & Video | $17K | 1K | 83,637 | 4.8 | 185 MB | Mar 2021 |
 | Photo & Video | $9K | 1K | 4,194 | 4.6 | 164 MB | Aug 2023 |
 | Photo & Video | $9K | 1K | 63,494 | 4.8 | 127 MB | Apr 2022 |
 | Photo & Video | $9K | 1K | 28,451 | 4.6 | 268 MB | Jul 2017 |
 | Photo & Video | $9K | 1K | 7,325 | 4.7 | 107 MB | Nov 2024 |
 | Photo & Video | $9K | 1K | 17,216 | 4.7 | 109 MB | Jan 2024 |
 | Photo & Video | $9K | 100K | 370 | 4.7 | 146 MB | Apr 2022 |
 | Photo & Video | $9K | 40K | 2,161 | 4.6 | 201 MB | Mar 2024 |
 | Photo & Video | $9K | 100K | 13,307 | 4.1 | 1 MB | Jun 2022 |
 | Photo & Video | $9K | 50K | 174,696 | 4.8 | 56 MB | Jul 2015 |
 | Photo & Video | $9K | 20K | 45,785 | 4.7 | 97 MB | Sep 2019 |
 | Photo & Video | $9K | 1K | 20,361 | 4.7 | 615 MB | May 2018 |
 | Photo & Video | $9K | 1K | 13,540 | 4.1 | 267 MB | Apr 2019 |
 | Photo & Video | $9K | 1K | 4,886 | 4.8 | 153 MB | Nov 2014 |
 | Photo & Video | $9K | 9K | 9,105 | 4.4 | 180 MB | Nov 2015 |
 | Photo & Video | $9K | 1K | 7,856 | 4.8 | 227 MB | May 2019 |
 | Photo & Video | $9K | 1K | 15,087 | 4.8 | 316 MB | Jun 2015 |
 | Photo & Video | $9K | 1K | 13,558 | 4.5 | 116 MB | Mar 2017 |
 | Photo & Video | $9K | 1K | 5,757 | 4.4 | 128 MB | Feb 2020 |
 | Photo & Video | $9K | 1K | 18,109 | 4.7 | 288 MB | Nov 2017 |
 | Photo & Video | $9K | 1K | 38,692 | 4.6 | 66 MB | Dec 2016 |
 | Photo & Video | $9K | 1K | 11,621 | 4.6 | 127 MB | Nov 2019 |
 | Photo & Video | $9K | 1K | 20,624 | 4.8 | 243 MB | Jan 2019 |
 | Photo & Video | $8K | 100K | 6,140 | 4.7 | 224 MB | Feb 2020 |
 | Photo & Video | $8K | 1K | 8,452 | 4.3 | 325 MB | Mar 2020 |
 | Photo & Video | $8K | 1K | 1,067 | 4.8 | 428 MB | Feb 2020 |
 | Photo & Video | $8K | 70K | 67,613 | 4.8 | 157 MB | Nov 2018 |
 | Photo & Video | $8K | 20K | 4,558 | 4.3 | 42 MB | Aug 2020 |
 | Photo & Video | $8K | 5K | 15,411 | 4.2 | 414 MB | Sep 2019 |
 | Photo & Video | $8K | 1K | 7,367 | 4.0 | 295 MB | Jan 2020 |
 | Photo & Video | $8K | 1K | 36,558 | 4.4 | 191 MB | May 2021 |
 | Photo & Video | $7K | 90K | 38,162 | 4.8 | 116 MB | Feb 2019 |
 | Photo & Video | $7K | 1K | 914 | 4.2 | 115 MB | Feb 2024 |
 | Photo & Video | $7K | 9K | 49,370 | 4.8 | 70 MB | Dec 2013 |
 | Photo & Video | $7K | 1K | 81,961 | 4.6 | 205 MB | Feb 2018 |
 | Photo & Video | $6K | 1K | 2,376 | 3.8 | 76 MB | Sep 2018 |
 | Photo & Video | $6K | 1K | 10,416 | 4.5 | 241 MB | May 2018 |
 | Photo & Video | $6K | 1K | 5,336 | 4.2 | 204 MB | Dec 2019 |
 | Photo & Video | $5K | 1K | 2,731 | 4.6 | 146 MB | Dec 2021 |
 | Photo & Video | $5K | 1K | 6 | 3.2 | 50 MB | Oct 2016 |
 | Photo & Video | $5K | 30K | 37,204 | 4.5 | 106 MB | Feb 2016 |
 | Photo & Video | $5K | 1K | 8,467 | 4.8 | 340 MB | Sep 2019 |
 | Photo & Video | $5K | 30K | 282,791 | 4.7 | 113 MB | Aug 2012 |
 | Photo & Video | $4K | 1K | 685 | 3.9 | 102 MB | Aug 2017 |
 | Photo & Video | $4K | 1K | 15,223 | 4.7 | 17 MB | Feb 2011 |
 | Photo & Video | $850 | 1K | 80 | 4.3 | 22 MB | Sep 2017 |
 | Photo & Video | $850 | 1K | 5,506 | 4.6 | 388 MB | Dec 2018 |
 | Photo & Video | $850 | 1K | 164 | 4.5 | 61 MB | Jul 2023 |
 | Photo & Video | $850 | 1K | 1,381 | 4.5 | 264 MB | May 2019 |
 | Photo & Video | $850 | 100K | 1,771 | 3.8 | 138 MB | Oct 2022 |
 | Photo & Video | $850 | 1K | 188 | 4.8 | 40 MB | Jun 2024 |
 | Photo & Video | $850 | 1K | 20,874 | 4.7 | 282 MB | May 2020 |
 | Photo & Video | $850 | 1K | 4,458 | 4.7 | 130 MB | Oct 2022 |
 | Photo & Video | $850 | 1K | 6,070 | 4.7 | 270 MB | May 2023 |
 | Photo & Video | $850 | 1K | 126,921 | 4.6 | 463 MB | Oct 2018 |
Photo & Video apps by launch year
| Launched | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| 2026 | 8 | 4 | 50% | $170K | Vixel - AI Video Generator $425K |
| 2025 | 22 | 12 | 55% | $170K | Shots: Photo & Video Generator $850K |
| 2024 | 35 | 8 | 23% | $9K | AI Avatar Generator - HeyGen $680K |
| 2023 | 25 | 11 | 44% | $43K | Runway: AI Image & Video $2.6M |
| 2022 | 33 | 11 | 33% | $43K | Momo: AI Photo & Video Maker $1.7M |
| 2021 | 42 | 9 | 21% | $17K | Wink: Video Enhancer & Editor $1.7M |
| 2020 | 51 | 6 | 12% | $850 | CapCut: Photo & Video Editor $43.4M |
| 2019 | 67 | 8 | 12% | $850 | Remini - AI Photo Enhancer $2.6M |
| 2018 | 45 | 9 | 20% | $8K | Prequel: Photo & Video Editor $1.7M |
| 2017 | 32 | 8 | 25% | $17K | FaceApp: Perfect Face Editor $10.2M |
| 2016 | 23 | 4 | 17% | $850 | Facetune: Photo & Video Editor $8.5M |
| 2015 | 30 | 7 | 23% | $26K | Google Photos: Backup & Edit $16.2M |
| 2014 | 15 | 4 | 27% | $34K | Canva AI Photo & Video Editor $24.7M |
| 2013 | 14 | 6 | 43% | $60K | Picsart AI Photo Editor, Video $4.3M |
| 2012 | 12 | 6 | 50% | $170K | YouTube $165.8M |
| 2011 | 16 | 8 | 50% | $170K | Snapchat $68M |
| 2010 | 3 | 2 | 67% | $255K | Splice - Video Editor & Maker $2.6M |
| 2009 | 3 | 0 | 0% | $68K | Flickr $85K |
By category
| Category | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| Books | 319 | 34 | 11% | $5K | Audible: Audiobooks & Podcasts $22.1M |
| Business | 374 | 47 | 13% | $5K | iScanner: PDF Document Scanner $3.4M |
| Developer Tools | 162 | 3 | 2% | $850 | Replit: Vibe Code with AI Fast $340K |
| Education | 948 | 112 | 12% | $850 | Duolingo: Language Lessons $38.3M |
| Entertainment | 472 | 91 | 19% | $850 | Peacock TV: Stream TV & Movies $40.8M |
| Finance | 396 | 10 | 3% | $850 | TradingView: Track All Markets $1.7M |
| Food & Drink | 371 | 6 | 2% | $850 | ReciMe: Recipes & Meal Planner $1.7M |
| Games | 1,141 | 62 | 5% | $850 | Travel Town - Merge Adventure $8.5M |
| Graphics & Design | 508 | 29 | 6% | $850 | Kling AI: AI Image&Video Maker $1.7M |
| Health & Fitness | 549 | 131 | 24% | $17K | Strava: Run, Bike, Walk $12.8M |
| Lifestyle | 381 | 55 | 14% | $7K | Tipsy Chat: Live Your Story $8.5M |
| Magazines & Newspapers | 22 | 2 | 9% | $850 | Readly: Newspapers & Magazines $425K |
| Medical | 444 | 6 | 1% | $850 | Huckleberry: Baby Tracker $680K |
| Music | 378 | 52 | 14% | $6K | YouTube Music $32.3M |
| Navigation | 346 | 18 | 5% | $850 | onX Hunt: GPS Hunting Maps $6.8M |
| News | 418 | 27 | 6% | $850 | X $11.1M |
| Photo & Video | 476 | 123 | 26% | $17K | YouTube $165.8M |
| Productivity | 484 | 120 | 25% | $17K | ChatGPT $256.7M |
| Reference | 440 | 33 | 8% | $850 | Translate Now - AI Translator $2.6M |
| Shopping | 234 | 3 | 1% | $850 | My Package Delivery Tracker $425K |
| Social Networking | 268 | 59 | 22% | $26K | Telegram Messenger $17.9M |
| Sports | 439 | 45 | 10% | $850 | GameChanger $6.0M |
| Travel | 427 | 9 | 2% | $850 | Flightradar24 | Flight Tracker $1.7M |
| Utilities | 489 | 100 | 20% | $4K | Cleanup: Phone Storage Cleaner $9.4M |
| Weather | 312 | 12 | 4% | $850 | Clime: NOAA Weather Radar Live $1.7M |
By monthly revenue
$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps