Revenue and download estimates for 489 Utilities apps that run a paywall on the App Store, with revenue shown after Apple takes its cut. 100 of them (20%) keep $100K or more a month; the median app keeps $4K. Top earners: Cleanup: Phone Storage Cleaner ($9.4M/mo), NordVPN: VPN Fast & Secure ($7.7M/mo) and Pocket - AI Personal Assistant ($2.6M/mo).
Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026
| App | Category | Net revenue/mo | Downloads/mo | Ratings | Rating | Size | Launched |
|---|---|---|---|---|---|---|---|
| Utilities | $850 | 1K | 150 | 3.7 | 76 MB | Jan 2019 | |
| Utilities | $850 | 1K | 1,425 | 3.0 | 60 MB | Feb 2019 | |
| Utilities | $850 | 1K | 2,890 | 4.8 | 10 MB | May 2017 | |
| Utilities | $850 | 1K | 304 | 4.5 | 16 MB | Apr 2012 | |
| Utilities | $850 | 90K | 259,862 | 4.7 | 97 MB | Nov 2017 | |
| Utilities | $850 | 200K | 62,787 | 4.7 | 88 MB | Mar 2019 | |
| Utilities | $850 | 60K | 56,508 | 4.6 | 90 MB | Mar 2019 | |
| Utilities | $850 | 300K | 10,474 | 4.2 | 587 MB | Jul 2018 | |
| Utilities | $850 | 1K | 93,727 | 4.7 | 171 MB | Dec 2023 | |
| Utilities | $850 | 1K | 1,938 | 4.4 | 143 MB | May 2023 | |
| Utilities | $850 | 50K | 35,275 | 4.2 | 31 MB | Apr 2018 | |
| Utilities | $850 | 1K | 30 | 4.5 | 59 MB | Dec 2023 | |
| Utilities | $850 | 1K | 71 | 4.5 | 13 MB | May 2023 | |
| Utilities | $850 | 1K | 4,465 | 4.6 | 216 MB | May 2022 | |
| Utilities | $850 | 1K | 12 | 4.0 | 26 MB | Nov 2023 | |
| Utilities | $850 | 1K | 8,037 | 4.1 | 29 MB | Aug 2020 | |
| Utilities | $850 | 1K | 20,609 | 4.5 | 127 MB | Aug 2018 | |
| Utilities | $850 | 1K | 249,946 | 4.5 | 17 MB | Apr 2016 | |
| Utilities | $850 | 10K | 7,134 | 4.2 | 129 MB | Oct 2022 | |
| Utilities | $850 | 1K | 23,466 | 4.5 | 62 MB | Jan 2023 | |
| Utilities | $850 | 1K | 74 | 4.1 | 49 MB | Jul 2022 | |
| Utilities | $850 | 1K | 1,115 | 4.0 | 29 MB | Jun 2021 | |
| Utilities | $850 | 1K | 3,193 | 4.6 | 163 MB | May 2022 | |
| Utilities | $850 | 1K | 174 | 4.4 | 47 MB | Jul 2022 | |
| Utilities | $850 | 1K | 2,730 | 4.3 | 108 MB | Jun 2022 | |
| Utilities | $850 | 1K | 22,533 | 4.5 | 63 MB | Sep 2019 | |
| Utilities | $850 | 1K | 3 | 5.0 | 27 MB | May 2022 | |
| Utilities | $850 | 1K | 1,232 | 4.6 | 58 MB | Oct 2021 | |
| Utilities | $850 | 1K | 789 | 4.2 | 75 MB | Jul 2021 | |
| Utilities | $850 | 1K | 136 | 3.6 | 83 MB | Nov 2021 | |
| Utilities | $850 | 1K | 415 | 4.3 | 23 MB | Jan 2022 | |
| Utilities | $850 | 1K | 2,370 | 3.9 | 337 MB | Mar 2021 | |
| Utilities | $850 | 1K | 10,599 | 4.8 | 112 MB | Jan 2022 | |
| Utilities | $850 | 1K | 1,136 | 4.6 | 56 MB | Jun 2022 | |
| Utilities | $850 | 1K | 1,060 | 4.3 | 68 MB | Apr 2022 | |
| Utilities | $850 | 1K | 115 | 3.6 | 16 MB | Jul 2020 | |
| Utilities | $850 | 1K | 955 | 4.2 | 25 MB | Apr 2021 | |
| Utilities | $850 | 1K | 113 | 4.2 | 50 MB | Jan 2014 | |
| Utilities | $850 | 1K | 13,737 | 4.5 | 152 MB | Jul 2015 | |
| Utilities | $850 | 1K | 189 | 4.3 | 106 MB | Nov 2021 | |
| Utilities | $850 | 1K | 17,589 | 4.7 | 58 MB | Oct 2021 | |
| Utilities | $850 | 1K | 18 | 4.7 | 5 MB | Mar 2015 | |
| Utilities | $850 | 1K | 14 | 2.3 | 99 MB | Jun 2020 | |
| Utilities | $850 | 1K | 181,623 | 4.6 | 184 MB | May 2020 | |
| Utilities | $850 | 1K | 260 | 4.4 | 46 MB | Jul 2011 | |
| Utilities | $850 | 1K | 60 | 3.3 | 45 MB | Jun 2022 | |
| Utilities | $850 | 1K | 515 | 4.5 | 87 MB | Nov 2015 | |
| Utilities | $850 | 1K | 1 | 5.0 | 65 MB | Dec 2021 | |
| Utilities | $850 | 1K | 3 | 4.0 | 10 MB | May 2022 | |
| Utilities | $850 | 1K | 63 | 4.7 | 110 MB | Mar 2020 | |
| Utilities | $850 | 1K | 1,674 | 4.1 | 161 MB | Apr 2022 | |
| Utilities | $850 | 1K | 2,495 | 4.6 | 41 MB | Dec 2021 | |
| Utilities | $850 | 1K | 7,927 | 4.7 | 145 MB | May 2015 | |
| Utilities | $850 | 1K | 146 | 4.2 | 99 MB | Dec 2021 | |
| Utilities | $850 | 1K | 40 | 3.0 | 16 MB | Dec 2020 | |
| Utilities | $850 | 1K | 176 | 4.2 | 120 MB | Nov 2014 | |
| Utilities | $850 | 1K | 114 | 3.5 | 17 MB | Feb 2021 | |
| Utilities | $850 | 1K | 169 | 4.3 | 37 MB | Jun 2021 | |
| Utilities | $850 | 1K | 819 | 4.6 | 21 MB | Mar 2022 | |
| Utilities | $850 | 1K | 61 | 3.0 | 20 MB | Aug 2020 | |
| Utilities | $850 | 1K | 4,661 | 4.6 | 63 MB | Mar 2022 | |
| Utilities | $850 | 1K | 887 | 4.6 | 90 MB | Sep 2018 | |
| Utilities | $850 | 1K | 3,121 | 4.5 | 61 MB | Nov 2020 | |
| Utilities | $850 | 1K | 30 | 2.7 | 27 MB | Mar 2021 | |
| Utilities | $850 | 1K | 72 | 2.4 | 8 MB | Apr 2017 | |
| Utilities | $850 | 1K | 428 | 4.1 | 114 MB | Jan 2021 | |
| Utilities | $850 | 1K | 143 | 3.8 | 31 MB | Oct 2017 | |
| Utilities | $850 | 1K | 2,806 | 4.7 | 196 MB | Mar 2022 | |
| Utilities | $850 | 1K | 15 | 4.0 | 233 MB | Jan 2022 | |
| Utilities | $850 | 1K | 17,097 | 4.4 | 96 MB | Jun 2020 | |
| Utilities | $850 | 1K | 17 | 2.1 | 11 MB | Mar 2022 | |
| Utilities | $850 | 1K | 239 | 3.8 | 288 MB | Jun 2017 | |
| Utilities | $850 | 1K | 10,677 | 4.6 | 180 MB | Jan 2022 | |
| Utilities | $850 | 1K | 119 | 3.1 | 42 MB | Oct 2021 | |
| Utilities | $850 | 1K | 2,887 | 4.3 | 60 MB | Jun 2018 | |
| Utilities | $850 | 1K | 3,854 | 4.0 | 73 MB | Oct 2017 | |
| Utilities | $850 | 1K | 1,928 | 4.2 | 105 MB | Mar 2019 | |
| Utilities | $850 | 1K | 2,769 | 4.6 | 37 MB | Jul 2021 | |
| Utilities | $850 | 1K | 14 | 3.4 | 20 MB | Apr 2019 | |
| Utilities | $850 | 1K | 24,527 | 4.4 | 34 MB | May 2020 | |
| Utilities | $850 | 1K | 207 | 3.8 | 39 MB | Dec 2020 | |
| Utilities | $850 | 1K | 2,241 | 4.7 | 42 MB | Mar 2021 | |
| Utilities | $850 | 1K | 86 | 4.0 | 203 MB | Mar 2022 | |
| Utilities | $850 | 1K | 2,825 | 4.5 | 157 MB | Jan 2021 | |
| Utilities | $850 | 1K | 10 | 3.3 | 123 MB | Feb 2022 | |
| Utilities | $850 | 1K | 98,900 | 4.6 | 161 MB | Nov 2011 | |
| Utilities | $850 | 1K | 56 | 3.4 | 81 MB | Jun 2020 | |
| Utilities | $850 | 1K | 164 | 3.5 | 12 MB | Apr 2019 | |
| Utilities | $850 | 8K | 26,512 | 4.4 | 30 MB | Nov 2016 | |
| Utilities | $850 | 1K | 1,672 | 4.5 | 50 MB | Jan 2020 | |
| Utilities | $850 | 1K | 2,412 | 4.6 | 107 MB | Jun 2020 | |
| Utilities | $850 | 1K | 26,713 | 4.7 | 50 MB | Jul 2019 | |
| Utilities | $850 | 1K | 228 | 1.9 | 123 MB | Jun 2019 | |
| Utilities | $850 | 1K | 50 | 3.4 | 43 MB | Mar 2021 | |
| Utilities | $850 | 1K | 16,534 | 4.7 | 74 MB | Nov 2010 | |
| Utilities | $850 | 1K | 35 | 4.0 | 202 MB | Jan 2022 | |
| Utilities | $850 | 1K | 13,085 | 4.7 | 84 MB | Aug 2019 | |
| Utilities | $850 | 1K | 2,771 | 4.7 | 37 MB | Apr 2021 | |
| Utilities | $850 | 1K | 46 | 1.7 | 27 MB | May 2021 | |
| Utilities | $850 | 1K | 1,019 | 4.0 | 41 MB | Feb 2017 | |
| Utilities | $850 | 1K | 1,906 | 4.6 | 61 MB | Dec 2016 | |
| Utilities | $850 | 1K | 12,161 | 4.5 | 37 MB | May 2019 | |
| Utilities | $850 | 1K | 14,976 | 4.4 | 16 MB | Nov 2014 | |
| Utilities | $850 | 1K | 2,800 | 4.3 | 64 MB | Aug 2020 | |
| Utilities | $850 | 1K | 13,709 | 4.6 | 102 MB | Sep 2016 | |
| Utilities | $850 | 1K | 101 | 2.4 | 12 MB | Feb 2021 | |
| Utilities | $850 | 1K | 3,609 | 4.6 | 42 MB | Apr 2019 | |
| Utilities | $850 | 1K | 10 | 4.1 | 68 MB | Mar 2021 | |
| Utilities | $850 | 1K | 3,319 | 4.5 | 74 MB | Jan 2020 | |
| Utilities | $850 | 1K | 10,918 | 4.6 | 59 MB | Aug 2011 | |
| Utilities | $850 | 1K | 47 | 2.7 | 69 MB | Sep 2019 | |
| Utilities | $850 | 1K | 4,650 | 4.3 | 74 MB | Oct 2018 | |
| Utilities | $850 | 1K | 12,260 | 4.4 | 149 MB | Sep 2020 | |
| Utilities | $850 | 1K | 370 | 3.2 | 26 MB | Jun 2020 | |
| Utilities | $850 | 1K | 6,121 | 4.4 | 29 MB | Mar 2014 | |
| Utilities | $850 | 1K | 15,168 | 4.5 | 53 MB | Sep 2020 | |
| Utilities | $850 | 1K | 121 | 3.3 | 58 MB | Feb 2021 | |
| Utilities | $850 | 1K | 1,478 | 4.2 | 234 MB | Aug 2018 | |
| Utilities | $850 | 1K | 5,394 | 4.2 | 36 MB | Sep 2021 | |
| Utilities | $850 | 1K | 79 | 3.4 | 8 MB | Nov 2021 | |
| Utilities | $850 | 1K | 49 | 2.5 | 228 MB | May 2020 | |
| Utilities | $850 | 1K | 86,141 | 4.4 | 67 MB | Dec 2013 | |
| Utilities | $850 | 1K | 603 | 4.6 | 18 MB | Jun 2019 | |
| Utilities | $850 | 1K | 124 | 2.9 | 91 MB | Mar 2021 | |
| Utilities | $850 | 1K | 23,865 | 4.4 | 54 MB | Feb 2018 | |
| Utilities | $850 | 1K | 324 | 3.5 | 47 MB | Jul 2021 | |
| Utilities | $850 | 1K | 82 | 2.9 | 5 MB | Jul 2018 | |
| Utilities | $850 | 1K | 10,670 | 4.5 | 94 MB | Oct 2020 | |
| Utilities | $850 | 1K | 12,027 | 3.9 | 39 MB | Mar 2018 | |
| Utilities | $850 | 1K | 19,090 | 4.2 | 91 MB | Sep 2019 | |
| Utilities | $850 | 1K | 96 | 3.2 | 36 MB | Aug 2020 | |
| Utilities | $850 | 1K | 1,828 | 3.6 | 33 MB | Jul 2012 | |
| Utilities | $850 | 1K | 8,608 | 4.5 | 103 MB | May 2021 | |
| Utilities | $850 | 30K | 22,128 | 4.5 | 130 MB | Jun 2021 | |
| Utilities | $850 | 1K | 34,350 | 4.7 | 197 MB | Jun 2016 | |
| Utilities | $850 | 1K | 240 | 2.9 | 62 MB | Apr 2020 | |
| Utilities | $850 | 1K | 12,972 | 4.1 | 53 MB | Feb 2020 | |
| Utilities | $850 | 1K | 29,510 | 4.7 | 155 MB | Sep 2020 | |
| Utilities | $850 | 1K | 3,087 | 4.2 | 63 MB | Jun 2021 | |
| Utilities | $850 | 1K | 2,843 | 4.1 | 47 MB | Feb 2018 | |
| Utilities | $850 | 1K | 4,660 | 4.9 | 35 MB | Feb 2015 | |
| Utilities | $850 | 1K | 1,041 | 4.2 | 28 MB | Mar 2021 | |
| Utilities | $850 | 1K | 9,375 | 4.6 | 87 MB | Apr 2017 | |
| Utilities | $850 | 1K | 8,235 | 4.7 | 118 MB | Feb 2020 | |
| Utilities | $850 | 1K | 26,397 | 4.4 | 116 MB | Dec 2021 | |
| Utilities | $850 | 1K | 8,600 | 4.2 | 125 MB | Aug 2018 | |
| Utilities | $850 | 1K | 14 | 4.7 | 105 MB | Oct 2021 | |
| Utilities | $850 | 1K | 1,577 | 4.7 | 19 MB | Dec 2019 | |
| Utilities | $850 | 1K | 100 | 3.0 | 36 MB | Sep 2021 | |
| Utilities | $850 | 1K | 6,427 | 3.7 | 58 MB | Jun 2019 |
| Launched | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| 2026 | 14 | 4 | 29% | $60K | CarTV - M3U IPTV Player & Cast $340K |
| 2025 | 21 | 4 | 19% | $60K | Pocket - AI Personal Assistant $2.6M |
| 2024 | 49 | 12 | 24% | $850 | Universal TV Remote Control* $850K |
| 2023 | 30 | 12 | 40% | $85K | AI Cleaner: Clean Up Storage $1.7M |
| 2022 | 47 | 5 | 11% | $850 | Swipewipe: Photo Cleaner $850K |
| 2021 | 67 | 11 | 16% | $850 | Universal Remote TV Control · $765K |
| 2020 | 65 | 7 | 11% | $850 | Cleanup: Phone Storage Cleaner $9.4M |
| 2019 | 51 | 6 | 12% | $850 | Cleaner Guru: Clean Up Storage $2.6M |
| 2018 | 29 | 7 | 24% | $850 | Norton 360 Security & VPN $2.6M |
| 2017 | 28 | 7 | 25% | $17K | Cleaner Kit - Clean Up Storage $850K |
| 2016 | 23 | 8 | 35% | $85K | Getcontact $850K |
| 2015 | 21 | 5 | 24% | $5K | Onoff $680K |
| 2014 | 17 | 4 | 24% | $26K | NordVPN: VPN Fast & Secure $7.7M |
| 2013 | 8 | 4 | 50% | $170K | DuckDuckGo, optional Duck.ai $595K |
| 2012 | 5 | 1 | 20% | $5K | Truecaller: Premium Caller ID $850K |
| 2011 | 5 | 0 | 0% | $850 | Lookout Life - Mobile Security $85K |
| 2010 | 7 | 3 | 43% | $51K | Calculator₊ $340K |
| 2009 | 2 | 0 | 0% | $60K | Offender Locator: Find & Watch $60K |
| Category | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| Books | 319 | 34 | 11% | $5K | Audible: Audiobooks & Podcasts $22.1M |
| Business | 374 | 47 | 13% | $5K | iScanner: PDF Document Scanner $3.4M |
| Developer Tools | 162 | 3 | 2% | $850 | Replit: Vibe Code with AI Fast $340K |
| Education | 948 | 112 | 12% | $850 | Duolingo: Language Lessons $38.3M |
| Entertainment | 472 | 91 | 19% | $850 | Peacock TV: Stream TV & Movies $40.8M |
| Finance | 396 | 10 | 3% | $850 | TradingView: Track All Markets $1.7M |
| Food & Drink | 371 | 6 | 2% | $850 | ReciMe: Recipes & Meal Planner $1.7M |
| Games | 1,141 | 62 | 5% | $850 | Travel Town - Merge Adventure $8.5M |
| Graphics & Design | 508 | 29 | 6% | $850 | Kling AI: AI Image&Video Maker $1.7M |
| Health & Fitness | 549 | 131 | 24% | $17K | Strava: Run, Bike, Walk $12.8M |
| Lifestyle | 381 | 55 | 14% | $7K | Tipsy Chat: Live Your Story $8.5M |
| Magazines & Newspapers | 22 | 2 | 9% | $850 | Readly: Newspapers & Magazines $425K |
| Medical | 444 | 6 | 1% | $850 | Huckleberry: Baby Tracker $680K |
| Music | 378 | 52 | 14% | $6K | YouTube Music $32.3M |
| Navigation | 346 | 18 | 5% | $850 | onX Hunt: GPS Hunting Maps $6.8M |
| News | 418 | 27 | 6% | $850 | X $11.1M |
| Photo & Video | 476 | 123 | 26% | $17K | YouTube $165.8M |
| Productivity | 484 | 120 | 25% | $17K | ChatGPT $256.7M |
| Reference | 440 | 33 | 8% | $850 | Translate Now - AI Translator $2.6M |
| Shopping | 234 | 3 | 1% | $850 | My Package Delivery Tracker $425K |
| Social Networking | 268 | 59 | 22% | $26K | Telegram Messenger $17.9M |
| Sports | 439 | 45 | 10% | $850 | GameChanger $6.0M |
| Travel | 427 | 9 | 2% | $850 | Flightradar24 | Flight Tracker $1.7M |
| Utilities | 489 | 100 | 20% | $4K | Cleanup: Phone Storage Cleaner $9.4M |
| Weather | 312 | 12 | 4% | $850 | Clime: NOAA Weather Radar Live $1.7M |
$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps