Revenue and download estimates for 10,798 App Store apps that run a paywall, with revenue shown after Apple takes its cut. Pick a launch year to see how that cohort is doing: 32% of apps launched in 2025 keep $100K a month, against 7% of the 2021 cohort.
Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026
| App | Category | Net revenue/mo | Downloads/mo | Ratings | Rating | Size | Launched |
|---|---|---|---|---|---|---|---|
| Entertainment | $34K | 80K | 1,294 | 2.2 | 179 MB | Oct 2022 | |
| Productivity | $34K | 9K | 4,744 | 4.7 | 156 MB | Jun 2025 | |
| Health & Fitness | $34K | 10K | 4,864 | 4.2 | 158 MB | Mar 2025 | |
| Books | $34K | 30K | - | - | 104 MB | Dec 2025 | |
| Music | $34K | 5K | 4,449 | 4.5 | 113 MB | Jun 2024 | |
| Reference | $34K | 30K | 207 | 4.7 | 203 MB | Feb 2026 | |
| Music | $34K | 1K | 30 | 4.2 | 84 MB | Apr 2026 | |
| Books | $34K | 6K | 1,884 | 4.5 | 58 MB | May 2025 | |
| Graphics & Design | $34K | 10K | 2,158 | 3.9 | 135 MB | Apr 2023 | |
| Graphics & Design | $34K | 9K | 550 | 4.1 | 97 MB | Mar 2024 | |
| Lifestyle | $34K | 10K | 37 | 3.0 | 90 MB | Sep 2025 | |
| Utilities | $34K | 20K | 22,754 | 4.6 | 78 MB | Jul 2020 | |
| Food & Drink | $34K | 100K | 148 | 4.1 | 80 MB | Aug 2026 | |
| Books | $34K | 10K | 689 | 4.5 | 111 MB | Dec 2025 | |
| Sports | $34K | 30K | 1,264 | 4.8 | 245 MB | May 2026 | |
| Reference | $34K | 20K | 28,766 | 4.9 | 373 MB | Apr 2025 | |
| Music | $34K | 40K | 1,588 | 4.8 | 350 MB | Sep 2025 | |
| Education | $34K | 60K | 551 | 3.7 | 220 MB | Jan 2022 | |
| Graphics & Design | $34K | 90K | 3,947 | 4.6 | 275 MB | Oct 2024 | |
| News | $34K | 30K | 21 | 4.9 | 80 MB | Aug 2026 | |
| Graphics & Design | $34K | 30K | 143 | 4.6 | 130 MB | Jan 2026 | |
| Shopping | $34K | 1K | 363 | 3.8 | 161 MB | Oct 2023 | |
| Sports | $34K | 1K | 237 | 4.5 | 117 MB | Jan 2022 | |
| Business | $34K | 40K | 67,296 | 4.6 | 100 MB | Jan 2025 | |
| Lifestyle | $34K | 30K | 13,215 | 4.7 | 134 MB | Sep 2025 | |
| Education | $34K | 1K | 726 | 4.8 | 125 MB | Jun 2024 | |
| Health & Fitness | $34K | 1K | 2,141 | 4.6 | 150 MB | Jan 2025 | |
| Books | $34K | 20K | 49 | 4.5 | 82 MB | Mar 2025 | |
| Finance | $34K | 70K | 30 | 4.9 | 39 MB | Nov 2025 | |
| Reference | $34K | 1K | 2,751 | 4.6 | 168 MB | Oct 2025 | |
| Music | $34K | 1K | 3,969 | 4.6 | 102 MB | Sep 2024 | |
| Books | $34K | 8K | 907 | 4.6 | 100 MB | May 2025 | |
| Sports | $34K | 6K | 1,738 | 4.7 | 221 MB | Sep 2025 | |
| Travel | $34K | 10K | 204 | 4.5 | 68 MB | Apr 2025 | |
| Entertainment | $34K | 90K | 10,420 | 4.8 | 205 MB | Dec 2023 | |
| Productivity | $34K | 30K | 52,426 | 4.7 | 155 MB | Jun 2025 | |
| Utilities | $34K | 70K | 731 | 4.3 | 35 MB | Dec 2024 | |
| Graphics & Design | $34K | 10K | 2,432 | 4.7 | 127 MB | Apr 2025 | |
| Books | $34K | 10K | 7,566 | 4.4 | 136 MB | Nov 2023 | |
| Reference | $34K | 40K | 3,749 | 4.5 | 173 MB | Feb 2025 | |
| Graphics & Design | $34K | 10K | 259 | 4.5 | 95 MB | Sep 2025 | |
| Books | $34K | 1K | 522 | 4.7 | 60 MB | Sep 2025 | |
| Photo & Video | $34K | 1K | 520 | 4.6 | 71 MB | Apr 2026 | |
| Utilities | $34K | 1K | 7,228 | 4.5 | 135 MB | May 2024 | |
| Productivity | $34K | 1K | 499 | 4.5 | 36 MB | Dec 2025 | |
| Health & Fitness | $34K | 1K | 12,886 | 4.8 | 54 MB | May 2024 | |
| Navigation | $34K | 10K | 1,239 | 4.6 | 461 MB | Mar 2024 | |
| Utilities | $34K | 900K | 4,773 | 4.4 | 421 MB | Nov 2015 | |
| Sports | $34K | 10K | 256 | 3.7 | 85 MB | Apr 2020 | |
| Productivity | $34K | 70K | 41,988 | 4.6 | 121 MB | Mar 2020 | |
| Photo & Video | $34K | 70K | 21,298 | 4.5 | 230 MB | Sep 2019 | |
| Photo & Video | $34K | 40K | 13,933 | 4.8 | 37 MB | Jun 2015 | |
| Sports | $34K | 10K | 15,249 | 4.9 | 139 MB | Mar 2018 | |
| Photo & Video | $34K | 10K | 11,389 | 4.8 | 114 MB | Apr 2022 | |
| Lifestyle | $34K | 1K | 1,182 | 4.5 | 138 MB | Oct 2020 | |
| Health & Fitness | $34K | 30K | 26,496 | 4.3 | 63 MB | Jul 2016 | |
| Sports | $34K | 1K | 5,524 | 4.7 | 18 MB | Jun 2014 | |
| Entertainment | $34K | 1K | 5,395 | 3.5 | 186 MB | Oct 2020 | |
| Health & Fitness | $34K | 1K | 6,162 | 4.8 | 135 MB | Aug 2023 | |
| Productivity | $34K | 1K | 1,112 | 4.8 | 80 MB | Mar 2021 | |
| Entertainment | $34K | 1K | 8,256 | 5.0 | 53 MB | Oct 2018 | |
| Education | $34K | 1K | 1,267 | 4.8 | 30 MB | Jan 2021 | |
| Education | $34K | 9K | 17,024 | 4.5 | 294 MB | Dec 2018 | |
| Music | $34K | 1K | 24,812 | 4.6 | 123 MB | Sep 2015 | |
| Books | $34K | 1K | 8,114 | 4.9 | 101 MB | Apr 2020 | |
| Business | $34K | 1K | 22,434 | 4.8 | 117 MB | Dec 2016 | |
| Business | $34K | 1K | 10,434 | 4.6 | 537 MB | Jul 2020 | |
| Entertainment | $34K | 1K | 107,856 | 4.6 | 60 MB | Dec 2016 | |
| Business | $34K | 1K | 6,715 | 4.2 | 242 MB | Mar 2021 | |
| Entertainment | $34K | 30K | 17,635 | 4.9 | 32 MB | Dec 2014 | |
| Education | $34K | 9K | 116,240 | 4.6 | 258 MB | Sep 2018 | |
| Education | $34K | 1K | 36,262 | 4.7 | 266 MB | Feb 2022 | |
| Education | $34K | 9K | 42,713 | 4.7 | 158 MB | Nov 2019 | |
| Health & Fitness | $34K | 20K | 162,903 | 4.8 | 243 MB | Aug 2014 | |
| Graphics & Design | $34K | 20K | 1,682 | 4.4 | 559 MB | Dec 2019 | |
| Lifestyle | $34K | 1K | 3,996 | 3.7 | 60 MB | Apr 2014 | |
| Business | $34K | 1K | 42,008 | 4.6 | 75 MB | Apr 2018 | |
| Utilities | $34K | 30K | 21,605 | 4.5 | 144 MB | Feb 2021 | |
| Photo & Video | $34K | 1K | 5,677 | 4.2 | 366 MB | May 2018 | |
| Health & Fitness | $34K | 30K | 35,320 | 4.9 | 169 MB | Sep 2016 | |
| Photo & Video | $34K | 60K | 217,077 | 4.5 | 313 MB | Nov 2019 | |
| Health & Fitness | $34K | 100K | 21,895 | 4.9 | 447 MB | Mar 2018 | |
| Entertainment | $34K | 20K | 952,399 | 4.7 | 19 MB | Jun 2017 | |
| Education | $34K | 10K | 12,392 | 4.2 | 198 MB | Apr 2013 | |
| Music | $34K | 30K | 137,562 | 4.7 | 113 MB | Oct 2014 | |
| Graphics & Design | $34K | 20K | 15,079 | 4.7 | 167 MB | Jul 2019 | |
| News | $34K | 1K | 17,139 | 4.9 | 57 MB | Nov 2014 | |
| Reference | $34K | 10K | 312,330 | 4.9 | 107 MB | Oct 2009 | |
| Health & Fitness | $34K | 1K | 20,272 | 4.7 | 115 MB | Nov 2013 | |
| Education | $34K | 10K | 34,458 | 4.1 | 378 MB | Nov 2018 | |
| Reference | $34K | 1K | 31,512 | 4.6 | 408 MB | Apr 2018 | |
| Health & Fitness | $34K | 10K | 79,477 | 4.5 | 436 MB | Nov 2017 | |
| Entertainment | $34K | 7K | 52,735 | 4.5 | 263 MB | Apr 2012 | |
| Music | $34K | 1K | 15,317 | 4.5 | 108 MB | Dec 2012 | |
| Graphics & Design | $34K | 50K | 230 | 3.8 | 101 MB | Jul 2024 | |
| Music | $34K | 200K | 83 | 3.8 | 114 MB | Jan 2024 | |
| Music | $34K | 10K | 643 | 4.8 | 82 MB | Apr 2024 | |
| Sports | $34K | 100K | 1,234 | 4.3 | 79 MB | Aug 2015 | |
| Education | $34K | 1K | 2,348 | 4.2 | 429 MB | Mar 2012 | |
| Education | $34K | 9K | 711 | 4.8 | 47 MB | Jun 2022 | |
| Graphics & Design | $34K | 10K | 5,576 | 4.9 | 85 MB | May 2024 | |
| Utilities | $34K | 1K | 15,974 | 4.4 | 19 MB | Nov 2022 | |
| Graphics & Design | $34K | 10K | 2,843 | 4.7 | 123 MB | Jun 2019 | |
| Social Networking | $34K | 1K | 15,534 | 4.6 | 42 MB | Dec 2019 | |
| Business | $34K | 1K | 148 | 4.3 | 40 MB | Mar 2024 | |
| Books | $34K | 20K | 2,622 | 3.8 | 29 MB | Apr 2023 | |
| Reference | $34K | 1K | 2,205 | 4.5 | 83 MB | Apr 2024 | |
| Books | $34K | 5K | 421 | 4.5 | 181 MB | Apr 2023 | |
| Music | $34K | 100K | 183,082 | 4.7 | 217 MB | Nov 2014 | |
| Weather | $34K | 100K | 37,088 | 4.9 | 52 MB | Jun 2023 | |
| Finance | $34K | 10K | 7,913 | 4.7 | 171 MB | Jun 2023 | |
| News | $34K | 1K | 41,875 | 4.6 | 59 MB | Jun 2013 | |
| Graphics & Design | $34K | 100K | 2,306 | 4.7 | 473 MB | Sep 2021 | |
| Photo & Video | $34K | 1K | 2,081 | 4.6 | 207 MB | Sep 2014 | |
| Weather | $34K | 1K | 29,941 | 4.6 | 208 MB | Jun 2023 | |
| Business | $34K | 1K | 7,897 | 4.8 | 35 MB | Feb 2014 | |
| Books | $34K | 1K | 744 | 4.4 | 29 MB | Apr 2010 | |
| Business | $34K | 10K | 877 | 4.8 | 132 MB | Dec 2020 | |
| Photo & Video | $34K | 30K | 1,950 | 4.5 | 369 MB | Sep 2019 | |
| Business | $34K | 9K | 2,680 | 4.8 | 226 MB | Jan 2014 | |
| Reference | $34K | 80K | 322,726 | 4.8 | 216 MB | Dec 2010 | |
| Travel | $34K | 1K | 1,071 | 4.0 | 91 MB | Mar 2011 | |
| Business | $34K | 30K | 33,481 | 4.8 | 61 MB | Jan 2016 | |
| Education | $34K | 1K | 1,331 | 4.2 | 1003 MB | Dec 2015 | |
| Books | $34K | 1K | 2,309 | 3.6 | 101 MB | Jun 2024 | |
| Finance | $34K | 1K | 15,766 | 4.7 | 54 MB | Jan 2017 | |
| Navigation | $34K | 1K | 22,512 | 4.8 | 180 MB | Mar 2013 | |
| Business | $34K | 20K | 10,359 | 4.5 | 178 MB | Sep 2013 | |
| Education | $34K | 100K | 205,629 | 4.3 | 175 MB | Sep 2013 | |
| Books | $34K | 1K | 1,597 | 4.8 | 139 MB | Apr 2022 | |
| News | $34K | 1K | 1,467 | 4.8 | 39 MB | Oct 2012 | |
| Business | $34K | 1K | 1,511 | 4.4 | 103 MB | Oct 2015 | |
| Shopping | $34K | 1K | 1,772 | 4.8 | 104 MB | Nov 2020 | |
| Business | $34K | 1K | 4,298 | 4.6 | 19 MB | Jul 2021 | |
| Social Networking | $34K | 40K | 7,300 | 4.7 | 133 MB | Oct 2015 | |
| Navigation | $34K | 1K | 20,127 | 4.8 | 297 MB | Feb 2019 | |
| Health & Fitness | $34K | 1K | 4,641 | 4.4 | 132 MB | Jun 2015 | |
| Lifestyle | $34K | 30K | 76,272 | 4.5 | 140 MB | May 2019 | |
| Food & Drink | $34K | 8K | 21,453 | 4.8 | 135 MB | Aug 2022 | |
| Music | $34K | 10K | 967 | 4.6 | 200 MB | Jan 2016 | |
| Sports | $34K | 1K | 1,900 | 4.8 | 64 MB | Aug 2022 | |
| Sports | $34K | 6K | 126 | 4.6 | 29 MB | Aug 2020 | |
| Health & Fitness | $34K | 1K | 152 | 4.2 | 33 MB | Jul 2021 | |
| Sports | $34K | 7K | 434 | 4.5 | 75 MB | Feb 2011 | |
| Graphics & Design | $34K | 30K | 24,171 | 4.5 | 250 MB | Jan 2022 | |
| Business | $34K | 5K | 325 | 4.8 | 123 MB | Mar 2022 | |
| Navigation | $34K | 20K | 8,406 | 4.8 | 302 MB | May 2021 | |
| Travel | $34K | 10K | 68 | 4.2 | 81 MB | Oct 2018 | |
| Utilities | $34K | 1K | 4,787 | 4.6 | 37 MB | Jan 2018 | |
| Weather | $34K | 1K | 194 | 4.6 | 35 MB | Dec 2011 |
| Launched | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| 2026 | 92 | 25 | 27% | $77K | StoryReel: Exclusive Drama $6.0M |
| 2025 | 263 | 83 | 32% | $85K | Grok AI $24.7M |
| 2024 | 509 | 103 | 20% | $9K | Claude by Anthropic $57.8M |
| 2023 | 365 | 94 | 26% | $26K | ChatGPT $256.7M |
| 2022 | 714 | 71 | 10% | $850 | zeta: AI Chat, Story, Play $5.1M |
| 2021 | 1,269 | 90 | 7% | $850 | Travel Town - Merge Adventure $8.5M |
| 2020 | 1,254 | 86 | 7% | $850 | CapCut: Photo & Video Editor $43.4M |
| 2019 | 1,074 | 100 | 9% | $850 | Goodnotes: AI Notes, Docs, PDF $11.1M |
| 2018 | 891 | 72 | 8% | $850 | Total Battle: War Strategy $7.7M |
| 2017 | 849 | 69 | 8% | $850 | FaceApp: Perfect Face Editor $10.2M |
| 2016 | 705 | 64 | 9% | $850 | Facetune: Photo & Video Editor $8.5M |
| 2015 | 578 | 66 | 11% | $850 | YouTube Music $32.3M |
| 2014 | 470 | 51 | 11% | $850 | Canva AI Photo & Video Editor $24.7M |
| 2013 | 440 | 62 | 14% | $850 | Paramount+ $38.3M |
| 2012 | 494 | 55 | 11% | $850 | YouTube $165.8M |
| 2011 | 406 | 35 | 9% | $850 | Snapchat $68M |
| 2010 | 244 | 35 | 14% | $4K | Audible: Audiobooks & Podcasts $22.1M |
| 2009 | 164 | 22 | 13% | $850 | Crunchyroll $32.3M |
| 2008 | 17 | 6 | 35% | $17K | Deezer: Music Player, Podcast $6.8M |
| Category | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| Books | 319 | 34 | 11% | $5K | Audible: Audiobooks & Podcasts $22.1M |
| Business | 374 | 47 | 13% | $5K | iScanner: PDF Document Scanner $3.4M |
| Developer Tools | 162 | 3 | 2% | $850 | Replit: Vibe Code with AI Fast $340K |
| Education | 948 | 112 | 12% | $850 | Duolingo: Language Lessons $38.3M |
| Entertainment | 472 | 91 | 19% | $850 | Peacock TV: Stream TV & Movies $40.8M |
| Finance | 396 | 10 | 3% | $850 | TradingView: Track All Markets $1.7M |
| Food & Drink | 371 | 6 | 2% | $850 | ReciMe: Recipes & Meal Planner $1.7M |
| Games | 1,141 | 62 | 5% | $850 | Travel Town - Merge Adventure $8.5M |
| Graphics & Design | 508 | 29 | 6% | $850 | Kling AI: AI Image&Video Maker $1.7M |
| Health & Fitness | 549 | 131 | 24% | $17K | Strava: Run, Bike, Walk $12.8M |
| Lifestyle | 381 | 55 | 14% | $7K | Tipsy Chat: Live Your Story $8.5M |
| Magazines & Newspapers | 22 | 2 | 9% | $850 | Readly: Newspapers & Magazines $425K |
| Medical | 444 | 6 | 1% | $850 | Huckleberry: Baby Tracker $680K |
| Music | 378 | 52 | 14% | $6K | YouTube Music $32.3M |
| Navigation | 346 | 18 | 5% | $850 | onX Hunt: GPS Hunting Maps $6.8M |
| News | 418 | 27 | 6% | $850 | X $11.1M |
| Photo & Video | 476 | 123 | 26% | $17K | YouTube $165.8M |
| Productivity | 484 | 120 | 25% | $17K | ChatGPT $256.7M |
| Reference | 440 | 33 | 8% | $850 | Translate Now - AI Translator $2.6M |
| Shopping | 234 | 3 | 1% | $850 | My Package Delivery Tracker $425K |
| Social Networking | 268 | 59 | 22% | $26K | Telegram Messenger $17.9M |
| Sports | 439 | 45 | 10% | $850 | GameChanger $6.0M |
| Travel | 427 | 9 | 2% | $850 | Flightradar24 | Flight Tracker $1.7M |
| Utilities | 489 | 100 | 20% | $4K | Cleanup: Phone Storage Cleaner $9.4M |
| Weather | 312 | 12 | 4% | $850 | Clime: NOAA Weather Radar Live $1.7M |
$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps