Revenue and download estimates for 10,798 App Store apps that run a paywall, with revenue shown after Apple takes its cut. Pick a launch year to see how that cohort is doing: 32% of apps launched in 2025 keep $100K a month, against 7% of the 2021 cohort.
Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026
| App | Category | Net revenue/mo | Downloads/mo | Ratings | Rating | Size | Launched |
|---|---|---|---|---|---|---|---|
| Health & Fitness | $1.7M | 400K | 368,498 | 4.8 | 308 MB | Apr 2024 | |
| Entertainment | $1.7M | 500K | 447,204 | 4.5 | 228 MB | May 2023 | |
| Food & Drink | $1.7M | 600K | 304,631 | 4.8 | 234 MB | Nov 2021 | |
| Games | $1.7M | 40K | 266,788 | 4.9 | 587 MB | Apr 2022 | |
| Games | $1.7M | 100K | 1,062 | 4.7 | 279 MB | Apr 2019 | |
| Photo & Video | $850K | 2M | 8,990 | 4.6 | 109 MB | Jun 2025 | |
| Utilities | $850K | 500K | 5,511 | 4.3 | 152 MB | Nov 2025 | |
| Entertainment | $850K | 200K | 1,522 | 4.7 | 170 MB | Jun 2024 | |
| Productivity | $850K | 300K | 45,950 | 4.7 | 217 MB | Dec 2024 | |
| Utilities | $850K | 600K | 30,806 | 4.6 | 219 MB | Nov 2024 | |
| Entertainment | $850K | 400K | 178,879 | 4.6 | 129 MB | Oct 2024 | |
| Education | $850K | 400K | 164,524 | 4.8 | 294 MB | May 2022 | |
| Utilities | $850K | 300K | 94,912 | 4.7 | 226 MB | Mar 2022 | |
| Health & Fitness | $850K | 300K | 98,991 | 4.8 | 152 MB | Sep 2016 | |
| News | $850K | 50K | 182,191 | 4.9 | 129 MB | May 2018 | |
| News | $850K | 40K | 55,129 | 4.6 | 93 MB | Feb 2019 | |
| Books | $850K | 400K | 705,894 | 4.7 | 226 MB | Mar 2009 | |
| Health & Fitness | $850K | 300K | 759,940 | 5.0 | 512 MB | May 2021 | |
| Books | $850K | 100K | 286,053 | 4.6 | 170 MB | May 2018 | |
| Productivity | $850K | 100K | 525,827 | 4.7 | 256 MB | Feb 2019 | |
| Weather | $850K | 200K | 72,469 | 4.7 | 348 MB | Jun 2015 | |
| News | $850K | 20K | 5,094 | 4.8 | 122 MB | Nov 2008 | |
| Entertainment | $850K | 20K | 8,735 | 4.4 | 52 MB | Mar 2022 | |
| Social Networking | $850K | 100K | 1,494 | 4.3 | 316 MB | Jan 2021 | |
| Health & Fitness | $850K | 80K | 447,247 | 4.9 | 232 MB | Nov 2009 | |
| Photo & Video | $850K | 200K | 45,624 | 4.7 | 474 MB | Mar 2019 | |
| Productivity | $850K | 80K | 63,516 | 4.4 | 320 MB | Feb 2019 | |
| Productivity | $850K | 100K | 210,833 | 4.7 | 248 MB | Dec 2013 | |
| Health & Fitness | $850K | 200K | 286,602 | 4.8 | 195 MB | Sep 2015 | |
| Books | $850K | 40K | 27,414 | 4.3 | 251 MB | Aug 2012 | |
| Business | $850K | 1K | 48,366 | 4.8 | 185 MB | Aug 2012 | |
| Photo & Video | $850K | 1M | 2,492,138 | 4.9 | 251 MB | Jun 2015 | |
| Utilities | $850K | 2M | 112,868 | 4.6 | 258 MB | Nov 2018 | |
| Entertainment | $850K | 30K | 16,726 | 4.6 | 80 MB | Mar 2017 | |
| Social Networking | $850K | 600K | 37,646 | 4.5 | 69 MB | Aug 2019 | |
| Sports | $850K | 20K | 94,015 | 4.7 | 258 MB | Oct 2020 | |
| Health & Fitness | $850K | 500K | 96,288 | 4.9 | 289 MB | Jul 2019 | |
| Reference | $850K | 100K | 625,090 | 4.8 | 610 MB | Jan 2010 | |
| Lifestyle | $850K | 200K | 48,535 | 4.4 | 190 MB | Mar 2012 | |
| Music | $850K | 90K | 1,110,458 | 4.8 | 202 MB | Apr 2011 | |
| Music | $850K | 200K | 178,289 | 4.5 | 160 MB | Aug 2012 | |
| Health & Fitness | $850K | 300K | 713,187 | 4.7 | 340 MB | Aug 2017 | |
| Health & Fitness | $850K | 100K | 779,821 | 4.8 | 219 MB | Nov 2008 | |
| Photo & Video | $850K | 200K | 47,190 | 4.7 | 817 MB | Jul 2018 | |
| Entertainment | $850K | 200K | 713,582 | 4.8 | 298 MB | Aug 2020 | |
| Productivity | $850K | 300K | 20,014 | 4.4 | 233 MB | Jun 2021 | |
| Social Networking | $850K | 20K | 15,963 | 4.4 | 69 MB | May 2020 | |
| Music | $850K | 300K | 26,803 | 4.7 | 138 MB | Nov 2020 | |
| Entertainment | $850K | 7K | 10,804 | 4.8 | 45 MB | Jun 2021 | |
| Health & Fitness | $850K | 400K | 24,105 | 4.7 | 498 MB | Apr 2023 | |
| Business | $850K | 400K | 19,599 | 4.5 | 83 MB | Jul 2018 | |
| Utilities | $850K | 90K | 347,425 | 4.4 | 149 MB | Jan 2017 | |
| Social Networking | $850K | 600K | 831,882 | 4.6 | 404 MB | Dec 2010 | |
| Photo & Video | $850K | 40K | 939,977 | 4.8 | 232 MB | Feb 2011 | |
| Health & Fitness | $850K | 100K | 167,931 | 4.8 | 331 MB | Feb 2019 | |
| Music | $850K | 700K | 489,615 | 4.8 | 276 MB | Jul 2015 | |
| Utilities | $850K | 1M | 252,295 | 4.5 | 195 MB | Mar 2012 | |
| Utilities | $850K | 200K | 238,233 | 4.7 | 406 MB | Jan 2014 | |
| Social Networking | $850K | 40K | 2,155,883 | 4.8 | 215 MB | Oct 2014 | |
| Health & Fitness | $850K | 300K | 17,799 | 4.6 | 300 MB | Feb 2016 | |
| Music | $850K | 300K | 70,674 | 4.7 | 271 MB | Dec 2012 | |
| Sports | $850K | 90K | 74,997 | 4.7 | 274 MB | Feb 2013 | |
| Music | $850K | 100K | 76,115 | 4.6 | 201 MB | Mar 2014 | |
| Entertainment | $850K | 800K | 1,730,027 | 4.7 | 234 MB | Dec 2017 | |
| Health & Fitness | $850K | 300K | 405,047 | 4.8 | 317 MB | Jul 2013 | |
| Photo & Video | $850K | 2M | 139,395 | 4.7 | 138 MB | Mar 2023 | |
| Books | $850K | 60K | 31,785 | 4.6 | 187 MB | Mar 2020 | |
| Education | $850K | 100K | 157,066 | 4.4 | 299 MB | Jun 2017 | |
| Photo & Video | $850K | 200K | 1,838,384 | 4.8 | 225 MB | Jul 2011 | |
| Health & Fitness | $850K | 10K | 40,203 | 4.6 | 148 MB | Nov 2015 | |
| Weather | $850K | 300K | 5,933,388 | 4.8 | 397 MB | Nov 2008 | |
| Utilities | $850K | 700K | 57,595 | 4.4 | 275 MB | Apr 2016 | |
| Entertainment | $850K | 100K | 10,215 | 4.5 | 201 MB | Sep 2023 | |
| Entertainment | $850K | 80K | 50,536 | 4.7 | 167 MB | May 2024 | |
| Social Networking | $850K | 20K | 2,062 | 4.6 | 172 MB | Jul 2021 | |
| Photo & Video | $850K | 90K | 36,734 | 4.6 | 243 MB | Nov 2015 | |
| Books | $850K | 100K | 170,142 | 4.4 | 111 MB | Aug 2018 | |
| Entertainment | $850K | 200K | 546,744 | 4.3 | 213 MB | May 2023 | |
| Education | $850K | 1M | 1,508,062 | 4.8 | 194 MB | Mar 2021 | |
| Education | $850K | 100K | 72,545 | 4.7 | 252 MB | Dec 2021 | |
| Graphics & Design | $850K | 200K | 32,196 | 4.6 | 159 MB | May 2024 | |
| Games | $850K | 100K | 45,032 | 4.6 | 161 MB | Mar 2022 | |
| Sports | $850K | 40K | 10,533 | 4.9 | 43 MB | Feb 2021 | |
| Sports | $850K | 400K | 942,155 | 4.8 | 315 MB | Sep 2009 | |
| Games | $850K | 200K | 310,204 | 4.9 | 302 MB | Dec 2019 | |
| Games | $850K | 100K | 30,939 | 4.6 | 500 MB | Nov 2020 | |
| Games | $850K | 20K | 46,229 | 4.5 | 677 MB | Apr 2016 | |
| Entertainment | $765K | 300K | 1,068 | 4.8 | 125 MB | Jan 2026 | |
| Photo & Video | $765K | 300K | 30,910 | 4.5 | 136 MB | Feb 2021 | |
| Entertainment | $765K | 600K | 218,825 | 4.6 | 626 MB | Aug 2021 | |
| Entertainment | $765K | 200K | 560,452 | 4.4 | 534 MB | Aug 2018 | |
| Utilities | $765K | 500K | 140,874 | 4.7 | 226 MB | Aug 2021 | |
| Utilities | $765K | 300K | 22,338 | 4.5 | 196 MB | Dec 2021 | |
| Photo & Video | $765K | 100K | 95,534 | 4.6 | 238 MB | Apr 2022 | |
| Education | $765K | 100K | 397,000 | 4.7 | 252 MB | Jan 2020 | |
| Education | $765K | 100K | 229,354 | 4.6 | 299 MB | Aug 2020 | |
| Photo & Video | $765K | 50K | 135,992 | 4.6 | 529 MB | Sep 2017 | |
| Education | $765K | 200K | 849,629 | 4.8 | 250 MB | Feb 2019 | |
| Photo & Video | $765K | 200K | 44,171 | 4.8 | 263 MB | Apr 2021 | |
| Photo & Video | $765K | 500K | 54,670 | 4.7 | 362 MB | Aug 2021 | |
| Productivity | $765K | 500K | 22,888 | 4.7 | 191 MB | Nov 2020 | |
| Photo & Video | $765K | 200K | 11,426 | 4.6 | 491 MB | Dec 2020 | |
| News | $765K | 60K | 24,328 | 4.8 | 91 MB | Aug 2017 | |
| Sports | $765K | 30K | 76,261 | 4.8 | 218 MB | Jun 2013 | |
| Lifestyle | $765K | 200K | 371,366 | 4.9 | 215 MB | Dec 2014 | |
| Productivity | $765K | 800K | 199,099 | 4.7 | 160 MB | Dec 2022 | |
| Music | $765K | 400K | 400,645 | 4.7 | 195 MB | Jan 2022 | |
| Productivity | $765K | 700K | 124,300 | 4.6 | 189 MB | Mar 2023 | |
| Productivity | $765K | 100K | 30,896 | 4.6 | 430 MB | Aug 2022 | |
| Health & Fitness | $765K | 40K | 23,868 | 4.8 | 114 MB | Sep 2014 | |
| Sports | $765K | 80K | 88,337 | 4.8 | 324 MB | Sep 2016 | |
| Reference | $765K | 500K | 351,370 | 4.9 | 146 MB | May 2023 | |
| Business | $765K | 200K | 81,691 | 4.2 | 310 MB | Dec 2021 | |
| News | $765K | 900K | 536,241 | 4.9 | 221 MB | Mar 2022 | |
| Health & Fitness | $765K | 100K | 30,512 | 4.7 | 347 MB | Oct 2023 | |
| Games | $765K | 300K | 122,943 | 4.7 | 275 MB | Apr 2018 | |
| Education | $680K | 200K | 20,867 | 4.6 | 105 MB | Apr 2025 | |
| Utilities | $680K | 300K | 26,108 | 4.6 | 214 MB | Aug 2021 | |
| Photo & Video | $680K | 200K | 24,310 | 4.8 | 99 MB | Oct 2024 | |
| Health & Fitness | $680K | 200K | 54,471 | 4.8 | 108 MB | Aug 2025 | |
| Photo & Video | $680K | 400K | 3,986 | 4.7 | 88 MB | Nov 2022 | |
| Entertainment | $680K | 200K | 11,010 | 4.5 | 179 MB | Nov 2024 | |
| Entertainment | $680K | 100K | 65,129 | 4.7 | 209 MB | Aug 2024 | |
| Utilities | $680K | 80K | 12,680 | 4.6 | 91 MB | Sep 2024 | |
| Photo & Video | $680K | 200K | 18,290 | 4.6 | 272 MB | Oct 2023 | |
| Lifestyle | $680K | 200K | 75,067 | 4.3 | 69 MB | May 2023 | |
| Health & Fitness | $680K | 8K | 2,283,477 | 4.8 | 444 MB | Sep 2009 | |
| Social Networking | $680K | 60K | 364,192 | 4.6 | 300 MB | Oct 2014 | |
| Business | $680K | 30K | 30,834 | 4.8 | 165 MB | Dec 2017 | |
| Sports | $680K | 40K | 45,940 | 4.8 | 109 MB | Jun 2012 | |
| Photo & Video | $680K | 200K | 155,165 | 4.7 | 241 MB | Aug 2014 | |
| Education | $680K | 500K | 74,051 | 4.7 | 204 MB | Feb 2019 | |
| Photo & Video | $680K | 2M | 114,307 | 4.8 | 139 MB | Aug 2018 | |
| Reference | $680K | 200K | 370,086 | 4.9 | 180 MB | Dec 2018 | |
| Business | $680K | 1K | 92,129 | 4.6 | 135 MB | Sep 2015 | |
| Books | $680K | 40K | 61,295 | 4.8 | 69 MB | Mar 2013 | |
| Health & Fitness | $680K | 100K | 81,561 | 4.7 | 268 MB | Feb 2023 | |
| Weather | $680K | 400K | 77,557 | 4.8 | 172 MB | Oct 2016 | |
| Medical | $680K | 100K | 74,418 | 4.9 | 226 MB | Jul 2017 | |
| Photo & Video | $680K | 100K | 86,905 | 4.6 | 570 MB | Apr 2018 | |
| Travel | $680K | 200K | 155,494 | 4.9 | 390 MB | Aug 2019 | |
| Utilities | $680K | 300K | 284,412 | 4.5 | 126 MB | Feb 2019 | |
| Business | $680K | 1K | 6,990 | 4.6 | 120 MB | Jan 2013 | |
| Utilities | $680K | 10K | 657 | 4.6 | 137 MB | Feb 2015 | |
| Health & Fitness | $680K | 600K | 100,417 | 4.8 | 205 MB | Jan 2017 | |
| Lifestyle | $680K | 90K | 413,616 | 4.2 | 820 MB | Sep 2019 | |
| Entertainment | $680K | 80K | 28,868 | 4.7 | 167 MB | Mar 2024 | |
| Productivity | $680K | 300K | 604,387 | 4.7 | 105 MB | Jun 2017 | |
| Productivity | $680K | 10K | 183,756 | 4.9 | 158 MB | Feb 2019 | |
| Education | $680K | 200K | 99,908 | 4.7 | 234 MB | Sep 2010 |
| Launched | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| 2026 | 92 | 25 | 27% | $77K | StoryReel: Exclusive Drama $6.0M |
| 2025 | 263 | 83 | 32% | $85K | Grok AI $24.7M |
| 2024 | 509 | 103 | 20% | $9K | Claude by Anthropic $57.8M |
| 2023 | 365 | 94 | 26% | $26K | ChatGPT $256.7M |
| 2022 | 714 | 71 | 10% | $850 | zeta: AI Chat, Story, Play $5.1M |
| 2021 | 1,269 | 90 | 7% | $850 | Travel Town - Merge Adventure $8.5M |
| 2020 | 1,254 | 86 | 7% | $850 | CapCut: Photo & Video Editor $43.4M |
| 2019 | 1,074 | 100 | 9% | $850 | Goodnotes: AI Notes, Docs, PDF $11.1M |
| 2018 | 891 | 72 | 8% | $850 | Total Battle: War Strategy $7.7M |
| 2017 | 849 | 69 | 8% | $850 | FaceApp: Perfect Face Editor $10.2M |
| 2016 | 705 | 64 | 9% | $850 | Facetune: Photo & Video Editor $8.5M |
| 2015 | 578 | 66 | 11% | $850 | YouTube Music $32.3M |
| 2014 | 470 | 51 | 11% | $850 | Canva AI Photo & Video Editor $24.7M |
| 2013 | 440 | 62 | 14% | $850 | Paramount+ $38.3M |
| 2012 | 494 | 55 | 11% | $850 | YouTube $165.8M |
| 2011 | 406 | 35 | 9% | $850 | Snapchat $68M |
| 2010 | 244 | 35 | 14% | $4K | Audible: Audiobooks & Podcasts $22.1M |
| 2009 | 164 | 22 | 13% | $850 | Crunchyroll $32.3M |
| 2008 | 17 | 6 | 35% | $17K | Deezer: Music Player, Podcast $6.8M |
| Category | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| Books | 319 | 34 | 11% | $5K | Audible: Audiobooks & Podcasts $22.1M |
| Business | 374 | 47 | 13% | $5K | iScanner: PDF Document Scanner $3.4M |
| Developer Tools | 162 | 3 | 2% | $850 | Replit: Vibe Code with AI Fast $340K |
| Education | 948 | 112 | 12% | $850 | Duolingo: Language Lessons $38.3M |
| Entertainment | 472 | 91 | 19% | $850 | Peacock TV: Stream TV & Movies $40.8M |
| Finance | 396 | 10 | 3% | $850 | TradingView: Track All Markets $1.7M |
| Food & Drink | 371 | 6 | 2% | $850 | ReciMe: Recipes & Meal Planner $1.7M |
| Games | 1,141 | 62 | 5% | $850 | Travel Town - Merge Adventure $8.5M |
| Graphics & Design | 508 | 29 | 6% | $850 | Kling AI: AI Image&Video Maker $1.7M |
| Health & Fitness | 549 | 131 | 24% | $17K | Strava: Run, Bike, Walk $12.8M |
| Lifestyle | 381 | 55 | 14% | $7K | Tipsy Chat: Live Your Story $8.5M |
| Magazines & Newspapers | 22 | 2 | 9% | $850 | Readly: Newspapers & Magazines $425K |
| Medical | 444 | 6 | 1% | $850 | Huckleberry: Baby Tracker $680K |
| Music | 378 | 52 | 14% | $6K | YouTube Music $32.3M |
| Navigation | 346 | 18 | 5% | $850 | onX Hunt: GPS Hunting Maps $6.8M |
| News | 418 | 27 | 6% | $850 | X $11.1M |
| Photo & Video | 476 | 123 | 26% | $17K | YouTube $165.8M |
| Productivity | 484 | 120 | 25% | $17K | ChatGPT $256.7M |
| Reference | 440 | 33 | 8% | $850 | Translate Now - AI Translator $2.6M |
| Shopping | 234 | 3 | 1% | $850 | My Package Delivery Tracker $425K |
| Social Networking | 268 | 59 | 22% | $26K | Telegram Messenger $17.9M |
| Sports | 439 | 45 | 10% | $850 | GameChanger $6.0M |
| Travel | 427 | 9 | 2% | $850 | Flightradar24 | Flight Tracker $1.7M |
| Utilities | 489 | 100 | 20% | $4K | Cleanup: Phone Storage Cleaner $9.4M |
| Weather | 312 | 12 | 4% | $850 | Clime: NOAA Weather Radar Live $1.7M |
$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps