Revenue and download estimates for 10,798 App Store apps that run a paywall, with revenue shown after Apple takes its cut. Pick a launch year to see how that cohort is doing: 32% of apps launched in 2025 keep $100K a month, against 7% of the 2021 cohort.
Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026
| App | Category | Net revenue/mo | Downloads/mo | Ratings | Rating | Size | Launched |
|---|---|---|---|---|---|---|---|
| Navigation | $850 | 8K | 940 | 4.2 | 16 MB | Mar 2016 | |
| Graphics & Design | $850 | 1K | 38 | 4.0 | 757 MB | Jul 2020 | |
| News | $850 | 1K | 83 | 3.0 | 29 MB | Nov 2021 | |
| Utilities | $850 | 1K | 4,465 | 4.6 | 216 MB | May 2022 | |
| Food & Drink | $850 | 1K | 2,857 | 4.6 | 18 MB | Apr 2018 | |
| News | $850 | 1K | 628 | 3.9 | 43 MB | Sep 2021 | |
| Shopping | $850 | 70K | 200,931 | 4.9 | 284 MB | Jun 2021 | |
| Travel | $850 | 400K | 79,750 | 4.9 | 206 MB | Aug 2014 | |
| Photo & Video | $850 | 1K | 2,695 | 4.4 | 268 MB | Feb 2020 | |
| Reference | $850 | 5K | 1,758 | 4.6 | 184 MB | Mar 2017 | |
| Medical | $850 | 100K | 702,370 | 4.8 | 146 MB | Dec 2011 | |
| News | $850 | 1K | 169 | 4.3 | 53 MB | May 2023 | |
| Weather | $850 | 1K | 131 | 4.7 | 212 MB | May 2024 | |
| Photo & Video | $850 | 2M | 22,666 | 4.6 | 1967 MB | Dec 2018 | |
| Books | $850 | 10K | 161 | 3.6 | 17 MB | Oct 2021 | |
| Books | $850 | 10K | 16,359 | 4.9 | 68 MB | Jan 2021 | |
| Shopping | $850 | 6K | 272,097 | 4.8 | 60 MB | Aug 2014 | |
| Business | $850 | 200K | 574,085 | 4.9 | 122 MB | Dec 2011 | |
| Education | $850 | 1K | 43 | 4.6 | 85 MB | Oct 2019 | |
| Utilities | $850 | 1K | 12 | 4.0 | 26 MB | Nov 2023 | |
| Books | $850 | 1K | 45 | 3.0 | 73 MB | Aug 2023 | |
| Lifestyle | $850 | 1K | 51,531 | 4.9 | 153 MB | Oct 2017 | |
| Travel | $850 | 1K | 861 | 4.8 | 65 MB | Aug 2012 | |
| Health & Fitness | $850 | 1K | 4,292 | 4.8 | 86 MB | Feb 2017 | |
| Productivity | $850 | 600K | 411,878 | 4.7 | 69 MB | Mar 2018 | |
| Music | $850 | 1K | 575 | 4.2 | 53 MB | Sep 2016 | |
| Navigation | $850 | 200K | 1,897 | 4.8 | 196 MB | May 2012 | |
| Reference | $850 | 1K | 218 | 4.7 | 59 MB | Jul 2012 | |
| Shopping | $850 | 90K | 32,956 | 4.7 | 130 MB | Sep 2016 | |
| News | $850 | 1K | 490 | 4.6 | 58 MB | Sep 2018 | |
| Music | $850 | 1K | 151 | 4.6 | 11 MB | Jun 2024 | |
| Education | $850 | 1K | 857 | 4.8 | 31 MB | Oct 2021 | |
| Shopping | $850 | 100K | 1,407,511 | 4.9 | 272 MB | Feb 2015 | |
| Shopping | $850 | 100K | 163,929 | 4.7 | 165 MB | Mar 2015 | |
| Medical | $850 | 1K | 308 | 4.3 | 231 MB | Oct 2018 | |
| Finance | $850 | 200K | 281,573 | 4.7 | 155 MB | Jun 2022 | |
| Books | $850 | 1K | 183 | 4.3 | 25 MB | Sep 2012 | |
| Music | $850 | 1K | 241 | 4.4 | 74 MB | Oct 2017 | |
| Sports | $850 | 1K | 74 | 4.2 | 46 MB | Jun 2020 | |
| News | $850 | 1K | 541 | 4.0 | 120 MB | Mar 2012 | |
| Medical | $850 | 1K | 351 | 4.7 | 16 MB | May 2012 | |
| News | $850 | 1K | 567 | 4.3 | 120 MB | May 2011 | |
| Developer Tools | $850 | 1K | 67 | 3.9 | 40 MB | Apr 2023 | |
| Photo & Video | $850 | 9K | 69,357 | 4.9 | 58 MB | Sep 2013 | |
| News | $850 | 1K | 173 | 4.4 | 82 MB | Nov 2010 | |
| Sports | $850 | 1K | 4 | 5.0 | 141 MB | Jul 2017 | |
| Graphics & Design | $850 | 1K | 1,162 | 4.3 | 173 MB | Jun 2024 | |
| Books | $850 | 7K | 1,088 | 4.8 | 55 MB | Mar 2018 | |
| News | $850 | 1K | 198 | 4.6 | 134 MB | Feb 2020 | |
| News | $850 | 1K | 19 | 4.1 | 51 MB | Aug 2010 | |
| Sports | $850 | 1K | 375 | 4.6 | 60 MB | Nov 2018 | |
| Travel | $850 | 1K | 3,443 | 4.9 | 186 MB | Feb 2016 | |
| Weather | $850 | 1K | - | - | 251 MB | Feb 2014 | |
| News | $850 | 1K | 61 | 1.7 | 58 MB | May 2010 | |
| Entertainment | $850 | 7K | 1,901 | 4.6 | 51 MB | Mar 2021 | |
| Business | $850 | 1K | 25 | 4.8 | 59 MB | Aug 2022 | |
| Utilities | $850 | 1K | 8,037 | 4.1 | 29 MB | Aug 2020 | |
| Shopping | $850 | 1K | 5,009 | 4.6 | 64 MB | Jul 2016 | |
| Food & Drink | $850 | 1K | 31,472 | 4.7 | 133 MB | Nov 2008 | |
| Photo & Video | $850 | 1K | 6,057 | 4.1 | 50 MB | Apr 2013 | |
| Lifestyle | $850 | 7K | 4,081 | 4.5 | 78 MB | Oct 2019 | |
| Medical | $850 | 1K | 9,490 | 4.7 | 106 MB | May 2012 | |
| Books | $850 | 1K | 3,411 | 4.5 | 22 MB | Nov 2011 | |
| Shopping | $850 | 1K | 1,789 | 4.7 | 13 MB | Jan 2017 | |
| Sports | $850 | 1K | 6 | 4.8 | 76 MB | Nov 2021 | |
| Photo & Video | $850 | 1K | 764 | 2.4 | 116 MB | Oct 2018 | |
| Graphics & Design | $850 | 1K | 1,876 | 4.8 | 86 MB | Jun 2024 | |
| Navigation | $850 | 1K | 26 | 3.5 | 27 MB | Oct 2015 | |
| Health & Fitness | $850 | 1K | 2,625 | 4.5 | 150 MB | May 2019 | |
| Reference | $850 | 1K | 2,749 | 4.6 | 198 MB | Jan 2024 | |
| Social Networking | $850 | 1K | 58,167 | 4.6 | 32 MB | Oct 2019 | |
| Travel | $850 | 1K | 25 | 2.9 | 23 MB | Jan 2020 | |
| Health & Fitness | $850 | 1K | 157 | 4.0 | 61 MB | Sep 2020 | |
| Sports | $850 | 1K | 43,965 | 4.7 | 86 MB | Mar 2010 | |
| Productivity | $850 | 1K | 8,669 | 4.4 | 55 MB | May 2013 | |
| News | $850 | 1K | 564 | 4.4 | 120 MB | Jun 2011 | |
| News | $850 | 1K | 66 | 1.9 | 58 MB | Jun 2010 | |
| News | $850 | 1K | 4,278 | 4.5 | 115 MB | Jul 2010 | |
| Navigation | $850 | 1K | 11,066 | 4.4 | 182 MB | Dec 2011 | |
| Music | $850 | 1K | 1,615 | 4.1 | 47 MB | Nov 2023 | |
| Graphics & Design | $850 | 20K | 25,454 | 4.5 | 258 MB | Sep 2022 | |
| Photo & Video | $850 | 1K | 24,862 | 4.6 | 122 MB | Dec 2016 | |
| News | $850 | 1K | 1,350 | 4.4 | 44 MB | Mar 2022 | |
| Travel | $850 | 1K | 1,410 | 4.6 | 186 MB | Aug 2019 | |
| News | $850 | 1K | 12,544 | 4.6 | 31 MB | Dec 2011 | |
| Books | $850 | 1K | 2,788 | 4.7 | 258 MB | May 2023 | |
| Entertainment | $850 | 10K | 1,005 | 4.1 | 141 MB | Jun 2024 | |
| Medical | $850 | 1K | 3,215 | 4.6 | 48 MB | Mar 2016 | |
| Books | $850 | 1K | 15,655 | 4.6 | 161 MB | Dec 2015 | |
| Graphics & Design | $850 | 1K | 1,026 | 4.6 | 51 MB | May 2023 | |
| Utilities | $850 | 1K | 20,609 | 4.5 | 127 MB | Aug 2018 | |
| News | $850 | 1K | 95 | 1.8 | 58 MB | Apr 2010 | |
| Graphics & Design | $850 | 1K | 399 | 3.7 | 116 MB | Jun 2023 | |
| Social Networking | $850 | 1K | 28 | 4.1 | 442 MB | Aug 2019 | |
| Music | $850 | 1K | 743 | 3.5 | 152 MB | Dec 2011 | |
| News | $850 | 1K | 161 | 2.8 | 58 MB | May 2010 | |
| Sports | $850 | 1K | 15 | 4.3 | 62 MB | Jan 2021 | |
| News | $850 | 1K | 353 | 4.6 | 135 MB | Nov 2011 | |
| Music | $850 | 1K | 1,158 | 4.5 | 78 MB | Jun 2022 | |
| Entertainment | $850 | 1K | 15 | 2.9 | 460 MB | Aug 2021 | |
| Lifestyle | $850 | 1K | 15,436 | 4.5 | 122 MB | Sep 2020 | |
| Books | $850 | 1K | 397 | 4.9 | 82 MB | May 2021 | |
| Entertainment | $850 | 1K | 24 | 4.0 | 395 MB | Dec 2021 | |
| Music | $850 | 6K | 23,016 | 4.9 | 557 MB | Jan 2020 | |
| Health & Fitness | $850 | 1K | 55,924 | 4.4 | 363 MB | Nov 2018 | |
| Business | $850 | 1K | 5,111 | 4.6 | 64 MB | Jun 2021 | |
| Business | $850 | 1K | 99 | 4.1 | 64 MB | Oct 2017 | |
| Entertainment | $850 | 90K | 135,569 | 4.7 | 209 MB | Nov 2023 | |
| News | $850 | 1K | 1,242 | 4.2 | 120 MB | Apr 2011 | |
| Productivity | $850 | 1K | 19,799 | 4.3 | 97 MB | Apr 2014 | |
| Health & Fitness | $850 | 1K | 110,551 | 4.7 | 192 MB | Jul 2015 | |
| Books | $850 | 30K | 10,353 | 4.5 | 63 MB | Oct 2017 | |
| Education | $850 | 1K | 458 | 4.8 | 19 MB | Mar 2011 | |
| News | $850 | 1K | 899 | 4.5 | 120 MB | Mar 2012 | |
| Reference | $850 | 9K | 3,140 | 4.5 | 21 MB | Jul 2023 | |
| Medical | $850 | 1K | 58 | 3.6 | 39 MB | Mar 2022 | |
| Entertainment | $850 | 1K | 52 | 4.1 | 305 MB | Jan 2021 | |
| News | $850 | 1K | 4,905 | 4.8 | 186 MB | Oct 2022 | |
| Entertainment | $850 | 1K | 28 | 4.1 | 203 MB | Nov 2020 | |
| Music | $850 | 1K | 555 | 4.4 | 117 MB | Apr 2024 | |
| Social Networking | $850 | 1K | 19,140 | 3.8 | 38 MB | Mar 2017 | |
| Entertainment | $850 | 1K | 1,866 | 4.0 | 76 MB | Dec 2017 | |
| Lifestyle | $850 | 1K | - | - | 70 MB | Dec 2018 | |
| Lifestyle | $850 | 1K | 23,099 | 4.1 | 213 MB | May 2010 | |
| News | $850 | 1K | 1,277 | 4.1 | 120 MB | Sep 2010 | |
| Social Networking | $850 | 10K | 213 | 3.2 | 135 MB | Oct 2011 | |
| Social Networking | $850 | 1K | 33,491 | 4.4 | 105 MB | May 2022 | |
| Reference | $850 | 10K | 6,786 | 4.5 | 205 MB | Apr 2023 | |
| Photo & Video | $850 | 400K | 2,124 | 3.1 | 215 MB | Aug 2018 | |
| Sports | $850 | 1K | 169 | 3.2 | 67 MB | Sep 2018 | |
| Graphics & Design | $850 | 1K | 944 | 3.5 | 147 MB | Oct 2023 | |
| Lifestyle | $850 | 1K | 14,744 | 4.2 | 98 MB | Aug 2018 | |
| Lifestyle | $850 | 1K | 298 | 2.5 | 74 MB | Jul 2015 | |
| Lifestyle | $850 | 1K | 2,345 | 4.5 | 66 MB | Mar 2017 | |
| Music | $850 | 1K | 6 | 4.0 | 16 MB | May 2011 | |
| News | $850 | 1K | 1,450 | 4.2 | 120 MB | Sep 2010 | |
| Social Networking | $850 | 1K | 147 | 4.6 | 176 MB | Sep 2023 | |
| Graphics & Design | $850 | 1K | 1,845 | 4.0 | 97 MB | Aug 2023 | |
| Business | $850 | 1K | 3,436 | 4.4 | 89 MB | Nov 2020 | |
| Utilities | $850 | 1K | 249,946 | 4.5 | 17 MB | Apr 2016 | |
| Productivity | $850 | 1K | 87,707 | 4.7 | 140 MB | Mar 2021 | |
| Health & Fitness | $850 | 1K | 24,496 | 4.8 | 100 MB | Oct 2020 | |
| Social Networking | $850 | 1K | 1,351 | 4.6 | 48 MB | Jan 2021 | |
| Graphics & Design | $850 | 1K | 12,034 | 4.5 | 89 MB | Apr 2023 | |
| Health & Fitness | $850 | 1K | 22,576 | 4.9 | 56 MB | Oct 2016 | |
| Lifestyle | $850 | 1K | 1,321 | 4.2 | 1015 MB | Sep 2017 | |
| Entertainment | $850 | 1K | 111,452 | 4.3 | 218 MB | Apr 2011 | |
| Finance | $850 | 40K | 2,062 | 4.5 | 47 MB | Oct 2021 | |
| Lifestyle | $850 | 20K | 76,942 | 4.4 | 194 MB | Sep 2017 | |
| Graphics & Design | $850 | 1K | 485 | 4.6 | 154 MB | Apr 2024 |
| Launched | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| 2026 | 92 | 25 | 27% | $77K | StoryReel: Exclusive Drama $6.0M |
| 2025 | 263 | 83 | 32% | $85K | Grok AI $24.7M |
| 2024 | 509 | 103 | 20% | $9K | Claude by Anthropic $57.8M |
| 2023 | 365 | 94 | 26% | $26K | ChatGPT $256.7M |
| 2022 | 714 | 71 | 10% | $850 | zeta: AI Chat, Story, Play $5.1M |
| 2021 | 1,269 | 90 | 7% | $850 | Travel Town - Merge Adventure $8.5M |
| 2020 | 1,254 | 86 | 7% | $850 | CapCut: Photo & Video Editor $43.4M |
| 2019 | 1,074 | 100 | 9% | $850 | Goodnotes: AI Notes, Docs, PDF $11.1M |
| 2018 | 891 | 72 | 8% | $850 | Total Battle: War Strategy $7.7M |
| 2017 | 849 | 69 | 8% | $850 | FaceApp: Perfect Face Editor $10.2M |
| 2016 | 705 | 64 | 9% | $850 | Facetune: Photo & Video Editor $8.5M |
| 2015 | 578 | 66 | 11% | $850 | YouTube Music $32.3M |
| 2014 | 470 | 51 | 11% | $850 | Canva AI Photo & Video Editor $24.7M |
| 2013 | 440 | 62 | 14% | $850 | Paramount+ $38.3M |
| 2012 | 494 | 55 | 11% | $850 | YouTube $165.8M |
| 2011 | 406 | 35 | 9% | $850 | Snapchat $68M |
| 2010 | 244 | 35 | 14% | $4K | Audible: Audiobooks & Podcasts $22.1M |
| 2009 | 164 | 22 | 13% | $850 | Crunchyroll $32.3M |
| 2008 | 17 | 6 | 35% | $17K | Deezer: Music Player, Podcast $6.8M |
| Category | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| Books | 319 | 34 | 11% | $5K | Audible: Audiobooks & Podcasts $22.1M |
| Business | 374 | 47 | 13% | $5K | iScanner: PDF Document Scanner $3.4M |
| Developer Tools | 162 | 3 | 2% | $850 | Replit: Vibe Code with AI Fast $340K |
| Education | 948 | 112 | 12% | $850 | Duolingo: Language Lessons $38.3M |
| Entertainment | 472 | 91 | 19% | $850 | Peacock TV: Stream TV & Movies $40.8M |
| Finance | 396 | 10 | 3% | $850 | TradingView: Track All Markets $1.7M |
| Food & Drink | 371 | 6 | 2% | $850 | ReciMe: Recipes & Meal Planner $1.7M |
| Games | 1,141 | 62 | 5% | $850 | Travel Town - Merge Adventure $8.5M |
| Graphics & Design | 508 | 29 | 6% | $850 | Kling AI: AI Image&Video Maker $1.7M |
| Health & Fitness | 549 | 131 | 24% | $17K | Strava: Run, Bike, Walk $12.8M |
| Lifestyle | 381 | 55 | 14% | $7K | Tipsy Chat: Live Your Story $8.5M |
| Magazines & Newspapers | 22 | 2 | 9% | $850 | Readly: Newspapers & Magazines $425K |
| Medical | 444 | 6 | 1% | $850 | Huckleberry: Baby Tracker $680K |
| Music | 378 | 52 | 14% | $6K | YouTube Music $32.3M |
| Navigation | 346 | 18 | 5% | $850 | onX Hunt: GPS Hunting Maps $6.8M |
| News | 418 | 27 | 6% | $850 | X $11.1M |
| Photo & Video | 476 | 123 | 26% | $17K | YouTube $165.8M |
| Productivity | 484 | 120 | 25% | $17K | ChatGPT $256.7M |
| Reference | 440 | 33 | 8% | $850 | Translate Now - AI Translator $2.6M |
| Shopping | 234 | 3 | 1% | $850 | My Package Delivery Tracker $425K |
| Social Networking | 268 | 59 | 22% | $26K | Telegram Messenger $17.9M |
| Sports | 439 | 45 | 10% | $850 | GameChanger $6.0M |
| Travel | 427 | 9 | 2% | $850 | Flightradar24 | Flight Tracker $1.7M |
| Utilities | 489 | 100 | 20% | $4K | Cleanup: Phone Storage Cleaner $9.4M |
| Weather | 312 | 12 | 4% | $850 | Clime: NOAA Weather Radar Live $1.7M |
$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps