Revenue and download estimates for 10,798 App Store apps that run a paywall, with revenue shown after Apple takes its cut. Pick a launch year to see how that cohort is doing: 32% of apps launched in 2025 keep $100K a month, against 7% of the 2021 cohort.
Net of Apple's 15% commission
Gross estimates: paywallscreens.com (Superwall)
10,798 apps · 25 categories · Pulled 19 Oct 2026
| App | Category | Net revenue/mo | Downloads/mo | Ratings | Rating | Size | Launched |
|---|---|---|---|---|---|---|---|
| Health & Fitness | $850 | 1K | 16,520 | 4.7 | 74 MB | Feb 2017 | |
| Education | $850 | 1K | 116,074 | 4.6 | 885 MB | Jul 2021 | |
| Music | $850 | 1K | 7,241 | 5.0 | 48 MB | Nov 2020 | |
| Games | $850 | 1K | 2,022 | 4.7 | 256 MB | Sep 2021 | |
| Games | $850 | 1K | 35,621 | 4.6 | 245 MB | Feb 2021 | |
| Games | $850 | 1K | 37,565 | 4.6 | 210 MB | Jan 2021 | |
| Sports | $850 | 1K | 702 | 3.1 | 128 MB | Sep 2017 | |
| Games | $850 | 1K | 32,462 | 4.5 | 89 MB | Jul 2017 | |
| Business | $850 | 1K | 147 | 2.8 | 82 MB | Oct 2020 | |
| Photo & Video | $850 | 1K | 53,031 | 4.2 | 412 MB | Nov 2015 | |
| Games | $850 | 1K | 347 | 4.0 | 564 MB | May 2018 | |
| Productivity | $850 | 1K | 8,959 | 4.5 | 174 MB | Oct 2017 | |
| Entertainment | $850 | 1K | 134,062 | 4.6 | 374 MB | Sep 2016 | |
| Utilities | $850 | 1K | 7,392 | 4.3 | 76 MB | May 2021 | |
| Games | $850 | 1K | 792 | 4.4 | 405 MB | May 2021 | |
| Health & Fitness | $850 | 1K | 3,437 | 4.9 | 138 MB | Apr 2019 | |
| Lifestyle | $850 | 1K | 9,930 | 4.3 | 163 MB | Dec 2019 | |
| Photo & Video | $850 | 1K | 769 | 4.0 | 225 MB | Oct 2020 | |
| Photo & Video | $850 | 1K | 11,926 | 4.2 | 276 MB | Aug 2019 | |
| Health & Fitness | $850 | 1K | 1,119 | 4.8 | 116 MB | Feb 2020 | |
| Health & Fitness | $850 | 1K | 4,245 | 4.7 | 151 MB | Oct 2020 | |
| Health & Fitness | $850 | 1K | 2,184 | 4.8 | 87 MB | Aug 2019 | |
| Entertainment | $850 | 1K | 316 | 4.4 | 166 MB | Dec 2021 | |
| Health & Fitness | $850 | 1K | 8,791 | 4.1 | 109 MB | Mar 2020 | |
| Games | $850 | 1K | 14,812 | 4.8 | 561 MB | Nov 2021 | |
| Entertainment | $850 | 1K | 13,890 | 4.2 | 324 MB | Aug 2021 | |
| Health & Fitness | $850 | 1K | 60,932 | 4.6 | 57 MB | Oct 2016 | |
| Utilities | $850 | 1K | 58,063 | 4.7 | 225 MB | Jan 2021 | |
| Entertainment | $850 | 10K | 8,843 | 4.1 | 292 MB | Aug 2019 | |
| Games | $850 | 1K | 29,364 | 4.5 | 172 MB | Apr 2019 | |
| Sports | $850 | 1K | 399 | 3.1 | 124 MB | Oct 2017 | |
| Photo & Video | $850 | 1K | 5,268 | 4.6 | 311 MB | Apr 2021 | |
| Entertainment | $850 | 20K | 3,592 | 4.4 | 368 MB | Jan 2019 | |
| Games | $850 | 1K | 45,313 | 4.7 | 448 MB | Aug 2021 | |
| Music | $850 | 1K | 11,064 | 4.4 | 127 MB | Apr 2018 | |
| Health & Fitness | $850 | 1K | 77,519 | 4.8 | 196 MB | Apr 2016 | |
| Lifestyle | $850 | 1K | 1,184 | 4.5 | 237 MB | Jun 2021 | |
| Productivity | $850 | 1K | 459 | 4.4 | 22 MB | Apr 2020 | |
| Health & Fitness | $850 | 1K | 9,905 | 4.2 | 279 MB | Feb 2019 | |
| Games | $850 | 1K | 7,476 | 4.8 | 320 MB | Aug 2021 | |
| Games | $850 | 1K | 2,645 | 4.5 | 294 MB | Nov 2018 | |
| Education | $850 | 1K | 3,255 | 4.7 | 294 MB | May 2019 | |
| Graphics & Design | $850 | 1K | 16,057 | 4.5 | 223 MB | Apr 2021 | |
| Health & Fitness | $850 | 1K | 5,370 | 4.7 | 227 MB | Jun 2016 | |
| Games | $850 | 1K | 2,269 | 4.5 | 467 MB | Oct 2021 | |
| Entertainment | $850 | 1K | 21,033 | 4.7 | 120 MB | Mar 2021 | |
| Books | $850 | 1K | 485 | 4.2 | 75 MB | Oct 2021 | |
| Health & Fitness | $850 | 1K | 15,127 | 4.8 | 14 MB | Oct 2019 | |
| Lifestyle | $850 | 1K | 31,994 | 4.7 | 184 MB | Feb 2018 | |
| Health & Fitness | $850 | 1K | 15,102 | 4.7 | 220 MB | Nov 2018 | |
| Health & Fitness | $850 | 1K | 6,943 | 4.6 | 114 MB | Jun 2019 | |
| Games | $850 | 1K | 409 | 3.4 | 343 MB | Jul 2020 | |
| Games | $850 | 1K | 117,430 | 4.6 | 223 MB | Apr 2021 | |
| Entertainment | $850 | 1K | 9,570 | 4.6 | 207 MB | Jun 2021 | |
| Health & Fitness | $850 | 1K | 4,578 | 4.7 | 277 MB | Nov 2020 | |
| Social Networking | $850 | 1K | 30,184 | 4.5 | 33 MB | Apr 2020 | |
| Utilities | $850 | 1K | 27,439 | 4.2 | 109 MB | Dec 2020 | |
| Games | $850 | 1K | 4,818 | 4.6 | 563 MB | Nov 2021 | |
| Games | $850 | 1K | 10,037 | 4.8 | 235 MB | Aug 2021 | |
| Productivity | $850 | 1K | 16,367 | 4.0 | 93 MB | May 2016 | |
| Games | $850 | 1K | 599 | 4.0 | 715 MB | Nov 2021 | |
| Reference | $850 | 1K | 22,670 | 4.6 | 155 MB | Aug 2021 | |
| Games | $850 | 1K | 3,956 | 4.8 | 755 MB | Nov 2020 | |
| Entertainment | $850 | 1K | 3,834 | 4.5 | 248 MB | Jun 2020 | |
| Games | $850 | 1K | 1,385 | 4.8 | 733 MB | Dec 2021 | |
| Social Networking | $850 | 1K | 234 | 3.7 | 91 MB | Feb 2017 | |
| Health & Fitness | $850 | 1K | 9,490 | 4.7 | 139 MB | Feb 2019 | |
| Social Networking | $850 | 7K | 4,428 | 4.6 | 126 MB | Jan 2011 | |
| Entertainment | $850 | 1K | 14,686 | 4.4 | 85 MB | Apr 2021 | |
| Games | $850 | 1K | 65,647 | 4.7 | 303 MB | Dec 2020 | |
| Sports | $850 | 60K | 164,790 | 4.8 | 76 MB | Dec 2019 | |
| Games | $850 | 1K | 40,672 | 4.7 | 331 MB | Dec 2019 | |
| Productivity | $850 | 1K | 26,505 | 4.6 | 79 MB | Jun 2017 | |
| Productivity | $850 | 1K | 2,546 | 4.5 | 138 MB | Aug 2017 | |
| Sports | $850 | 1K | 11 | 3.4 | 23 MB | Sep 2012 | |
| Music | $850 | 1K | 4,605 | 3.2 | 92 MB | Jul 2012 | |
| Education | $850 | 1K | 4,491 | 4.6 | 236 MB | May 2015 | |
| Photo & Video | $850 | 1K | 76,968 | 4.6 | 73 MB | Nov 2014 | |
| Social Networking | $850 | 1K | 225 | 3.6 | 271 MB | Nov 2015 | |
| Health & Fitness | $850 | 1K | 144 | 4.4 | 50 MB | Jan 2017 | |
| Entertainment | $850 | 1K | 11,298 | 4.6 | 71 MB | Sep 2016 | |
| Utilities | $850 | 1K | 14,039 | 4.3 | 18 MB | Nov 2016 | |
| Entertainment | $850 | 1K | 617 | 4.0 | 274 MB | Jan 2020 | |
| Productivity | $850 | 1K | 9,144 | 4.8 | 38 MB | Nov 2011 | |
| Social Networking | $850 | 1K | 23,084 | 4.4 | 92 MB | Jan 2017 | |
| Photo & Video | $850 | 1K | 57,780 | 4.7 | 100 MB | Jul 2019 | |
| Lifestyle | $850 | 1K | 912 | 4.4 | 107 MB | May 2012 | |
| Photo & Video | $850 | 1K | 3,702 | 4.6 | 66 MB | Aug 2019 | |
| Health & Fitness | $850 | 1K | 465 | 4.9 | 52 MB | Aug 2021 | |
| Health & Fitness | $850 | 1K | 6,885 | 4.5 | 176 MB | Jul 2017 | |
| Photo & Video | $850 | 1K | 50,655 | 4.6 | 105 MB | Dec 2014 | |
| Health & Fitness | $850 | 1K | 294 | 4.3 | 28 MB | Jul 2020 | |
| Music | $850 | 9K | 31,129 | 4.4 | 257 MB | May 2018 | |
| Photo & Video | $850 | 1K | 23,978 | 4.5 | 106 MB | Jun 2018 | |
| Education | $850 | 1K | 2,421 | 4.3 | 329 MB | May 2015 | |
| Photo & Video | $850 | 1K | 14,278 | 4.3 | 290 MB | Feb 2021 | |
| Health & Fitness | $850 | 1K | 2,240 | 4.5 | 72 MB | Aug 2019 | |
| Productivity | $850 | 1K | 1,762 | 3.6 | 36 MB | May 2017 | |
| Entertainment | $850 | 1K | 19,073 | 4.6 | 115 MB | Sep 2018 | |
| Health & Fitness | $850 | 1K | 955 | 4.6 | 203 MB | Apr 2021 | |
| Health & Fitness | $850 | 1K | 5,076 | 4.7 | 119 MB | Jul 2018 | |
| Education | $850 | 1K | 4,259 | 4.7 | 171 MB | Jan 2017 | |
| Health & Fitness | $850 | 1K | 4,393 | 3.7 | 233 MB | Feb 2020 | |
| Photo & Video | $850 | 1K | 9,840 | 4.4 | 141 MB | Feb 2019 | |
| Social Networking | $850 | 1K | 260,018 | 4.7 | 181 MB | Jun 2016 | |
| Photo & Video | $850 | 1K | 6,795 | 4.5 | 318 MB | May 2017 | |
| Photo & Video | $850 | 1K | 2,219 | 4.3 | 181 MB | Jul 2020 | |
| Health & Fitness | $850 | 1K | 18,757 | 4.5 | 361 MB | Nov 2017 | |
| Entertainment | $850 | 1K | 1,306 | 3.8 | 157 MB | Jun 2018 | |
| Photo & Video | $850 | 1K | 115,146 | 4.8 | 120 MB | Apr 2015 | |
| Photo & Video | $850 | 1K | 19,224 | 4.7 | 271 MB | Jul 2020 | |
| Music | $850 | 1K | 14,081 | 4.7 | 206 MB | Jun 2017 | |
| Photo & Video | $850 | 1K | 7,735 | 4.3 | 104 MB | Apr 2017 | |
| Productivity | $850 | 1K | 38,568 | 4.4 | 128 MB | Nov 2016 | |
| Photo & Video | $850 | 1K | 10,046 | 4.4 | 201 MB | Oct 2014 | |
| Health & Fitness | $850 | 1K | 82,343 | 4.7 | 95 MB | May 2014 | |
| Photo & Video | $850 | 1K | 39,670 | 4.8 | 194 MB | Jul 2020 | |
| Photo & Video | $850 | 1K | 3,664 | 4.6 | 131 MB | Oct 2020 | |
| Music | $850 | 1K | 39,481 | 4.5 | 221 MB | Jun 2018 | |
| Entertainment | $850 | 1K | 26,770 | 4.3 | 272 MB | Jun 2016 | |
| Health & Fitness | $850 | 1K | 2,804 | 4.3 | 105 MB | May 2020 | |
| Music | $850 | 1K | 18,131 | 4.3 | 30 MB | Nov 2014 | |
| Music | $850 | 1K | 9,206 | 3.8 | 35 MB | Dec 2013 | |
| Music | $850 | 1K | 10,442 | 3.9 | 574 MB | Mar 2018 | |
| Health & Fitness | $850 | 1K | 12,485 | 4.3 | 476 MB | Oct 2019 | |
| Health & Fitness | $850 | 1K | 18,242 | 4.6 | 137 MB | Dec 2016 | |
| Health & Fitness | $850 | 1K | 86,608 | 4.8 | 63 MB | Mar 2021 | |
| Entertainment | $850 | 1K | 56,306 | 4.8 | 36 MB | Oct 2015 | |
| Health & Fitness | $850 | 1K | 86 | 3.6 | 142 MB | Oct 2015 | |
| Education | $850 | 1K | 2,872 | 2.9 | 105 MB | Oct 2018 | |
| Education | $850 | 1K | 2,488 | 3.1 | 120 MB | Mar 2019 | |
| Finance | $850 | 1K | 350 | 3.4 | 30 MB | Oct 2016 | |
| Travel | $850 | 1K | 257 | 3.4 | 84 MB | Sep 2018 | |
| Medical | $850 | 1K | 833 | 4.2 | 16 MB | Mar 2018 | |
| Reference | $850 | 1K | 2,631 | 4.0 | 20 MB | Feb 2019 | |
| Photo & Video | $850 | 1K | 34,527 | 4.2 | 25 MB | May 2019 | |
| Utilities | $850 | 500K | 28,160 | 4.5 | 150 MB | Jan 2009 | |
| Finance | $850 | 1K | 6,735 | 4.2 | 85 MB | May 2015 | |
| Education | $850 | 40K | 93,042 | 4.1 | 116 MB | May 2017 | |
| Travel | $850 | 1K | 1,858 | 4.4 | 104 MB | Feb 2018 | |
| Graphics & Design | $850 | 9K | 14,202 | 4.3 | 299 MB | Sep 2020 | |
| Travel | $850 | 1K | 1,812 | 4.4 | 53 MB | Dec 2008 | |
| Food & Drink | $850 | 1K | 6,151 | 4.4 | 63 MB | Apr 2019 | |
| Reference | $850 | 1K | 2,896 | 4.4 | 40 MB | Sep 2019 | |
| Shopping | $850 | 1K | 1,361 | 4.4 | 36 MB | Sep 2019 | |
| Graphics & Design | $850 | 1K | 30,506 | 4.5 | 257 MB | Feb 2014 | |
| Finance | $850 | 1K | 146 | 3.7 | 81 MB | Apr 2020 | |
| Shopping | $850 | 1K | 81 | 4.5 | 127 MB | Dec 2015 | |
| Weather | $850 | 1K | 1,533 | 4.4 | 277 MB | Aug 2018 | |
| Medical | $850 | 1K | 4,713 | 4.5 | 74 MB | Nov 2018 |
| Launched | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| 2026 | 92 | 25 | 27% | $77K | StoryReel: Exclusive Drama $6.0M |
| 2025 | 263 | 83 | 32% | $85K | Grok AI $24.7M |
| 2024 | 509 | 103 | 20% | $9K | Claude by Anthropic $57.8M |
| 2023 | 365 | 94 | 26% | $26K | ChatGPT $256.7M |
| 2022 | 714 | 71 | 10% | $850 | zeta: AI Chat, Story, Play $5.1M |
| 2021 | 1,269 | 90 | 7% | $850 | Travel Town - Merge Adventure $8.5M |
| 2020 | 1,254 | 86 | 7% | $850 | CapCut: Photo & Video Editor $43.4M |
| 2019 | 1,074 | 100 | 9% | $850 | Goodnotes: AI Notes, Docs, PDF $11.1M |
| 2018 | 891 | 72 | 8% | $850 | Total Battle: War Strategy $7.7M |
| 2017 | 849 | 69 | 8% | $850 | FaceApp: Perfect Face Editor $10.2M |
| 2016 | 705 | 64 | 9% | $850 | Facetune: Photo & Video Editor $8.5M |
| 2015 | 578 | 66 | 11% | $850 | YouTube Music $32.3M |
| 2014 | 470 | 51 | 11% | $850 | Canva AI Photo & Video Editor $24.7M |
| 2013 | 440 | 62 | 14% | $850 | Paramount+ $38.3M |
| 2012 | 494 | 55 | 11% | $850 | YouTube $165.8M |
| 2011 | 406 | 35 | 9% | $850 | Snapchat $68M |
| 2010 | 244 | 35 | 14% | $4K | Audible: Audiobooks & Podcasts $22.1M |
| 2009 | 164 | 22 | 13% | $850 | Crunchyroll $32.3M |
| 2008 | 17 | 6 | 35% | $17K | Deezer: Music Player, Podcast $6.8M |
| Category | Apps | $100K+ | Hit rate | Median/mo | Top earner |
|---|---|---|---|---|---|
| Books | 319 | 34 | 11% | $5K | Audible: Audiobooks & Podcasts $22.1M |
| Business | 374 | 47 | 13% | $5K | iScanner: PDF Document Scanner $3.4M |
| Developer Tools | 162 | 3 | 2% | $850 | Replit: Vibe Code with AI Fast $340K |
| Education | 948 | 112 | 12% | $850 | Duolingo: Language Lessons $38.3M |
| Entertainment | 472 | 91 | 19% | $850 | Peacock TV: Stream TV & Movies $40.8M |
| Finance | 396 | 10 | 3% | $850 | TradingView: Track All Markets $1.7M |
| Food & Drink | 371 | 6 | 2% | $850 | ReciMe: Recipes & Meal Planner $1.7M |
| Games | 1,141 | 62 | 5% | $850 | Travel Town - Merge Adventure $8.5M |
| Graphics & Design | 508 | 29 | 6% | $850 | Kling AI: AI Image&Video Maker $1.7M |
| Health & Fitness | 549 | 131 | 24% | $17K | Strava: Run, Bike, Walk $12.8M |
| Lifestyle | 381 | 55 | 14% | $7K | Tipsy Chat: Live Your Story $8.5M |
| Magazines & Newspapers | 22 | 2 | 9% | $850 | Readly: Newspapers & Magazines $425K |
| Medical | 444 | 6 | 1% | $850 | Huckleberry: Baby Tracker $680K |
| Music | 378 | 52 | 14% | $6K | YouTube Music $32.3M |
| Navigation | 346 | 18 | 5% | $850 | onX Hunt: GPS Hunting Maps $6.8M |
| News | 418 | 27 | 6% | $850 | X $11.1M |
| Photo & Video | 476 | 123 | 26% | $17K | YouTube $165.8M |
| Productivity | 484 | 120 | 25% | $17K | ChatGPT $256.7M |
| Reference | 440 | 33 | 8% | $850 | Translate Now - AI Translator $2.6M |
| Shopping | 234 | 3 | 1% | $850 | My Package Delivery Tracker $425K |
| Social Networking | 268 | 59 | 22% | $26K | Telegram Messenger $17.9M |
| Sports | 439 | 45 | 10% | $850 | GameChanger $6.0M |
| Travel | 427 | 9 | 2% | $850 | Flightradar24 | Flight Tracker $1.7M |
| Utilities | 489 | 100 | 20% | $4K | Cleanup: Phone Storage Cleaner $9.4M |
| Weather | 312 | 12 | 4% | $850 | Clime: NOAA Weather Radar Live $1.7M |
$50K+ a month 2,172 apps $100K+ a month 1,189 apps $500K+ a month 417 apps $1M+ a month 155 apps